Melanie Saxton

OCTOBER 30, 2022

What a joy to interview two culinary talents and write food editorial about their journeys. One of my favorite food editorial pieces! Do You Need Help With a Cook Book or a Food Editorial Project? The post Food Editorial — Baked With Love appeared first on Melanie Saxton Media.

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Food Editorial Entertainment Creativity 130

CopyBlogger

MARCH 23, 2023

Continue Reading The post 3 Fundamental Editorial Standards for Any Serious Publication appeared first on Copyblogger. I’m a “go big or go home” kind of gal. And when it comes to content marketing today that translates.

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Content Marketing Institute

DECEMBER 12, 2022

Chances are you’ve been using the same editorial calendar format for years. And if you don’t have a calendar, start here.) Continue reading → Content Marketing Strategy Content Marketing Tools and Technology Editorial Strategy and Planning Getting Started Templates and Checklists

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Kayleigh Moore

JANUARY 12, 2023

But over the course of my (almost) decade of full-time freelance writing, I’ve written for a handful of places that maintain extremely high editorial expectations. Maybe you’ll find a thing or two you can add to your own editorial process.

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Kristi Hines

JUNE 13, 2021

Do you need an editorial calendar for your content strategy ? An editorial calendar allows you to plan your content marketing for the next month, quarter, or year. In this post, I’ll share editorial calendar templates that will help you create a solid content strategy.

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Editorial Content Digital Marketing Social Media 130

Content Marketing Institute

JANUARY 6, 2022

Don’t think of your editorial calendar as merely a publishing schedule. Continue reading → The post 7 Steps to a More Strategic Editorial Calendar appeared first on Content Marketing Institute. Treat it as the evolving implementation plan for your content marketing strategy.

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Neil Patel

NOVEMBER 11, 2020

The best way to ensure your site is editorially cohesive is with an editorial style guide. This article will walk you through the basics of an editorial style guide. What is an Editorial Style Guide? Why Does Your Website Need an Editorial Style Guide?

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Editorial Freelance Writer Utilities 145

Content Marketing Institute

OCTOBER 26, 2022

Have your team members answer these questions and work together to create an editorial operating contract. How do you create an environment of team bliss and growth? Continue reading → Company News

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Editorial Content Marketing Marketing Content 94

Content Marketing Institute

APRIL 21, 2020

Continue reading → The post Content Curation Tips and Examples to Fill Your Editorial Calendar appeared first on Content Marketing Institute. Content curation is a handy technique for all content marketers.

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Editorial Content Marketing Marketing Brand 121

Bramework

AUGUST 3, 2022

Having an editorial content strategy is key for the growth of your blog, website or brand this year. What is an Editorial Content Strategy? Having the research to back up an editorial content strategy is a solid way to move forward. Why Do I Need an Editorial Content Strategy?

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Editorial Brand Awareness Keywords Government 52

Neil Patel

JULY 1, 2021

That’s where an editorial calendar comes in. We’re going to cover the basics, including how to create and manage your editorial calendar, and how it can help your content strategy grow. 4 Reasons to Use an Editorial Calendar. How to Create an Editorial Calendar.

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Content Marketing Institute

JULY 16, 2018

We’re sharing it now because the misperceptions about editorial calendars and content marketing strategies are still common. Marketers often talk about how they have a strategy … then proceed to say they are set because they have an editorial calendar. At the risk of sounding ranty, I’d love to yell from the rooftops: An editorial calendar is not a content marketing strategy ! An editorial calendar is not a #contentmarketing strategy, rants @MicheleLinn.

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Editorial Architecture Content Marketing Construction 105

Content Marketing Institute

MAY 10, 2018

Let’s address the ugly part of editorial mission statements up front. Yet, there are plenty of reasons why brands should have an editorial mission statement. As Kane Jamison writes , “(c)ontent that’s not backed by an editorial mission statement is a bit like a ship without a compass.”. Content that’s not backed by an editorial mission statement is like a ship w/out a compass. An editorial mission statement gives your #content team direction, says @AnnGynn.

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Editorial Brand Publisher Publishing 88

Content Marketing Institute

JUNE 7, 2019

Your editorial calendar has holes, and ideas seem just out of reach. Continue reading → The post Forget Inspiration: Try These 6 Strategies to Fill Your Editorial Calendar appeared first on Content Marketing Institute. You have two choices: Wait for inspiration or develop a system to find stellar ideas. This post is for those who choose not to hold out for a flash of creative lightning.

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Editorial Content Marketing Marketing Content 106

Jasper

DECEMBER 29, 2022

Is it possible to use AI ethically? This series explores that question, as well as the importance of staying educated on the shifts in responsible AI

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Editorial Education IT 52

Moz

NOVEMBER 16, 2020

On editorial sites (think news, niche blogs and online magazines), consumer behavior has shifted quite a bit. The coronavirus news cycle brought a boom of interest to editorial sites across the web from March to April. Posted by MeganRoseM Digital advertising is different nowadays.

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Editorial Advertising Healthcare Food 66

Intergrowth

SEPTEMBER 12, 2022

Build a well-constructed editorial calendar. An Editorial Calendar. An editorial calendar is one of the most important components of a strong content plan. What Information Belongs On An Editorial Calendar? A typical editorial calendar includes several parts: Title/topic.

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Editorial Construction Publisher Publishing 52

Content Marketing Institute

MARCH 6, 2018

There are just as many of us whose job it is to fulfill the promise of those strategic ideals by implementing and executing on an editorial plan – i.e., the policy, process, team resource, and task-related decisions that will best position your content marketing program for long-term success. What’s in an editorial plan? Similar to building your content marketing strategy, planning your editorial can seem intimidating at the outset.

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Editorial Content Marketing Marketing Government 93

Content Marketing Institute

JANUARY 30, 2019

With content marketing becoming more complicated and integrated, your editorial calendar should grow up too. Today’s editorial calendar should involve team collaboration aspects and advanced analytics steps to make higher-level content management possible. Your editorial calendar should involve collaboration, analytics #tools, and more, says @seosmarty. HANDPICKED RELATED CONTENT: Editorial Calendar Tools and Templates. ? ?. A

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Editorial Content Marketing Marketing Content 87

ProBlogger

JUNE 25, 2014

Wondering what is the best way of setting up an editorial calendar? How to Plan an Editorial Calendar: Webinar. Itching to know what kind of posts work well, and what you should have more of? In this webinar (available in full on ProBlogger.com ), you’ll see how Darren and the managing editors for both Digital Photography School and ProBlogger.net (that’s me!)

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Content Marketing Institute

OCTOBER 12, 2022

Continue reading → Editorial Strategy and Planning Findings from CMI Research Understanding Your AudienceTo be a great marketer, you must know the people you’re trying to sell it to. Clear, robust marketing personas are an effective and time-tested approach to reach that goal.

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Content Marketing Institute

APRIL 25, 2022

Continue reading → Editorial Strategy and PlanningAre you the writing sin committed by too many content marketers? If your leads are boring, generic, or cumbersome, you’ll get some help with these seven questions (and answers.)

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Content Marketing Institute

DECEMBER 13, 2021

Content Creation Editorial Strategy and Planning Templates and ChecklistsOverwhelmed by content requests from throughout your organization? Get in better shape by creating a content request form. Here's how to do that.

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Content Creation Content Marketing Marketing Editorial 135

Content Marketing Institute

SEPTEMBER 21, 2021

Content Marketing Strategy Editorial Strategy and PlanningIf your content is to be unique, it must be differentiated from your competitors’ content. Here’s how to assess what they’re doing so you can find gaps to fill, do it better, or avoid it altogether.

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Content Marketing Marketing Editorial Content 140

ProBlogger

DECEMBER 23, 2015

Creating an editorial schedule also helps you create thoughtful content with a narrative arc, it’s easier to fit in with your monetization strategy, and helps with your consistency and discipline over time. I also give tips on what to focus on when creating your new editorial schedule, and how we create the calendar for Digital Photography School. Further Reading: Behind the Scenes – My Low Tech Editorial Schedule.

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ProBlogger

OCTOBER 17, 2013

Do you have an editorial calendar? Behind the Scenes – My Low Tech Editorial Schedule. How do you organise and plan your posts? I like to keep things fairly informal but do use a spreadsheet to help me keep more organised than I used to. Here’s how it looks for dPS : The left two columns are my blog posts. I publish two posts per day – one scheduled for the US audience in the morning and one for the afternoon.

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Editorial Publisher Publishing Publishing 53

Publishing Trends

MARCH 3, 2023

What does “editorial objectivity” mean during a culture war? ­ Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know.

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Publisher Publishing Publishing Blog Post 81

Content Marketing Institute

SEPTEMBER 22, 2021

Editorial Strategy and Planning Operations, Teams and Process ProductivityA documented content marketing strategy is a big differentiator between the most and least successful. Imagine what a documented workflow could do for your content marketing operations.

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Content Marketing Marketing Editorial Content 122

Content Marketing Institute

APRIL 22, 2021

Content Marketing Tools and Technology Editorial Strategy and PlanningToo many treat editing and proofreading as the same thing. You can change that. Here’s how to do each as a distinct endeavor. Your readers will thank you.)

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Proofreader Editorial Post Content Marketing 124

ProBlogger

JULY 11, 2015

and today we will be building on that – developing an editorial calendar. If you already have an editorial calendar, I recommend you use this day to review it – how has it been working? In today’s episode I outline what I think are the benefits of editorial calendars, and briefly touch on some of the tools you can use to do so – but really, what I’m ultimately encouraging is just a simple calendar you can use for the following week.

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Editorial Publisher Publishing Publishing 44

Publishing Trends

JANUARY 19, 2023

Kevin McLain , formerly Editorial VP at Avalon Travel , joins Timber Press as Editorial Director. At Penguin Random House Audio , Linda Schmidt becomes Senior Director, Managing Editorial and Production, and Tina Donnelly becomes Assistant Managing Editor. At Scholastic , Brian LaRossa is now Executive Art Director, Katie Carella is now Editorial Director, and Andy Lopez Soberano becomes Assistant Editor.

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Agency Publisher Publishing Publishing 61

Publishing Trends

MARCH 10, 2023

He was most recently Editorial and Marketing Director at Restless Books. At Longleaf Services , Chris Granville joins as Director of Editorial, Design, and Production Services. At Triangle House Literary , Noah Grey Rosenzweig , current Editorial Fellow for Roxane Gay , joins as Literary Agent. At Public Affairs, Colleen Lawrie moves up to Editorial Director. Christa Desir has been promoted to Editorial Director at Bloom Books.

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Publisher Publishing Publishing Art Director 44

Content Marketing Institute

JANUARY 26, 2018

In Content Marketing Institute articles, you probably see “content calendar” and “editorial calendar” used interchangeably. The term “editorial calendar” sometimes refers to a published list of issue themes and dates that sales teams use to book advertising into publications. This kind of editorial calendar typically includes a general description of what’s in each issue but remains vague enough to allow for changes and substitutions.

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Government Editorial Content Editorial Team 108

ProBlogger

NOVEMBER 7, 2016

In today’s lesson, I want to share 11 factors to consider when thinking about developing your blog’s editorial strategy and thinking about your blog’s editorial style. This episode is perfect for anyone just starting out with blogging, who is thinking about content for the first time, but I also think it’s great for anyone who has been blogging for a while who wants to review and renew their editorial strategy. Factors to Consider When Shaping Content Strategy for Your Blog.

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Editorial Storytelling Blogger Long Form Content 29

Content Marketing Institute

FEBRUARY 2, 2018

Each month we try to have a good editorial balance and have new content published for each buyer persona. We trained our editorial team to do basic SEO analysis using Moz and SEMrush to analyze the potential search volumes of the keywords targeted in the new piece of content. We rely heavily on our editorial Trello board to keep our blog running. (It’s At @Buffer, we rely heavily on our editorial @Trello board to keep our #blog running, says @alfred_lua.

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Content Marketing Brand Marketing Content 111

Content Marketing Institute

APRIL 17, 2018

HANDPICKED RELATED CONTENT: Road Map to Success: Turn Your Strategy Into a Stellar Editorial Content Plan. Content Strategy Editorial Strategy and PlanningEditor’s note: You may have missed this article when CMI published it a couple years ago. Interestingly, brand voice remains a critical need and this guide can help you create a helpful one. If your logo didn’t appear with your content, could your audience identify the content as coming from your brand?

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Brand Content Marketing Marketing Content Creator 111

Content Marketing Institute

JUNE 27, 2018

Here’s how it works: The Quuu community submits unique social posts through Quuu Promote into categories that are reviewed by Quuu’s editorial board to ensure quality. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Content Curation Content Marketing Tools and Technology Editorial Strategy and Planning ProductivityEditor’s note: You may have missed the original version of this post a couple years ago.

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Collaboration Content Editorial Editorial Team 106

Content Marketing Institute

MARCH 20, 2018

Turn Your Strategy Into a Stellar Editorial Content Plan. Outsourcing to freelancers or other specialists : Smaller businesses, startups, nonprofits, or other companies that aren’t ready to invest in full-scale editorial capabilities may prefer to work with freelance writers (including trained journalists ), or to partner with a content agency or other creative services provider. Content Creation Content Strategy Managing the Editorial Process

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Content Marketing Audience Marketing Creativity 105

Publishing Trends

OCTOBER 6, 2022

Diane Landolf has announced a new children’s editorial business, Diane Landolf Editorial. At university presses… Dawn Durante joins the University of North Carolina Press as Assistant Editorial Director, starting October 17. Meri Croft is now Production Editorial Director, Amanda Crimarco is now Senior Manager of Library Marketing, and Alex Quill is now Senior Manager of Academic Marketing. At Storey Publishing , Carleen Madigan becomes Editorial Director.

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Content Marketing Institute

MARCH 12, 2018

Content Creation Content Marketing Examples Editorial Strategy and PlanningAnn Handley says writing isn’t hard, middle school is hard. While I agree middle school is hard, I think writing is challenging. As it’s been said, “There is nothing to writing. All you do is sit down at the typewriter and bleed.”. Do we need to bleed when we write? When you reframe writing as a practice, you can sit in the discomfort of knowing it’s never going to be completely easy.

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Writing Editorial Content Creation Persuasion 111

Content Marketing Institute

OCTOBER 23, 2017

Content Marketing Strategy Editorial Strategy and PlanningWhat’s the first step to creating unique, differentiated content? Analyze the content created in your market. You need to know what your neighbors, friends, and competitors are publishing to ensure that you’re creating the most engaging, differentiated content. Completing a competitive content analysis helps you stay one step ahead in your content marketing strategy and use your competitors’ efforts to your advantage.

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Content Marketing Marketing Editorial Content 107

Content Marketing Institute

JANUARY 8, 2018

Content Ideas Managing the Editorial ProcessCreativity. We all want it. Unfortunately, we tend to give up on it over time. When we’re just starting our careers, we’re excited. We’re going to take the world by storm. We approach our boss every morning with a new, brilliant idea. Getting a “yes” on something truly different seems like just a matter of statistics: The more we swing, the greater the chance we’ll get a hit. We have a high tolerance for risk and a high tolerance for rejection.

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Creativity Content Marketing Marketing IT 109

Content Marketing Institute

MAY 21, 2018

Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Managing the Editorial Process Operations, Teams and Process Teams and SkillsBelow the erupting volcano of content – billions of new articles every month – a secret army is hard at work. Wherever marketers create e-books, run webinars, promote blogs, and craft events, artisans are hammering, hacking, and whittling the words. These writers make content marketing run.

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Content Marketing Marketing Writer Management 101