Sat.Mar 18, 2023 - Fri.Mar 24, 2023

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Are you building an audience of real prospects, or an audience of readers?

Nick Ursborne

As freelancers we have to get out there and build an audience. Many of us do this through creating our own websites, publishing newsletters, writing articles and networking on social media sites. Over time we might build up a subscriber base of a thousand, five thousand or even twenty thousand or more people. These are people who read our articles, our blog posts or even our Tweets.

Audience 197
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Can you use ChatGPT for content writing?

Credible Content

Using ChatGPT for writing content The simple answer is, yes you can. Can you really? It depends. First, what is ChatGPT? It is a simple online AI chatbot created by OpenAI. It answers the questions you ask. It is an AI language model. It generates human-like text based on the prompt that you give to it. It can generate responses to questions, write stories and poems, and generate Twitter threads.

Writing 130
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How to write content based on E-A-T?

Credible Content

The E-A-T content writing framework E-A-T is a content writing framework introduced by Google. It is a set of guidelines for content creators to ensure high quality content that meets user needs and expectations. The acronym stands for: Expertise Authoritativeness Trustworthiness This content writing framework is especially recommended for YMYL type of content that stands for “Your Money or Your Life”.

Medical 130
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25 Latest Conversion Rate Optimization Statistics For 2023

Blogging Wizard

Do you work on your products and services as well as your landing page designs only to receive low conversions when you launch? Or maybe you’re unsure of what your.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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Why You Should Never Ask A Freelance Copywriter “What’s Your Day Rate?”

Caroline Gibson

If a client enquiry is mainly concerned with asking “What’s your day rate?”, there’s a skyscrapingly-high chance that I’ll politely say I’m booked up and unavailable to help. So, apologies, but that’s not the sort of client I want to work with. Here’s why … No two briefs are the same Every brief is different. Every client is unique.

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7 Time Blocking Tips to Help You Get More Done in Less Time

Ashleyn Writes

Copywriting may be my jam, but productivity is my bread and butter. Without it, I wouldn’t be able to write anything (because I would be sidetracked all.the.live.long.day.). You’ve heard me talk about productivity before , but today, I want to get specific and talk about time blocking. Time blocking is my go-to productivity tool because I’ve seen it strut its stuff over and over again — and through multiple seasons of life.

More Trending

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New Release Spotlight: Lyvonne Briggs

Rachelle Gardner

THIS BOOK. Y’all, this book. This one has been needed for so long! In Sensual Faith, Lyvonne Briggs draws on a womanist perspective to exhort Black women to overcome religious shame and love their bodies. It’s time to practice a spirituality that harmonizes our bodies with pleasure and sexuality. The world has made Black women feel as if their bodies are mere instruments, and Christianity has positioned sexuality as evil.

Post 130
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7 Part Time Blogging Tips for Full Time Employees

Blogging From Paradise

(Updated 3-21-23) Blogging part time while working a full time job requires careful planning, a desire to succeed and a willingness to exit […]

Blog 137
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Surprising and Expected Results From Tech Content Marketers [New Research]

Content Marketing Institute

Tech marketers, take note. How does your content marketing relate to your peers? CMI’s newly released Technology Content Marketing Benchmarks, Budgets, and Trends: Insights for 2023 shares the answers.

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How to Write True Crime In 4 Essential Steps

The Write Life

Since more people than ever before are interested in true crime stories, you might have wondered how to write true crime and what it takes to be successful. Out of all the book genres in the world, true crime requires a lot of research and a committed writer who is ready to tell the story behind a gruesome or other type of crime. It is certainly not a genre for the faint of heart, but for many writers it is certainly worth it.

Writing 124
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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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3 Fundamental Editorial Standards for Any Serious Publication

CopyBlogger

I’m a “go big or go home” kind of gal. And when it comes to content marketing today that translates. Continue Reading The post 3 Fundamental Editorial Standards for Any Serious Publication appeared first on Copyblogger.

Editorial 121
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10 Tips to Get Over the Fear of Promoting Your Products and Services

Blogging From Paradise

(Updated 3-22-2023) Getting clear on promoting your products and services increases blogging income. Blogging business struggles arise if you lack clarity.

Promotion 129
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20 Lesser-Known (Yet Powerful) Ahrefs Hacks

Ahrefs

To help you get the most out of Ahrefs, we’ve put together 20 lesser-known use cases that can immediately enhance your SEO efforts. Are you wondering what people around the world are searching for the most?

SEO 121
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How To Make Your Next Thought Leadership Program a Success

Content Marketing Institute

Here’s how to generate a program that really deserves the thought leadership label from someone who’s been doing it for 20 years. Plus, get an inspiring example with each of her tips.

IT 121
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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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What Memoirists Can Learn from Historical Novelists

Jane Friedman

Photo by Mr Cup / Fabien Barral on Unsplash Today’s post is by author and book coach Susanne Dunlap ( @susanne_dunlap ). At first glimpse, memoir and historical fiction may seem worlds apart. But many of the decisions historical novelists have to make to create a compelling narrative overlap with memoir more than you’d think—especially for writers of biographical historical fiction.

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The Unconventional Guide to Blogging Success with Pinterest

Blogging From Paradise

(Updated 3-23-2023) The following is a guest post by Julie Syl Kalungi… Unlike Ryan here, you may be new to the blogging […]

Blog 137
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Why You Should Prioritize Engagement Content Metrics

Contently

As marketers, we’re always looking for ways to measure our effectiveness and attribute our work back to the pipeline. Content marketing is no exception. However, traditional metrics like website visits or clicks don’t tell us the whole story of how our content is performing. Engagement content metrics are a powerful way to gain deeper insights into our content’s performance and determine whether or not it’s having the desired effect.

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Spy on Your Competitors ?? (How Do You Do It?)

Ahrefs

It’s simple—you can use a tool like Ahrefs to find out. If you want to get an overview of the organic search competition in your industry, the first step is to identify your competitors.

IT 109
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Lets Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

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Use These 7 Editing Tips to Make Any Copy Stronger

AWAI

Copyediting is the art of making sure the copy works — that it’s effective, polished, and will achieve its goals. Here are seven tactics you can use to improve any copy and take it from good to great.

Copy 105
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The ‘Big’ YouTube Announcement Almost Drowned by a Sea of AI News

Content Marketing Institute

Forget the never-ending conversations about AI-created content this week. We look to news from YouTube you may have missed – and share why you should consider it.

Content 114
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10+ Baffling Paradox Examples That’ll Make You Feel Smarter

Smart Blogger

Looking for some good paradox examples to spice up your writing? Not sure what paradox really means? If so, you’re in the right place. Sometimes it’s easier to understand a literary element when you can see it in action. That’s why we’ve put together this list of famous paradox examples from literature, films, music, and more. When you’ve finished reading this post, you’ll be able to define paradox and know how to use it in a way that makes your writing sizzle.

Medical 103
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The 9 Best Keyword Research Tools

Ahrefs

In this post, you’ll learn how to do these tasks with nine free keyword research tools. The best free keyword research tools Keyword Generator shows up to 150 keyword ideas.

Keywords 109
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Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

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Last Chance: Go from Zero to Copyediting HERO!

AWAI

This is your last day to take part in the brand-new Copyediting Mastery & Certification training. Get everything you need to quickly launch a thriving, client-filled copyediting business!

Brand 105
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Why Remarkable Content Originates From an Unremarkable Process [Rose-Colored Glasses]

Content Marketing Institute

Can you create remarkable content without a process (and people who create and follow processes)? Robert Rose says you can't – no matter what Steve Jobs once claimed. Here's why.

Content 106
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Using Social Media to Market Yourself as a Gig Worker

Freelance Union

The gig economy is clearly booming. The International Labor Organization estimated that in 2020, over 40% of the adult population in the United States participated in the gig economy to some degree. Of course, most of us don’t need an expert to tell us that — nearly everyone you talk to has some form of a side hustle, whether it’s parents driving for Uber while the kids are at soccer practice, or artisans picking up contracts to make and sell certain goods.

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E-commerce Marketing 101: How to Maximize Sales

Ahrefs

Plus, knowing the basics of marketing can get you ahead of the competition, and it’s valuable to have a base understanding if you ever hire marketing roles for your company.

Sales 105
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Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

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Why AI Is Driving Demand for This Specialty in the Digital World

AWAI

AI is going to be a worthy competitor in the world of content generation, especially when it comes to short copy or idea generation. But as a result, there’s a freelance position that’s actually going to be more in demand than ever, and that position is copyeditor. Learn more here.

Freelance 105
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How to Write Blog Comments that Actually Drive Traffic and Increase Profits

Blogging From Paradise

(Updated 3-18-2023) Blog commenting is still highly underrated as a strategy to be helpful and to get connected.

Blog 130
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The IRS Adjusts Lookback Period for Pandemic-Era Tax Refunds

Freelance Union

Freelance Tax Alert! Did you file a 2019 or 2020 tax return during the pandemic? If so, it’s possible that if you filed in the postponed periods between April 16, 2020, and July 15, 2020, or April 16, 2021, and May 17, 2021 that credits you claimed and refunds you filed could now fall outside of the three-year tax refund lookback period that the IRS typically allows for.

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How to Find Your Competitors’ Backlinks (And Get Them for Yourself)

Ahrefs

That’s because understanding how they got links can help inform your link building strategy. In this post, you’ll learn how to find, replicate, and learn from your competitors’ backlinks.

SEO 100
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Brain Fog HQ: Memory Enhancement Techniques for Professional Development

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha