Kayleigh Moore

JANUARY 6, 2022

I can't believe this is my seventh annual year-in-review post, but here we are again! 2021 was a whirlwind of a year for me. Work-wise, I was the busiest I’ve ever been. I feel like writing this, it’s the first time I’ve taken a beat to slow down and go, “ Whew. That was a lot.” Keeping so busy was good for me financially: By keeping several different plates spinning (more on this in a bit) my overall revenue was up 75% year-over-year, making this the largest gross revenue year for my business t

Retail 130

Retail Consulting Freelance Food 130

Rachelle Gardner

JANUARY 4, 2022

Kathi Lipp and Cheri Gregory will help you start your New Year off right! Go into 2022 with greater peace and a plan for managing your busy life. “An Abundant Place” will encourage you and offer helpful solutions to make your everyday life so much easier. Get good advice on how to plan ahead, set boundaries with others and yourself, and be more intentional about self-care without the guilt.

Management 130

Management Post 130

Content Marketing Institute

JANUARY 3, 2022

You may not get a content marketing budget increase in 2022, but you can up your efficiency to more from your content marketing. From strategy and promotion to creation and workflow, find out how to get more value in this go-to guide. Continue reading → The post How To Do Less and Get More in Every Facet of Content Marketing appeared first on Content Marketing Institute.

Content Marketing 144

Content Marketing Marketing Content Promotion 144

Neil Patel

JANUARY 7, 2022

SEO is one of the most-used (and most important) website optimization strategies. However, great content , backlinks, and meta descriptions won’t help much if you don’t optimize your website performance. If visitors land on your site and find it takes too long to load, or images don’t display correctly, they’re likely to choose a competitor. That’s why improving your website performance is crucial.

Website 130

Website Script Digital Marketing SEO 130

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

ThemeIsle

JANUARY 6, 2022

Creating a blog has become one of the most popular ways to make money online. However, just because everyone’s doing it doesn’t mean it’s easy. In order to succeed as a blogger, you’ll first need to know what the most profitable blog niches are. The post 6 Most Profitable Blog Niches for 2023 (Based On Real Data) appeared first on Themeisle Blog.

Blog 82

Blog Blogging Blogger IT 82

David Meerman Scott

JANUARY 4, 2022

Stories are universal. No culture has survived without them. Stories are widely recognized as an essential part of human cognitive development.

Marketing 67

Marketing 67

Neil Patel

JANUARY 6, 2022

You’re likely already familiar with 404 errors that display a “page not found” message to visitors. While these pages serve a purpose, they can be harmful to your website if misused. An example of a “page not found” error used in the wrong context is a soft 404 error. These can wreak havoc on your search engine rankings, website traffic, and even credibility.

Content Management System 128

Content Management System Engineering Communication Website 128

Top Content Consulting

JANUARY 7, 2022

If you’re thinking about starting your own blog, Medium could be the ideal platform for you. Medium is a website and online publishing platform that enables its users to share their stories and ideas with the world. Where members can write articles, create blogs , and post multimedia content. Medium users are also able to easily interact with other users via the discussion feature.

Social Media 52

Social Media Blog Writer Writer Consulting 52

Neal Schaffer

JANUARY 6, 2022

Do you want to make money blogging? Blogging is a great way to make money online. You can make an income from your blog by using affiliate marketing, selling advertising space on your site, or even charging for membership access. The best part about it is that anyone with basic computer skills and the desire […] 14 Simple Yet Powerful Ways To Make Money From Blogging appeared first on NealSchaffer.

Blog 52

Blog Blogging Advertising Marketing 52

Content Marketing Institute

JANUARY 4, 2022

Treating creativity as the product of tools is like discussing the art of the novel by analyzing the brand of typewriter George Orwell used. Before investing in one, ask whether the tool will add distractions or remove them Continue reading → The post Why Typewriter-Like Linear Thinking Works Better Than Tools for Content Creation appeared first on Content Marketing Institute.

Content Creation 125

Content Creation Content Creativity Content Marketing 125

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration

Neil Patel

JANUARY 3, 2022

The average email click-through rate is 2.6 percent. The rate of return on direct mail is around 1 percent. A good social media campaign will convert at less than 1 percent. Why are these numbers so low? Because many new marketing campaigns don’t have the right customer research, ideal client avatars, personalization, or segmentation. They dangle a worm out there to see if anyone bites.

Marketing 127

Marketing Sales Retail Social Media 127

Honey Copy

JANUARY 5, 2022

I woke up early this morning next to my girl. She coaxed me into staying in bed with her a little bit longer than usual –– until about 9:30 a.m. –– because I had turned twenty-eight-years-old while I was asleep the night before. After an hour or so of nuzzling and dozing in and out of sleep, I climbed out of bed. I brushed my teeth. I took a p**s. I pulled on my clothes.

