Mon.May 13, 2024

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Goodbye Third-Party Cookies, Hello Content Marketing

Contently

We get it: Articles about the death of third-party cookies feel a little like a Boy Who Cried Wolf situation. Google has reportedly been rolling out this shift for years. The company first announced the move in February 2020—only to postpone the implementation timeline every year since. According to Forrester, in 2023, more than half of global marketers thought the whole thing was a bluff.

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Ready, Set, Run!

Freelance Union

This post is provided by our partner, MetroPlusHealth. Find affordable health plans for New Yorkers of all ages from  MetroPlusHealth. It may not be as trendy as Pilates or power yoga, but running is still a great aerobic workout to burn fat and reduce stress. Experts have long linked many health benefits to running. It helps increase HDL (good) cholesterol, helps with weight loss, builds strong bones, improves balance and coordination, lowers your risk for heart disease and diabe

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Further and Farther

Grammar Underground

If you want to follow the examples from professional publishing, use "farther" only for physical distances and "further" for senses that don't refer to physical distances. The post Further and Farther first appeared on Grammar Underground with June Casagrande.

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How Writing Work For Hire Books Led To Becoming An Indie Author With Aubre Andrus

The Creative Penn

How can you blend ‘work for hire', ghostwriting, and being an indie author into a successful hybrid career writing books for children? Aubre Andrus gives her tips. In the intro, Countdown Pages on FindawayVoices by Spotify; the impact of AI narrated audiobooks on Audible [ Bloomberg ]; Ideas for short fiction anthologies and Kevin J. Anderson's Kickstarter ; Penguin Random House launches internal ChatGPT tool for employees [ Publishers Lunch ]; 2024 is the year AI at work gets real [ Micro

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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'Metamorphosize'? Some words I looked up recently

Grammar Underground

Some people think that professional editors and writers are walking encyclopedias of English usage. I don’t correct them. But the truth is that, the more of a “pro” you are, the more time you probably spend checking a dictionary. (And I can’t tell you what a relief it was when I finally figured out that I don’t have to memorize the answer to every possible writing conundrum before I could call myself a pro.

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56 Google Search Statistics to Bookmark for 2024

Ahrefs

Each year we pick, vet, and categorize a list of up-to-date statistics to give you insights from trusted sources on Google search trends.

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What Are Redirects? Types, SEO Impact, & More

Ahrefs

When you move to a new address in the US, you set up mail forwarding with the United States Postal Service (USPS).

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Buzz Word Alert: Thought Leadership and How It Can Guide Your Blog Content

iWriter

In the world of content creation, one buzzword that keeps popping up is “thought leadership.” But what exactly does it mean, and how can it help guide your blog content? In this post, we’ll delve into the concept of thought leadership and explore how you can use it to create engaging and impactful blog posts that set you apart as an industry expert.

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