Sat.Mar 25, 2023 - Fri.Mar 31, 2023

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How to Write Website Content That Ranks (And People Want to Read)

Ahrefs

Specifically, you need website content that: In this post, you’ll learn how to create content that achieves both goals. You can’t get search traffic if no one’s searching for your keywords on Google.

Website 109
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Why I don’t compete with other freelancers or solo professionals.

Nick Ursborne

Maybe you think I’m wrong. Maybe you think we all have to compete with other freelancers. Certainly, we live and work in a competitive landscape. It’s a rare thing to have a client who is never going to be approached by other freelancers. And those companies hiring freelancers are always comparing freelancers, by skill set and by price. Even so, I don’t compete with other freelancers.

Freelance 212
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The 5-Step Writing Process That Solves 3 Painful Problems

CopyBlogger

I once asked the Copyblogger community to name their biggest writing problems. From the many responses, a pattern about the. Continue Reading The post The 5-Step Writing Process That Solves 3 Painful Problems appeared first on Copyblogger.

Writing 119
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7 Productivity Tips for Busy Business Owners

Ashleyn Writes

Time is money, especially when you’re an entrepreneur. But as I was journaling the other day, I had a realization — time is more precious than money. Yeah, yeah, you probably already know that. We’ve all heard that “Time is precious,” but it’s so true! You can make more money, but you can’t make more time. You can replace money but you can’t replace lost time.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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If You’re an Artisan, Write about it! — Artisan Book Editing

Melanie Saxton

Consider writing your arts-themed book, and count on me to assist with the artisan book editing process. As I wrote this cover feature for The Woodlands City Lifestyle , I thought about the talented Texas artists, national artists, and international artists who participated in The Woodlands Waterway Arts Festival, an annual event that rivals the largest festivals in the U.S.

IT 130
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Why You Should Be Writing on Social Media

Jane Friedman

Photo by Karolina Grabowska Today’s guest post is by Allison K Williams ( @guerillamemoir ). Join us on April 5 for the online class Write Better With Social Media. Social media doesn’t sell books in any provable way. No one strolls into their local independent bookstore to ask for “This book I saw in a tweet!” We don’t check a box marked “Found it on Instagram” on our Bookshop order.

More Trending

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To vs. Too: What’s the Difference?

Grammarly

To is a preposition with several meanings, including “toward” and “until.” Too is an adverb that can mean “excessively” or “also.” Just to be clear: Two is also pronounced the same as to and too , but because it refers to a number, it’s not as easy to confuse for one of the other words. In the hierarchy of things that drive grammar sticklers mad, to and too are near the top.

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Art Book Editor

Melanie Saxton

Be inspired by The Woodlands Waterway Arts Festival and seek a professional art book editor to assist with your book-writing project! Write Your Arts-Inspired Manuscript with the Help of an Art Book Editor I’ve been involved with many art-themed media projects, from journalism to book editing to ghostwriting—painting, sculpture, 2-D and 3-D, clayworks, crafting, music, dance, choreography… you name it!

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Confessions of a Retired Black Hat SEO: 7 Crazy Tactics That Yielded Big Gains

Neil Patel

When I started my career in search engine optimization, I was 16 years old. And, just like most 16-year-olds, I didn’t worry much about search engine “consequences.” In my fairytale world, they didn’t really exist. We all learn to know better as we age, but you have to keep in mind that I was naive. When I started my journey into the world of SEO strategy, I didn’t worry about the search engine rules … I just did whatever I wanted.

SEO 119
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6 Things You’re Doing Wrong With Website Content Optimization

Content Marketing Institute

Many website content optimization factors get ignored, forgotten, or dismissed, keeping your site on “low power.” Try these fixes for frequent mistakes to supercharge your site for visitors and for search engines.

Website 117
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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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How to Optimize Blog Posts for SEO: 7 Tips

Blogging From Paradise

(Updated 3-30-2023) Before gaining traffic from search engines you need to know how to properly optimize blog posts for SEO.

Blog Post 138
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Switzerland Book Editor

Melanie Saxton

It never crossed my mind that I’d be a Switzerland book editor, but I’m happy to say that several Swiss author clients reached across the pond to hire me for their projects. From travel and tourism to romance to self-help, these projects are meaningful personally because I’m of Swiss lineage myself! My ancestors are the Glattfelders (or Glotfelty) and hale from Glattfelden, Switzerland, a city they founded.

Projects 130
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May vs. Might: What’s the Difference?

Grammarly

Think you’re great at grammar? You might be. In fact, you may be. Wait, aren’t those the same thing? Not quite. There are a few differences between may and might , and some of them are fuzzy, subtle, or fluid. Here, we’ll take a closer look at the differences between the two words, so you’ll know when to use each correctly. Give your writing extra polish Grammarly helps you communicate confidently Write with Grammarly May vs. might May and might may seem interchangeable, but they aren’t.

Medical 112
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IRS Provides Updated Cryptocurrency Guidance for Charitable Deductions

Freelance Union

Did you make contributions to charitable organizations in the current or past tax year of more than $5,000 using digital assets and want to use them as a tax deduction? The most recently change to the tax code related to cryptocurrency address this scenario.  The IRS considers digital assets to be assets that do not exist in physical form and include "convertible virtual currency" and "cryptocurrency”, and they are treated as property under general U.S. tax principles.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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Best copywriting niches in 2023 for new freelancers

Copyhackers

Should you narrow your focus and choose a copywriting niche? Check out top niches you should consider in 2022. The post Best copywriting niches in 2023 for new freelancers appeared first on Copywriting for startups and marketers.

