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Brand Narratives: A Guide to Creating a Brand Story With Gen AI

Grammarly

This sentiment may be especially applicable to brand marketing. Even in its infancy, generative artificial intelligence, or gen AI, is having a revolutionary impact on brand storytelling. Read on to learn how to create an irresistibly compelling, intricately tailored, and deeply impactful brand story with AI.

Brand 92
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10 Branding Tips for Bloggers

Blogging From Paradise

(Updated 2/8/2024) Branding tips for bloggers seem irrelevant. Should little, itty bitty bloggers even consider building a brand? Do you need […]

Brand 111
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The 4 Elements of Building Your Brand as a Freelance Copywriter.

Nick Ursborne

Too many freelancers believe that creating a brand starts and ends with the creation of a clever logo and a nifty tagline. The final expression of your brand, in words and images, comes right at the end of the process of brand creation. Because, as a freelancer, your brand is YOU. And their name is their brand.

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Why Is Brand Consistency Important? 7 Ways to Ensure Your Brand Stays On Message

Grammarly

A brand is more than just one thing. Brand identity encompasses everything from the name and logo to the voice and tone of business communications to experiential details, like the tip jar by the cash register. Research confirms that quality, consistent communication retains customers and impacts the brand experience.

Brand 104
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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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42 Social Media Post Ideas To Boost Your Brand (+ Examples)

Adam Connell

It’s important for brands to stay active on social, but I know how tough it can be to keep coming up with fresh post ideas to fill out your content calendar. Looking for social media post ideas? I’ve got you covered. To help give you some inspiration, I’ve put together this huge list of tried-and-tested.

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The LinkedIn Personal Branding Strategy Influencers Use

CopyBlogger

You don’t need an impressive resume to build a strong personal brand on LinkedIn. Continue Reading The post The LinkedIn Personal Branding Strategy Influencers Use appeared first on Copyblogger. Many solopreneurs with modest prior accomplishments.

Brand 90
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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

By attending this exclusive session, you'll gain valuable insight into: Why direct mail is consistently ranked among the top 5 online/offline media channels 📊 Why 45% of marketer panelists have said that customer acquisition is the most important use case DM fulfills for their organizations 🔑 How advances in technology and data are (..)