Sat.Jul 09, 2022 - Fri.Jul 15, 2022

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This Email Subject Line Generated a 60.1% Open Rate

Kayleigh Moore

The subject line of my latest newsletter was strategic; I wanted to prove a point. It read: ‘Did you write this?’ And guess what? It generated a 60.1% open rate: my highest in the last 12 months. More than 3,350 people opened the email. The point: Curiosity is an incredibly powerful tool writers can use to spark action in the reader. We all know about clickbait headlines.

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New Release Spotlight: Kristy Cambron

Rachelle Gardner

Congratulations, Kristy Cambron! THE ITALIAN BALLERINA is Kristy’s ninth historical novel, taking us behind the scenes of one of the greatest cons in world history. Rome, 1943. With the Nazi regime occupying the streets of Rome, British ballerina Julia Bradbury is stranded and forced to take refuge at a hospital, but when she learns of a deadly sickness sweeping through the quarantine wards—a fake disease known as Syndrome K—she risks everything to rescue Jewish Italians from the deadly clutches

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Compare The Best Online Reputation Management Companies

Quick Sprout

Want to jump straight to the answer? The best online reputation management company for most people is WebiMax or NetReputation. Online reputation management services can help you build a positive brand image or repair a damaged one. This isn’t something you want to try to accomplish on your own for the first time, unless you really know what you are doing.

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How To Use AI-Generated Content the Right Way (and Avoid the Downsides)

Content Marketing Institute

Don’t believe the hype around AI-generated content. But that doesn’t mean you should ignore its potential. Learn why, plus the benefits and limitations of this real-life experiment.

Content 134
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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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How to Pitch an Article (and Get an Enthusiastic Response)

CopyBlogger

If you want to write about anything you’d like, as often as you’d like, there’s a place for that: Your. Continue Reading. The post How to Pitch an Article (and Get an Enthusiastic Response) appeared first on Copyblogger.

Writing 132
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Blogging Best Practices for Nonprofits: TheNonprofitShow

Agency Content Writer

The post Blogging Best Practices for Nonprofits: TheNonprofitShow appeared first on Agency Content Writer.

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More Trending

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How To Make LinkedIn Your Top Social Media B2B Marketing Platform

Content Marketing Institute

A lot of B2B marketing happens on LinkedIn. A presence on the platform isn’t enough. It’s about optimizing your brand’s presence, from the page to organic content and paid opportunities. Here’s how to do that.

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Best Times To Post On Pinterest In 2022: An Analysis Of 30,000+ Accounts [Original Research]

CoSchedule

When is the best time to post on Pinterest? The best time to post on Pinterest varies quite a bit from any other social media platform. People are more likely to engage with Pinterest in the evening hours. However, according to new proprietary research on the best times to post on social media conducted in mid-2022, the COVID-19 pandemic has changed how often and when people engage with Pinterest.

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SEO Principles For Search Engine Success

Top Content Consulting

When you’re running a business, you know that to be successful you have to get your product out into the world. Then you have to figure out how to attract the right viewers. In order to accomplish that goal, you likely have a website, social media accounts, and email lists as part of your digital marketing strategy. Clear SEO principles will allow your website to be discovered more easily by potential customers and clients.

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How to Remove News Articles from the Internet

Quick Sprout

Want to just get started? Click here to sign up for WebiMax and start removing articles from the internet today. A negative news article can severely impact your brand or image. News articles from reputable or popular publications are notoriously difficult to counter. These articles tend to rank at the top of search results pages for the whole world to see.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Ban These Words and Phrases From Your Communications Right Now (an A-to-Y Guide)

Content Marketing Institute

Are you guilty of letting any of these overused, meaningless, or confusing words, phrases, or categories of no-nos slip into your content? You won’t do it again after reading this list suggested by Content Marketing World speakers. Brace yourself for the fingernails-on-blackboard effect.

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How to check copied content online for your website

Copify

Publishing copied content can be problematic for a number of reasons, so find out how to only create unique content every time. The post How to check copied content online for your website appeared first on Copify Blog.

Copy 52
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Are Team Names Plural or Singular?

Grammar Underground

Sometimes you see plural verbs with team names: “the Miami Heat are.” Other times they're singular: “the Miami Heat is.” Which is right? They both are. The post Are Team Names Plural or Singular? first appeared on Grammar Underground with June Casagrande.

Post 40
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SEO Reputation Management

Quick Sprout

Want to get going right away? Click here to sign up for WebiMax and start building your SEO reputation strategy today. Whether you’re battling negative publicity or building an online brand reputation from scratch, Search Engine Optimization (SEO) is an important part of your online reputation strategy. Good SEO is what launches your positive content to the top of Google search results.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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An Inside Look at One of the Most Ambitious and Successful Content Strategies

Content Marketing Institute

Ever wonder what it would take to create an award-winning program, a thriving content team, and the ability to get whatever you ask for to support them? Stop wondering and start reading this impressive tale of the simple content strategy that could (and does).

Content 101
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11 Tips to Create a Personal Connection with Your Audience

ProBlogger

The post 11 Tips to Create a Personal Connection with Your Audience appeared first on ProBlogger. Photo by Duy Pham on Unsplash. Have you ever experienced being very connected to a blogger? For me, there’s been several times over the years where it’s felt like a blogger is talking directly to me through their writing and/or podcasting. Some content creators just seem to have that sense of who is on the other side of their content and the ability to draw their reader/listener/viewer into (almost)

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Lead Test

Grammar Underground

Take a look at this passage: There were many factors that precipitated the American Revolution. Colonists had grown tired of living under oppressive British rule. But without a doubt, the rallying cry of “no taxation without representation” is remembered as the most important sentiment that lead to the rebellion and, ultimately, the Declaration of Independence.

