Content Marketing Institute
MARCH 27, 2019
If you like to scan content to pick up some helpful tips, this article and infographic are for you. Make your way through the alphabet for 26 nuggets to improve your headline-writing chops. Continue reading → The post The Easy A-to-Z Guide to Writing Great Headlines [Infographic] appeared first on Content Marketing Institute.
Neil Patel
MARCH 26, 2019
As a child, I did everything that most kids did. I played outside with friends, I watched a lot of TV, I loved eating cereal for breakfast, and I went to school. My childhood wasn’t too much different than yours. But there was one thing that was a bit unique. I grew up watching Bloomberg before I went to school. Now, I don’t want you to think I was some child prodigy because I wasn’t.
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Moz
MARCH 25, 2019
Posted by Paola-Didone. One of the biggest challenges in SEO is measuring impact — we know what matters (or doesn’t matter) until the rules of the game have changed. And when they do, we’re all scrambling to find a baseline again. I decided to put together a list of what I consider to be steadfast SEO recommendations. This list has yielded wins for a number of my clients — they had an impact that we were able to identify and quantify — and might be useful to you and your clients.
ThemeIsle
MARCH 26, 2019
Yoast SEO is a feature-rich SEO WordPress plugin that has dominated the market for years. However, it’s not for everybody, which is probably why you’re looking for Yoast SEO alternatives. 1. All in One SEO Pack All in One SEO Pack was first developed back in 2007, making it older than Yoast SEO by three. The post 5 Best Yoast SEO Alternatives to Handle WordPress SEO appeared first on Themeisle Blog.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Content Marketing Institute
MARCH 29, 2019
Here’s a secret: Even the most seemingly effortless storytellers work for it – formal training, study of storytellers they admire, perfection through retelling, etc. Get their best advice to improve your brand’s storytelling. Continue reading → The post 5 (More) Secrets of Great Storytellers appeared first on Content Marketing Institute.
ProBlogger
MARCH 28, 2019
The post How to Get Moving Again When You Feel Stuck appeared first on ProBlogger. This post is based on episode 158 of the ProBlogger podcast. Do you ever feel stuck in your blogging or your business? I think many of us can relate to feeling paralysed at times – not just with blogging or business, but in other areas of life as well. You might feel stuck and unable to move forward because: You’re a perfectionist, and can’t move on from one thing until you’re convinced it’s just right.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Content Marketing Institute
MARCH 28, 2019
To help you tackle the many challenges you face as a writer, we offer dozens and dozens of tips, tools, and examples. They’ll help you write content that stays on mission, wins readers over, and more. Continue reading → The post 57+ Tools, Tips, and Examples to Make Your Writing Better appeared first on Content Marketing Institute.
Content Marketing Institute
MARCH 26, 2019
Your sales team finds four legit leads from 500 white paper downloads. What happened? Your audience wanted the info, it wasn’t interested in a transaction. Before you create and evaluate your content, think about audience intent. Continue reading → The post Get to Your Audience’s Core: Know Their Content Intent appeared first on Content Marketing Institute.
Content Marketing Institute
MARCH 25, 2019
In the social media sphere, navigational challenges abound for content marketers. How can you be sure which paths will lead you to achieving your goals? Consult the new edition of our social media survival guide for answers. Continue reading → The post How to Avoid Getting Stranded on the Road to Social Success [Examples] appeared first on Content Marketing Institute.
Moz
MARCH 27, 2019
Posted by KameronJenkins Use this guide to create an SEO skills test and hire the most qualified SEO Manager for your team! I was a new team lead. I knew the ins and outs of being a good SEO and a good content creator, but within my first month as a manager I faced a challenge I had never had to tackle before. Someone left and I had to find a backfill.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
Moz
MARCH 27, 2019
Posted by cheryldraper We’ve got three months and some change before MozCon 2019 splashes onto the scene (can you believe it?!) Today, we’re excited to give you a sneak preview of the first batch of 19 incredible speakers to take the stage this year. With a healthy mix of fresh faces joining us for the first time and fan favorites making a return appearance, our speaker lineup this year is bound to make waves.
Moz
MARCH 23, 2019
Posted by randfish Ever get that spooky feeling that Google somehow knows exactly what you mean , even when you put a barely-coherent set of words in the search box? You're not alone. The search giant has an uncanny ability to un-focus on the keywords in the search query and apply behavioral, content, context, and temporal/historical signals to give you exactly the answer you want.
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