Sat.Jul 02, 2022 - Fri.Jul 08, 2022

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Time for a Content Reboot? Here’s How To Tell [Rose-Colored Glasses]

Content Marketing Institute

A great content strategy should shape and change what you’ve said in the past – and what you’ll say in the future. Robert Rose explains how to reboot your strategy (with a little help from your fans).

Content 133
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7 SEO Tools No B2B Content Marketer Should Be Without

Contently

B2B content marketers may groan at the thought of optimizing their brilliantly written, carefully crafted copy for search engines. Appealing to Google’s spider is necessary, but it doesn’t always top the list of favorite things to do. Nevertheless, because search engine optimization (SEO) is essential to achieve first-page rankings and garner more traffic, having the right tools to optimize intelligently can lessen the burden.

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The Greatest Sales Letter of All Time

CopyBlogger

In line with my advice to study headline writing and advertising copy that works, I thought I’d share what many. Continue Reading. The post The Greatest Sales Letter of All Time appeared first on Copyblogger.

Sales 125
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Happiness and the Secret to Lifetime Satisfaction

David Meerman Scott

I’ve been obsessively thinking about happiness over the past few months. How is it that in a time of much abundance, so many people are unhappy? Why do people constantly want more? Is there a “secret” to happiness?

IT 78
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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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7 Elements To Cultivate a Prosperous Content Culture

Content Marketing Institute

Frustrated by everybody doing content across your organization without helpful alignment? It’s time to create a better culture of content. Here are seven steps to help do that.

Content 103
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Why Consistent Content Production is Vital for Tech Brands

Article Writing

Consistency is key, and good content will increase your readership. This is the motto that all brand leaders should live by to see their brand reach unprecedented heights. Brands that blog consistently generate 97% more links to their websites, and countless blog comments are made by readers each month. Increased blog generation makes you easier to find on search engines, increasing your brand outreach and credibility.

Brand 72

More Trending

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How To Write About NFTs and Art: 4 Easy Ways to Start

The Write Life

If you’ve been on the internet in the past few years, you’ve most likely heard about NFT’s. You might be wondering how to write about NFTs and art and how to write about this growing industry. You have probably seen NFTs as icons on people’s Twitter profiles , since it’s a popular way to show off what NFTs someone owns.

Writing 52
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Follow This Purpose-Driven Path to Greater SEO Success

Content Marketing Institute

Don’t focus on the technical aspects of SEO. Instead, focus on delivering what the AI-based algorithms want. It could be in the form of a purpose-driven strategy.

SEO 106
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Dominate Keyword Research with Bramework and Semrush Integration

Bramework

Are you ready to take your blogging game to the next level? That’s what you’ll get with this new Bramework and Semrush integration! If you’re a blogger who’s trying to find the best keyword research tool that’s integrated with the best AI Writing Assistant, then you’ve come to the right place. Well, now thanks to the Bramework and Semrush integration, you can get ahead of the competition in your industry by creating well-crafted best blog posts that will easily be found by your target read

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How to Use Facebook to Grow Your Email List

Skylark Virtual Services

Facebook is a great way to connect with your customers and grow your email list. In this blog post, we will look at some tips for using Facebook to increase sign-ups for your email list. We will also discuss how to use Facebook ads to grow your email list. Read on to learn more! Why. The post How to Use Facebook to Grow Your Email List appeared first on Skylark Virtual Services.

Ads 52
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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Churchgoer, Concertgoer, Park Goer?

Grammar Underground

Churchgoer and concertgoer are in the dictionary, which puts to rest any questions of whether they should be one word, two words or hyphenated. But what if you want to write about someone who goes to the park or the mall or the track? Dictionaries don't list goer as a suffix, which means it's not a good idea to attach it to any word you like. Here's what you need to know about using goer.

Writing 40
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How to Turn Your Business Blog Readers Into Paying Customers

ProBlogger

The post How to Turn Your Business Blog Readers Into Paying Customers appeared first on ProBlogger. Photo by Towfiqu barbhuiya on Unsplash. This is a guest contribution from Alicia Rades. You started a blog for your business because you recognized the importance of content marketing. You know that businesses that blog get more traffic than those that don’t.

Blog 43
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How to Find Quality Blog Writers to Grow Your Business (2022)

Bramework

Looking for quality blog writers for your website? You aren’t alone. You may understand the importance of your blog, however, it’s hard to put quality content out there consistently! . Writing blog posts can be a full-time job if you do it correctly. If you are going to grow your traffic or leads through your content, it’s important to nurture those as an agency owner.

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How To Choose the Right Publication To Pitch (and Earn Editors’ Love)

Content Marketing Institute

Use your content marketing skills to understand and deliver what your audience wants to craft a distributed content strategy. This time, your audience is the editors at third-party outlets. Here are some tips to help.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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Some adverbs deserve to die

Grammar Underground

“Avoid adverbs” is a popular bit of writing advice. There's some wisdom there, but the it’s usually applied too broadly and sometimes interpreted as “all adverbs are bad.” That, of course, is ridiculous. Adverbs are essential parts of speech, and even the much maligned manner adverbs — the ones that modify verbs and often end in “ly” — can be just what a piece of writing needs to make it sing.

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How to Turn Your Business Blog Readers Into Paying Customers

ProBlogger

The post How to Turn Your Business Blog Readers Into Paying Customers appeared first on ProBlogger. Photo by Towfiqu barbhuiya on Unsplash. This is a guest contribution from Alicia Rades. You started a blog for your business because you recognized the importance of content marketing. You know that businesses that blog get more traffic than those that don’t.

Blog 43
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How Many Times Should Tech Brands Post Content?

Article Writing

Quality over quantity should always be the motto you live by as a content creator. After all, posting good content that keeps people wanting more should be the priority. However, only posting such content once in a blue moon will keep your readers in the dark about the quality of your content. . Thinking about what to post is one thing, but mastering the art of blog posting frequency takes strategy and a genuine understanding of your intended audience.

Brand 59