Ashleyn Writes

APRIL 7, 2022

Are you ready to grow your reach, get new eyes on your offers, and drive some sales? Social ads on platforms like Facebook and Instagram might be on your radar! Of course, we know that social ads can be expensive, so how do you set yourself up for success as much as possible? With social media ad copy that designed to convert. Since you’re here, you probably already know that you need to write killer ad copy to get results from your ad spend.

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Backlinko

APRIL 5, 2022

I built 5,660 backlinks last month. (Without sending a single outreach email.). My secret? A new strategy called Reverse Outreach. And this case study I’m going to show you exactly how I did it, step-by-step. The Big Problem With Link Building: Scale. Outreach-based strategies like The Skyscraper Technique still work GREAT. (When done right.). But there’s one big problem with most link building strategies: They don’t scale.

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Script Keywords Social Media Editorial 145

CopyBlogger

APRIL 7, 2022

There’s one not-so-secret ingredient that fuels relationship building and makes SEO work. It also makes social sharing work. Referrals, too. Continue Reading. The post The Secret to Relationship Building with Influencers (without the Awkward) appeared first on Copyblogger.

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Content Marketing Institute

APRIL 6, 2022

If your content didn’t have your logo, would your audience recognize it as your company’s? It would if you use a consistent brand voice. Here’s how to create a brand voice chart to make it stick.

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Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

David Meerman Scott

APRIL 5, 2022

I’m super excited to announce the new 8th edition of my international bestseller, T he New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly. The book will release in early May and I could use your help.

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Publisher Publishing Publishing Marketing 84

The Write Life

APRIL 8, 2022

It’s one thing to write about another world or a certain topic, but it’s another thing to write about yourself. Although tons of writers excel at their craft, when it comes time to sit down and talk about their experience or what they do, they get stuck. A quality About M e summarizes who you are and conveys the essential information about your career.

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Writing Freelance Keywords Writer 69

Content Marketing Institute

APRIL 4, 2022

Customer journey maps let you tap into a content marketing superpower – the ability to lead your audience to the information they need and the actions that benefit your business. This streamlined process keeps you focused on the details that matter most.

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iWebContent

APRIL 7, 2022

…and it springs eternal at iwebcontent. We are your web content headquarters, ready to update, expand, and reorganize. Our professional content writers are wide awake with fresh, engaging ideas…so you can relax and finally get a good night’s sleep. Learn more here. The post If You’re Not Content with Your Web Content, There’s Hope… first appeared on iWebContent.

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The Subversive Copy Editor

APRIL 7, 2022

From our own reading, most of us know that some paperback and hardcover novels have a table of contents page in the front and some don’t. Lurking online, I perceive a widespread notion that tables of contents are old-fashioned and pointless for fiction. There’s also fear that a contents page wastes valuable marketing space in online “see inside” previews, preventing readers from getting to the good stuff that will tempt them to buy.

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Electronics Content Consulting Publisher 52

Freelance Writing Jobs

APRIL 8, 2022

What is freelance success to you? How do you measure freelance success? If you’re a freelance writer, chances are that you may never have considered concepts such as KPIs (Key Performance Indicators) before you started. Perhaps your inspiration for this career first sprouted from reading Shakespeare’s Othello in high school, or maybe you saw how a well-written speech could change hearts and minds.

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Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration

Content Marketing Institute

APRIL 5, 2022

Many decision-makers don’t find any value in a lot of thought leadership content. How can you deliver content that does? Cultivate ownable conversations – a more intentional approach to creating thought leadership content.

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ThemeIsle

APRIL 5, 2022

Keywords are essential to your site’s search engine optimization (SEO). Without them, users are unlikely to come across your content in the search engine results. However, if you’re new to the game, you may want to follow a Google Keyword Planner tutorial. The post Google Keyword Planner Tutorial: How to Use It to Boost Your Site’s SEO appeared first on Themeisle Blog.

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Keywords Search Engine Optimization SEO IT 52

iWriter

APRIL 5, 2022

Did you know that around 77% of people read blogs? Blog posts are one of the most effective and popular forms of digital content. Having an updated blog on your website is a great way to generate leads and establish your organization as an authority figure. Posting blogs is a wonderful way to showcase your expertise and improve your writing skills. If you’re new to blog writing, it can be challenging and overwhelming.

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Blog Post Blogger Post Writing 52

Freelance Writing Jobs

APRIL 5, 2022

Do you want to hear a secret? You can get your next big freelance writing gig on LinkedIn. About 95% of recruiters are using LinkedIn to find talent. More and more people, including freelance writers, have been landing jobs after jobs using the professional networking site. Just about six months ago, four people were hired every minute via LinkedIn.

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Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing

Content Marketing Institute

APRIL 7, 2022

Here’s the secret to doing more with less: Model your operations after Raising Cane’s instead of McDonalds. Try this step-by-step process to create a limited content menu specially curated to feed stakeholder and audience appetites (and boost team productivity along the way).

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Neal Schaffer

APRIL 4, 2022

As bloggers, we face a common problem: what to title each blog post. In particular, how to pick a title that not only describes the contents of our posts but entices people to read it. Especially if you’re in a competitive niche, the second part can be a bit more difficult than specialized topics. Not […] How to Create Killer Blog Titles Using Your Data, Tools & Popular Formulas appeared first on NealSchaffer.

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Shorthand Content Marketing

APRIL 2, 2022

You can write a text message. You can write an email. You might even remember how to write an essay. But that does mean you should write your own blog posts for your business? Unless they love writing, most business owners will reach a point where they think about hiring a blog writer. They hear that posting new blog content means that more people will visit their website.

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Freelance Writing Jobs

APRIL 5, 2022

Do you want to hear a secret? You can get your next big freelance writing gig on LinkedIn. About 95% of recruiters are using LinkedIn to find talent. More and more people, including freelance writers, have been landing jobs after jobs using the professional networking site. Just about six months ago, four people were hired every minute via LinkedIn.

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Freelance Writer Recruitment Healthcare 52

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

Digital Marketing

Content Marketing Institute

APRIL 8, 2022

Managing up means telling hard truths to leadership. If executive input gets in the way of successful content marketing, you can either accept it or (gracefully) confront it. Robert Rose offers advice for making either option work.

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Neal Schaffer

APRIL 4, 2022

As bloggers, we face a common problem: what to title each blog post. In particular, how to pick a title that not only describes the contents of our posts but entices people to read it. Especially if you’re in a competitive niche, the second part can be a bit more difficult than specialized topics. Not only do you want people to read your blog post, but you want it to ensure that people feel their time was well spent by reading the post.

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Blog Blogging Blogger Blog Post 52

ProBlogger

APRIL 7, 2022

The post 5 Ways to Make Your Blogging Life Easier appeared first on ProBlogger. Photo by Chris Thompson on Unsplash. Blogging. It goes a little something like this: Think of idea. Write a post. Take/source/edit a photo for the post. Format the post. Schedule or publish the post. Push the post to social media. Respond to comments. But that is just the beginning, right?

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Grammar Underground

APRIL 4, 2022

Some people say these two words are completely distinct. That may be true in legal contexts, but for the rest of us, it's fine to use rob to mean burglarize. The post Rob vs. Burglarize first appeared on Grammar Underground with June Casagrande.

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Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

Engineering

Grammar Underground

APRIL 4, 2022

Would you write “a county-wide event” or “a countywide event” and, more important: why? Anyone who knows the basics of using hyphens knows they connect two words that together modify a third. The word “county” and the word “wide” can be joined with a hyphen and thereby work as an adjective to describe “event.” So “county-wide event” is consistent with hyphenation rules.

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ProBlogger

APRIL 7, 2022

The post 5 Ways to Make Your Blogging Life Easier appeared first on ProBlogger. Photo by Chris Thompson on Unsplash. Blogging. It goes a little something like this: Think of idea. Write a post. Take/source/edit a photo for the post. Format the post. Schedule or publish the post. Push the post to social media. Respond to comments. But that is just the beginning, right?

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