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Guaranteed Removals Review

Quick Sprout

Your business’s reputation makes all the difference when it comes to making sales and growing your business. Too much negative content about your business may mean you need an online reputation management (ORM) company to show customers the best in your brand. Guaranteed Removals removes any online content that may harm your business. This company has spent 12 years offering reputation management services to companies struggling with negative reviews, articles, and other content.

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Lets Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

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Be Careful Where You Put the Emphasis on ‘Do More With Less’ [Rose-Colored Glasses]

Content Marketing Institute

What happens when you’re directed to “do more with less” in your content marketing program? It all depends on whether the focus is on the “more” or the “less.

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11 Tips to Create a Personal Connection with Your Audience

ProBlogger

The post 11 Tips to Create a Personal Connection with Your Audience appeared first on ProBlogger. Photo by Duy Pham on Unsplash. Have you ever experienced being very connected to a blogger? For me, there’s been several times over the years where it’s felt like a blogger is talking directly to me through their writing and/or podcasting. Some content creators just seem to have that sense of who is on the other side of their content and the ability to draw their reader/listener/viewer into (almost)

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The Carbon Almanac: It's Not Too Late

David Meerman Scott

I'm part of the leadership group of hundreds of volunteers from 90 countries that have come together with ringleader Seth Godin to produce The Carbon Almanac. It is a powerful tool to help us create change, right here and right now.

IT 10
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How to Start a Lead Generation Business in 5 Simple Steps

Quick Sprout

Many business owners are great at delivering a product or service, but they struggle with marketing. Their business would be booming, but they can’t get traffic in their store or on their site. So, if you can build a website, newsletter, or social media profile that attracts the right kind of potential customers, you can get paid for directing that audience to the right business.

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Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

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Exclamation Points in Creative Writing

The Subversive Copy Editor

Exclamation points are controversial. Writers can’t be blamed if they’re confused! Exclamation has always announced straightforward shouting, alarm, surprise, excitement, amazement, disbelief, exasperation, or even just helpless flustering. In the eighteenth century, readers could expect melodrama: And those were some of her last words! O how my eyes overflow!

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11 Tips to Create a Personal Connection with Your Audience

ProBlogger

The post 11 Tips to Create a Personal Connection with Your Audience appeared first on ProBlogger. Photo by Duy Pham on Unsplash. Have you ever experienced being very connected to a blogger? For me, there’s been several times over the years where it’s felt like a blogger is talking directly to me through their writing and/or podcasting. Some content creators just seem to have that sense of who is on the other side of their content and the ability to draw their reader/listener/viewer into (almost)

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Content & Emotion: A Complete Guide to Injecting Emotions in Your Content 

Freelance Writing Jobs

Emotion. The single ingredient that makes Jake buy the beard oil (he doesn’t need) to impress the girl who hasn’t replied to his text in days. Emotion, when woven into content, creates a connection between the product and prospect. Without an array of emotions, prospects are not moved to act on what your content is prompting them to do. Creating content without emotions is like having the right recipe, for let’s say, chicken, but not making it tasty enough for a second bite. .

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Compare The Best Online Fax Services

Quick Sprout

Our recommendation for most people is Nextiva because it’s an easy and affordable online fax service. Sign up today for a 500-page, 30-day free trial. Online fax services are better than traditional faxing in every way. By digitizing the process, you can send or receive faxes from your phone and retrieve an old fax with a simple file search. Here are the best online fax services—many of which you can start using for free.

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Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

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How to Confidently Create Your Best WordPress Headlines with the Headline Analyzer Studio Plugin

CoSchedule

On any given day that you publish new content on WordPress, you’re competing with two million other new posts. That’s two million other headlines competing with yours for attention, clicks, and conversions. Every single day. But what if there was one easy way to influence more people to click on YOUR headlines instead of theirs? And help YOUR content rank higher than theirs in search?

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How to Start an Online Store in 6 Simple Steps

Quick Sprout

Want to just get started? Click here to sign up for Hostinger and start your online store with WooCommerce today. Starting an online store isn’t only about having a brilliant idea—you also need to market it right to maximize your reach. Get it right and you’ll watch the sales start to roll in. Get it wrong and you’ll just have a very time-consuming hobby on your hands.

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How to Create An Ecommerce Website in 7 Simple Steps

Quick Sprout

Want to just get started? Build an ecommerce website on WooCommerce for as low as $3.99 per month. Getting into the ecommerce industry now is your chance to win a share of the growing profits. The sooner you start, the sooner you can establish your brand and get the word out. The most popular ecommerce website builder in the world is WooCommerce. It’s free to use, but it requires a web hosting and WordPress site.

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Compare The Best Virtual Private Servers (VPS Hosting)

Quick Sprout

Want to jump straight to the answer? The best VPS host for most people is Hostinger or Kamatera. Shared hosting is cost-effective for beginner or low-traffic websites. But when your traffic grows, it’s time to start looking for virtual private server (VPS) hosting. With VPS hosting you won’t be sharing hosting resources with anyone and you can set up the server the way you want.

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Brain Fog HQ: Memory Enhancement Techniques for Professional Development

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha