Jeff Goins

JUNE 21, 2019

You need an email list. It's just that simple. If you want to write a book that sells thousands of copies or more, you need people paying attention to your work. If you want your message to spread, you need people's permission to communicate with them. And if you want your words to change something, then you need an audience. The best way to do all that is by building an email list.

Copy 100

Copy Communication Audience Writing 100

Content Marketing Institute

JUNE 21, 2019

Successful content marketing strategies take all the guesswork out of execution, letting the creative flourish. To help get the details straight, use this Creating Valuable Content™ checklist. Continue reading → The post Must-Have Checklist to Creating Valuable Content appeared first on Content Marketing Institute.

Content 111

Content Creativity Content Marketing Marketing 111

Neil Patel

JUNE 18, 2019

We all know that links help rankings. And the more links you build the higher you’ll rank. But does it really work that way? Well, the short answer is links do help with rankings and I have the data to prove it. But, you already know that. The real question is what kind of links do you need to boost your rankings? Is it rich anchor text links? Is it sitewide links?

Text 111

Text Keywords SEO Publisher 111

ThemeIsle

JUNE 19, 2019

You’ve made the smart decision to grow an email list. But now that you have an audience, what types of email marketing campaigns should you actually be sending them? With the right types of email marketing campaigns, you can get users to spend more and share your offers. In some circumstances, email marketing can even. The post 10 Types of Email Marketing Campaigns You Should Be Sending appeared first on Themeisle Blog.

Marketing 52

Marketing Audience Blog Blogging 52

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

Jeff Goins

JUNE 19, 2019

Is it possible to live life on your own terms? Can you do what you want when it defies the expectations of others? Is the way you’re living right now a story that others would want to tell? And how do you do all this with bills to pay and responsibilities to manage? In this episode of The Portfolio Life, I talk with my friend Lex Latkovski (who also happens to be a member of my Tribe Writers Mastermind).

Portfolio 100

Portfolio IT Writing Writer 100

Content Marketing Institute

JUNE 17, 2019

What can you learn from those best-selling fiction authors to make your content marketing shine? A lot. They know how to keep readers turning the page. Here are 10 tips from Stephen King, F. Scott Fitzgerald, George Orwell, and more. Continue reading → The post 10 Tips From Best-Selling Authors That Will Polish Your Content appeared first on Content Marketing Institute.

Content 111

Content Content Marketing Marketing Post 111

Content Marketing Institute

JUNE 18, 2019

Stop dreaming big when it comes to your influencer marketing program. You don’t have to pay $1 million for Kylie Jenner to post or even $2,500 for Martha Stewart to do one. Design your campaigns around microinfluencers. Continue reading → The post Think Micro if You Want to Do Influencer Marketing Right appeared first on Content Marketing Institute.

Marketing 109

Marketing Content Marketing Content Post 109

Content Marketing Institute

JUNE 20, 2019

A select few use augmented and virtual reality in marketing. Allen Martinez is one of them. Learn what he says are the four principals of using AR/VR for successful storytelling in your marketing. Continue reading → The post AR/VR Storytelling for Marketing: 4 Things to Know appeared first on Content Marketing Institute.

Storytelling 102

Storytelling Marketing Content Marketing Content 102

Content Marketing Institute

JUNE 19, 2019

Agencies are banking on content marketing. At least half their business comes from those services. That finding and more are in the new CMI 2019 Agency Survey. The report also reveals some fresh opportunities for many agencies. Continue reading → The post Agencies See Growth in Content Marketing Business [New Research] appeared first on Content Marketing Institute.

Agency 101

Agency Content Marketing Banking Marketing 101