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Write Your Travel and Tour Book With the Help of a Tourism Book Editor

Melanie Saxton

Writing a travel or tourism manuscript? Get assistance from a tourism book editor. Are you thinking about writing a book on tourism, travel adventures, or special destinations here and abroad? Count on me, a tourism book editor, with decades of experience in my portfolio! I wrote the article below for The Woodlands City Lifestyle and am always excited to cover hometown topics, statewide attractions, national tourism, and adventures abroad!

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Banish Writer’s Block in 5 Minutes Flat

Jane Friedman

Photo by Wilhelm Gunkel on Unsplash Today’s post is by author and writing coach April Dávila ( @aprildavila ). Three years after declaring my intention to be a professional writer, I was frustrated. Despite holding a brand new master’s degree in creative writing, I couldn’t seem to figure out my novel. My short stories were serially rejected by a wide array of publications, I was working full time, and had two little kids.

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The 7 Biggest Content Marketing Mistakes that Cost Businesses Thousands

Intergrowth

Content marketing is one of the smartest investments that you can make in your business. Unfortunately, far too many businesses get it wrong. They get too salesy. Or they ignore SEO. Today, we’re going to walk through the seven most common content marketing mistakes that cost businesses thousands of dollars per year. We’ll delve into each of these common mistakes one-by-one.

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Lets Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

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9-Letter Words

Grammarly

Improving your writing skills, winning a game of Scrabble, or finally completing that crossword puzzle is a lot easier with a substantial vocabulary. Here, we’ll go over nine-letter words, from A to Z, to keep in your back pocket. Give your writing extra polish Grammarly helps you communicate confidently Write with Grammarly A Abhorrent: causing disgust; detestable Absconder: a fugitive who avoids arrest or prosecution by running and hiding Aesthetes: people who are concerned with subjects relat

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Write Your Fiction or Nonfiction Golf Book — Golf Book Editor

Melanie Saxton

As a sports journalist and golf book editor, I’ve covered incredible people and places that inspire authors to write about sports of all kinds, and the ever-popular topic of golf. I’m fortunate to live on a fairway off of a lake in a golf course community and enjoy watching golfers right outside of my yard. The fun, the focus, and the antics are part of my life as I ghostwrite and edit books.

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Mobile SEO: 10 Optimization Tips to Build a Mobile-Friendly Site

Ahrefs

In this article, I’ll kick things off by explaining what mobile SEO is and why it’s important. I’ll then get to the core focus of this article, sharing my top 10 tips for effective mobile optimization.

SEO 102
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Product Page Content for B2B: How Little Is Too Little?

Neil Patel

Short is not always sweet when it comes to product pages. That’s what my team discovered by analyzing some of the top-performing B2B product pages out there. What’s so important about product pages? Product pages drive direct sales. If you focus on effectively building product page content, you could see a big payoff in conversions and traffic. The quality of your product page content, visuals, and navigation can make or break your store.

Content 102
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Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

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Options for taxpayers with a tax bill they can’t pay

Freelance Union

IRS Tax Tip 2023-35, March 20, 2023 Taxpayers who can't pay their tax bill by the April 18, 2023, deadline shouldn't panic. The IRS offers several options to help them meet their obligations. It's important for taxpayers to file their tax return or request an extension of time to file at IRS.gov/extension by the April 18, 2023, deadline – even if they can't pay their full tax bill.

Finance 101
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With First-Party Data, the Experience Is the Most Important Part

Content Marketing Institute

New research from Gartner indicates marketers should focus less on policies around taking first-party data and more on the experience and value they provide in exchange for that data. Robrt Rose explains.

Marketing 100
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Social Media Censorship and Blogging: What to Do

Blogging From Paradise

(Updated 3-26-2023) As a blogger, what should you do about social media censorship? Should you fight the machine?

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How to Create a Title Page in APA Format, With Examples

Grammarly

An APA format title page is the first page of a paper that gives the title, author’s name, author’s affiliations (school or institution), and other information helpful for organizing and introducing the paper. When you’re writing papers in the APA format, a title page is required. The APA format places particular emphasis on the title page and even includes different rules for students and professionals.

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Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

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Final Call! 80% Off Plus Your $297 Gift!

AWAI

If you want to be a writer this year, then give yourself the blueprints, the know-how, the support, the motivation, the excitement… And get yourself in the Barefoot Writer Club at the BEST price we’ll ever offer.

Writer 98
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Content Writing Tips for Beginners: A Step-by-Step Guide

Content Powered

Everyone has to start somewhere. With content writing, the place to start is with writing. While many content writers go to school for English or Marketing, or even a Writing-specific degree, it's certainly not necessary. There are plenty of successful content writers out there who have never had a day of writing-focused education, and many whose first language isn't English besides.

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6 SEO Best Practices for SEO Product Descriptions

ContentWriters

Mastering the art of search engine optimization (SEO ) is not as cut and dry as you may think. When working in eCommerce SEO, your goals are to increase rankings and traffic, ultimately increasing product sales. To do that, you need to know what search engine algorithms are prioritizing—and you need to appeal to shoppers. Then you can apply that knowledge to your product pages.

SEO 98
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Stopping the Sedentary Slump: How Freelancers Can Stay Active and WFH

Freelance Union

The life of a freelancer is great and allows for so much more freedom in your schedule than many people working a 9-to-5 must adhere to. From choosing how much work you are willing to accept to being your own boss and making a stamp on the world, it’s great being a freelancer. But, if there is one drawback it is that it can be a sedentary lifestyle which can increase health risks such as cancer, heart disease, and disrupted sleep.

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Brain Fog HQ: Memory Enhancement Techniques for Professional Development

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha