Nick Ursborne

NOVEMBER 18, 2024

For digital copywriters and content writers I can offer more concrete advice and help in the form of my course, Futureproof Copywriting. The Futureproof Copywriting course gives you all the training you need to thrive in the fast-changing world of Artificial Intelligence. Find out more about the Futureproof Copywriting course.

Copywriter 193

Copywriter Copywriting Content Writer Writer 193

Copywriter Collective

DECEMBER 31, 2024

As with any creative process, copywriting often generates a significant amount of content which doesnt make it into the finished copy. However, in all cases, this leaves us with the question of what gets included, what is focused copywriting, and what copy doesnt make it. Not everyone will have as extensive a vocabulary as you.

Copywriter 98

Copywriter Copywriting SEO Government 98

Nick Ursborne

SEPTEMBER 10, 2023

Ask any experienced copywriter and she’ll tell you that emotion is the principal driver of sales copy. The future belongs to writer and copywriters who combine AI and Emotional Intelligence. This is the topic and promise of my new course, Futureproof Copywriting. Use empathy to improve your copy by almost every metric.

Copywriter 230

Copywriter Copywriting Sales Copy Copy 230

Nick Ursborne

SEPTEMBER 18, 2023

Right now there are plenty of conflicting views when it comes to the future impact of AI on the careers of writers and copywriters. At the other extreme, some copywriters are worried their jobs will be completely obliterated by AI within the next few years. Copywriters have been doing this for decades.

Copywriter 247

Copywriter Copywriting Copy Writer 247

Nick Ursborne

FEBRUARY 5, 2024

And yes, some of those advances will impact our work as freelance copywriters. And, as any seasoned copywriter will tell you, emotion is the most powerful hook of all when it comes to engaging your audience, and converting prospects into buyers. appeared first on Writing for the web - online copywriting and content writing.

Copywriter 234

Copywriter Copywriting Freelance Copywriting Content Creation 234

Nick Ursborne

FEBRUARY 3, 2023

Think about some of the biggest names in copywriting. A good copywriter apparently. The same can happen with your copywriting career. As an example of what not to do, in my early years as a copywriter I focused on pharmaceutical copywriting. Because, as a freelancer, your brand is YOU. It makes a big difference.

Freelance Copywriting 233

Freelance Copywriting Copywriter Copywriting Freelance 233

Elna Cain

JULY 16, 2023

A popular question I get from new freelancers and copywriters is: “How do you find copywriting clients?” I mean, getting freelance copywriting clients isn’t complicated…but if you are a brand new copywriter or freelancer, this can be a major roadblock, stopping you from ever trying.

Copywriter 178

Copywriter Copywriting Freelance Copywriting Freelance 178

Agency Content Writer

DECEMBER 2, 2024

Copywriters : Craft copy that persuades and generates sales. Blog Writers : They create engaging, informative articles to attract website traffic. SEO Writers : These professionals focus on optimizing content for search engines. Technical Writers : They explain complex concepts in simple, digestible ways.

Content Writer 246

Content Writer Writer Portfolio Content 246

Copywriter Collective

FEBRUARY 21, 2025

B2B copywriting for software and SaaS companies isnt as simple as writing about puppies or pizza. Use Key Phrases Naturally: Sprinkle in terms like B2B software copywriting and SaaS benefits in your headings and a few times in the text. Looking to hire a professional copywriter for your Saas business?

Copywriter 61

Copywriter Copywriting Copy Keywords 61

Nick Ursborne

JANUARY 20, 2025

Back when I started working as a trainee copywriter at an ad agency in 1979, I was just four years out of school. I was the copywriter, and Peter was the art director. The post Dont Let AI Dull Your Creativity appeared first on Writing for the web - online copywriting and content writing. Instead, I worked in a quarry.

Creativity 171

Creativity Art Director Copywriter Copywriting 171

CopyBlogger

NOVEMBER 10, 2022

We sometimes talk about copywriting strategies and content marketing like they’re the same, but they aren’t — they complement each. The post 7 Copywriting Strategies the Great Copywriters Wish You Knew appeared first on Copyblogger. Continue Reading.

Copywriter 144

Copywriter Copywriting Content Marketing Marketing 144

Nick Ursborne

DECEMBER 14, 2023

Copywriters who are just launching their careers often feel nervous about not knowing enough. A good first step – for digital copywriters and content writers – is to take my course, Futureproof Copywriting. The post To prosper as a copywriter in 2024, you’ll need to know 10% more about AI than your clients and prospects.

Copywriter 200

Copywriter Copywriting Freelance Agency 200

Copywriter Collective

FEBRUARY 14, 2025

So, you’ve decided to run a digital copywriting hub. Want to work with a professional copywriter? Contact Copywriter Collective today. The Bottom Line: Survive and Thrive Running a digital copywriting hub is not for the faint-hearted. Congratulations! Managing it all? Keep them in check, and youll do just fine.

Copywriter 63

Copywriter Copywriting Management Communication 63

Freelance Magic

NOVEMBER 15, 2024

Copywriting One of the most lucrative forms of freelance writing is copywriting. Copywriters are responsible for crafting engaging, persuasive copy for things like websites, email marketing campaigns, sales pages, advertisements, and more. Here’s an example of a piece of copywriting from Mike: 2.

Freelance 130

Freelance Portfolio Writing Persuasion 130

Credible Content

JUNE 23, 2023

What is direct response copywriting – 22 advantages Direct response copywriting is meant to persuade readers to take a specific action. How is direct response copywriting different from other forms of copywriting? The primary purpose of the response copywriting is to elicit a response as soon as possible.

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

Credible Content

JUNE 18, 2023

15 common conversion copywriting mistakes to avoid Unlike traditional copywriting, which may focus more on brand messaging and storytelling, conversion copywriting prioritizes driving measurable results and conversions. There are several copywriting mistakes to avoid to ensure your efforts yield optimal results.

Copywriter 130

Copywriter Copywriting Proofreader Persuasion 130

Credible Content

MAY 24, 2023

Using irony in copywriting. Mastering the Art of Copywriting: Harnessing the Power of Irony In the world of copywriting, where competition for attention is fierce, it’s crucial to find creative ways to engage your audience and make your message memorable. One powerful tool in a copywriter’s arsenal is irony.

Copywriter 130

Copywriter Copywriting Entertainment Advertising 130

Credible Content

JUNE 28, 2023

5 examples of the PAS copywriting framework PAS stands for Problem-Agitate-Solution. It is one of the most widely used copywriting framework. What is the importance of the PAS copywriting framework? Importance of the PAS copywriting framework. Suppose, you want to hire my SEO copywriting services.

Copywriter 130

Copywriter Copywriting Finance Engineering 130

Copywriter Collective

MARCH 7, 2025

Why Video Content is Key for Copywriters A recent Mirasee survey sounds at 43% of the marketers usually like branded video content. A clear indication to immediately ask your copywriters to create engaging video content scripts. Copywriters must take a keynote of this. Copywriters must take care of the SEO parameters here.

Copywriter 52

Copywriter Copywriting Sales Script 52

The Daily Egg

NOVEMBER 30, 2024

Direct response copywriting is a marketing technique where you speak directly to your customers, encouraging them to take action now instead of. The post Direct Response Copywriting: Classic Examples + Tips appeared first on The Daily Egg.

Copywriter 116

Copywriter Copywriting Marketing Post 116

Grammarly

SEPTEMBER 18, 2023

To the dismay of writers like myself, AI is great at copywriting! Marketers and advertisers can use AI copywriting to save time and money. But in order to use AI for copywriting, you have to understand the basics of both copywriting and AI. Below, we explain how to get started with AI copywriting.

Copywriter 122

Copywriter Copywriting Script Marketing Copy 122

Caroline Gibson

MARCH 20, 2023

You can’t compare apples with apples It’s not just the variables that affect what a freelance copywriter may charge: it also depends on their experience and expertise. How can a client really see the true value of a copywriter’s worth based on a day rate alone? Do clients really want to give a copywriter carte blanche?

Freelance Copywriting 147

Freelance Copywriting Copywriter Copywriting Freelance 147

Credible Content

MARCH 24, 2023

Better copywriting through empathy While going through a copywriting newsletter in the afternoon, I came across an interesting word: sonder. How does it impact your copywriting? What do you need for effective copywriting? What has it got to do with copywriting? First of all, is sonder even a word?

Copywriter 130

Copywriter Copywriting Storytelling Engineering 130

Credible Content

MAY 29, 2023

3 copywriting fundamentals Copywriting is the art and science of writing persuasive text that gets people to take action. Whether you’re writing a sales page, an email, or a social media post , copywriting is essential for any business that wants to succeed online. Convince the reader how you can solve the problem.

Persuasion 130

Persuasion Communication Copywriter Copywriting 130

Ashleyn Writes

MAY 3, 2023

After what seems like dozens of hours playing inside of AI copywriting programs, reading so many articles, taking a course or two, and going down some Twitter rabbit holes, I can now safely say that AI has landed a job inside my biz. I like to think of it as my junior copywriting assistant. Browse all templates and get started here!

Copywriter 130

Copywriter Copywriting Copy Food 130

The Daily Egg

APRIL 29, 2025

The AIDA formula is the oldest and most popular copywriting model used to convert prospects into paying customers. The post AIDA Copywriting Formula: How to Apply it +Real Examples appeared first on The Daily Egg. It has been used int every type.

Copywriter 102

Copywriter Copywriting IT Post 102

Ashleyn Writes

APRIL 13, 2023

But does that mean that copywriters are going away for good? How AI is impacting the copywriting industry ChatGPT is a tool built by Open AI. It’s an on-hand copywriting VA in your back pocket. The important thing to remember is that it can’t take the place of a human copywriter. And at light speed too!

Copywriter 130

Copywriter Copywriting Storytelling Copy 130

Credible Content

MAY 25, 2023

10 unique writing skills you need to become a successful copywriter Imagine this: You come across a captivating advertisement that instantly grabs your attention. It’s the skillful art of copywriting. At the core of skillful copywriting are the fundamental writing skills. Writing skills are the backbone of effective copywriting.

Copywriter 130

Copywriter Copywriting Persuasion Writing 130

Ben Settle

FEBRUARY 3, 2025

And early on in my copywriting career, I deliberately used Michael Bay movies as my “template” for sales letters and emails much like Gene Schwartz used Joel Silver movies as his. Yes, including articles and other non-copywriting content. To me that was the coolest movie Id ever seen and in some ways still is.

Copywriter 52

Copywriter Copywriting Content Creation Sales 52

Copywriter Collective

AUGUST 20, 2024

I’m scared to think about it, but I’ve been in SEO copywriting for almost 12 years. This path was thorny and bumpy, given how fast the niche was developing, how often Google changed its algorithms and, thus, the rules of the game, and how many times my colleagues and I grew and polished our copywriting skills to stay on board.

Copywriter 108

Copywriter Copywriting SEO Text 108

CopyBlogger

JANUARY 11, 2024

Following copywriting best practices can help you create good copy, but there’s a lot of nuance to great copywriting that. Continue Reading The post 12 Outstanding Copywriting Examples That Generate Sales appeared first on Copyblogger.

Copywriter 113

Copywriter Copywriting Sales Copy 113

Copywriter Collective

AUGUST 6, 2024

Sometimes, I struggle to remember why copywriting matters when it feels so easy. Is Copywriting Worth It? Is copywriting worth it in an age of digital discouragement? News about AI replacing copywriters is always on one news feed of mine or another. Copywriting is worth it in today’s changing world for numerous reasons.

Copywriter 105

Copywriter Copywriting Freelance Freelance Copywriting 105

Nick Ursborne

MAY 15, 2023

You want to be THE person people think of first when it comes to writing or copywriting within a particular area. If you would like help putting these five elements in place, learn more about my coaching service… The post Your 5-step checklist for choosing the perfect freelance copywriting niche. And that’s what you want.

Freelance Copywriting 130

Freelance Copywriting Copywriter Copywriting Freelance 130

Express Writers

JUNE 14, 2024

Mastering the art of copywriting can take years of experience. Copywriting can be an amazing career, especially today. For those who need to polish and perfect their writing skills, we have a list of 25 best copywriting books and resources that will bring your writing abilities to current standards.

Copywriter 98

Copywriter Copywriting Content Creator Copy 98

Nick Ursborne

DECEMBER 26, 2023

As any experienced copywriter will tell you, the most powerful force in sales copy is emotion. This is why may latest course, Futureproof Copywriting , is divided into three sections. And yes, enrolling in my course, Futureproof Copywriting is one of the most positive moves you can make right now.

Copywriter 263

Copywriter Copywriting Writing Sales Copy 263

Nick Ursborne

MARCH 3, 2024

The question in the headline was asked by a good friend, and highly-regarded copywriter. As professional copywriters we can write better than any AI, and we naturally infuse our work with emotion… because we know it works. appeared first on Writing for the web - online copywriting and content writing.

Copywriter 250

Copywriter Copywriting Writing Freelance 250

Caroline Gibson

MAY 14, 2023

A freelance copywriter recently told me that he’d provided some copy for a new client who then ghosted him. Here’s why getting a down payment is so important for a freelance copywriter Just like the five lights signalling the start of a Grand Prix, having a down payment means the work can officially commence. I continued.

Freelance Copywriting 130

Freelance Copywriting Copywriter Copywriting Freelance 130