Advertising 52

Advertising Projects Creativity Writer 52

Neal Schaffer

JANUARY 6, 2022

Do you want to make money blogging? Blogging is a great way to make money online. You can make an income from your blog by using affiliate marketing, selling advertising space on your site, or even charging for membership access. The best part about it is that anyone with basic computer skills and the desire to learn can do this! In this blog post, I’ll mention all the 14 intuitive ways using which how you can make money from blogging.

Blog 52

Blog Blogging Advertising Blogger 52

Content Marketing Institute

JANUARY 6, 2022

Don’t think of your editorial calendar as merely a publishing schedule. Treat it as the evolving implementation plan for your content marketing strategy. Here’s a seven-step guide to help. Continue reading → The post 7 Steps to a More Strategic Editorial Calendar appeared first on Content Marketing Institute.

Editorial 124

Editorial Content Marketing Publisher Publishing 124

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing

Neil Patel

JANUARY 5, 2022

Are marketing degrees worth it? There’s not a definitive answer for everyone, as too many factors go into deciding which marketing career path you want to take, which marketing programs interest you the most, and which school experience is the best for you. However, if this field entices you and you want to learn all you can, many opportunities exist to help you learn about the ins and outs of this industry—and how to pave a career path ahead.

Marketing 114

Marketing Retail Advertising Communication 114

ThemeIsle

JANUARY 4, 2022

The Amazon Associates program lets you earn a commission any time a person that you refer makes a purchase on Amazon. This practice is called affiliate marketing. If you’re reading this post, you probably already know the basics of how Amazon Associates works. But how can you actually become an Amazon Affiliate to start earning from the program? The post How to Become an Amazon Affiliate: Every Step Covered for 2023 appeared first on Themeisle Blog.

Marketing 52

Marketing Blog Blogging Post 52

Neal Schaffer

JANUARY 4, 2022

No matter what kind of website you have, SEO is a multi-faceted discipline. It often involves blogs and other web copy that are optimized for keywords, images with the perfect tags, and even video that’s competitive on YouTube. Knowing all of the plugins that exist for WordPress that can aid your efforts is critical for your success. After all, there’s no one size fits all solution.

SEO 52

SEO Copy Keywords Search Engine Optimization 52

Content Marketing Institute

JANUARY 7, 2022

You can’t solve every content development problem at once, so give yourself permission to stop trying. In his new weekly column, Rose-Colored Glasses, Robert Rose offers his view on a better way to tackle the challenge of enterprise content processes – one silo at a time. Continue reading → The post Why You Might Not Need a Unified Content Development Process (Yet) [Rose-Colored Glasses] appeared first on Content Marketing Institute.

Content 99

Content Content Marketing Marketing Post 99

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

Digital Marketing

Neil Patel

JANUARY 4, 2022

Google is constantly updating its algorithm to ensure users get the best search results. From the Panda update in 2011 to ongoing core updates in 2021, the search engine constantly introduces changes to ensure the most helpful content appears at the top of the page. Following this approach, Google has introduced yet another update—this time focused on product reviews.

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Manufacturing Retail Content Creator Publisher 99

Spectrum Net Designs

JANUARY 4, 2022

Passive vs Active Voice For Content Marketing Active voice for content marketing helps you connect and resonate with as many people as possible By writing in active voice versus passive in your content writing your readers will stay engaged with your material and you develop an authority on the subject you are talking about. Writing […]. The post Passive vs Active Voice For Content Marketing appeared first on Spectrum Net Designs.

Content Marketing 52

Content Marketing Marketing Content Engagement 52

ThemeIsle

JANUARY 3, 2022

If you want to improve the user experience on your website, you’re not alone. An easy-to-use site can mean higher traffic and happier visitors. However, deciding how to design your site for the smoothest possible experience can be tricky. The post Improve User Experience: 7 Ways to Make Your Site More Engaging appeared first on Themeisle Blog.

Engagement 52

Engagement Website Blog Blogging 52

The Subversive Copy Editor

JANUARY 1, 2022

Creative writers sometimes mangle grammar on purpose or get creative with punctuation. At the drafting stage, we keep a dictionary and style manual at hand. When slips are unintended, we count on our copyeditors to catch them. But at some point, most of us get advice on punctuation or grammar from a friend, relative, or strangers on social media. Sometimes friends or beta readers read our draft and point out what they believe to be errors.

Construction 52

Construction Prose Editorial Writer 52

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

Engineering

Grammar Underground

JANUARY 3, 2022

The negative "couldn't" is the logical and traditional choice in this expression, but "I could care less" isn't necessarily wrong. The post I Could Care Less? first appeared on Grammar Underground with June Casagrande.

Post 40

Post 40

Grammar Underground

JANUARY 3, 2022

The expression "to pawn off" comes up a lot, including in published writing like a Los Angeles Times article some years back about about mooncakes — small, dense cakes filled with things like red bean paste or cheesecake. Apparently, mooncakes are like China's equivalent of our fruitcakes because they are a lot more popular with givers than with recipients.

Writer 40

Writer Management Publisher Publishing 40