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Encore Empire Podcast: Search Engine Optimization Process

Agency Content Writer

SEO is search engine optimization, and that is how Google finds us, how Google finds our websites. Anne McAuley Lopez shares her three-step process for optimizing your website to rank higher in search results and attract the right target market for your offers.

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19 of the Best Blogs on SEO – Popular Search Engine Optimization Blogs

Kristi Hines

Do you want to learn more about search engines optimization? Whether you are a beginner or an SEO expert, you need to stay on top of the news and trends in search. The Keyword – News about Google Search from Google.

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Traffic Technique 1: Search Engine Optimization

ProBlogger

I’m aiming to cover eight topics in this series, which will run once a week, starting today, with the grand-daddy of all traffic sources: search. Types of search traffic. Search is the grand-daddy of traffic—and for good reason. Search engines “qualify” the traffic they send you, since they’re based on keyword and keyphrase searches that reflect individual users’ specific needs. The right kind of search traffic.

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WordPress SEO: 31+ Best Practices for Improving Your Ranking

Neal Schaffer

You may have heard that WordPress is SEO-friendly regarding search engine Rankings, which is another factor. You hear a lot of talk about SEO, but looking at the stats, one could say that WordPress SEO is extremely important as well. Let’s begin with WordPress’ popularity.

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How much time does SEO copywriting take before your rankings improve?

Credible Content

How much time does SEO copywriting take to improve search engine rankings. People also talk about how much time it takes for search engine rankings to improve. SEO copywriting is the backbone of search engine optimization.

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Google Analytics and the Importance of KPIs

Dr. Rissy's Writing and Marketing

That’s why everybody should have a website that describes their products and services effectively so customers can understand why they are the optimal choice. Search Queries. SEO google analytics key performance indicators KPI search engine search engine optimization seo

Writing 52
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COPYWRITING AND CONTENT WRITING: A DETAILED GUIDE TO UNDERSTAND THE DIFFERENCE

Uni Square Concepts

CONTENT WRITING advertising articles articles and blogs blogs content writer content writing Content writing for SEO copywriter copywriting internal linking for seo keyword search search engine optimization seo strategies seo tools who is a content writer who is a copyeditor

Concept 52
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The 15 Best SEO Plugins for WordPress That You Should Know

Neal Schaffer

It often involves blogs and other web copy that are optimized for keywords, images with the perfect tags, and even video that’s competitive on YouTube. In case you need a reminder as to why SEO optimization is…. Blogging Search Engine Optimization Social Media Tools

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Introduction to WordPress

Top Content Consulting

As a CMS, WordPress is often used to create content-rich websites backed by a database and a powerful search engine. WordPress is a popular blogging platform that runs full-fledged websites.

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Choosing Your Blogging Platform

Top Content Consulting

So you want to blog don’t know where to start? This article will help you choose your blogging platform. There are many platforms out there, and each one has its benefits and drawbacks. This article should help you decide which platform will best serve your needs.

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Choosing A Profitable Blog Topic

Top Content Consulting

Instead, you can monetize any topic as long as there’s a passionate audience searching for it. Choosing a profitable blog topic is not an easy task. Factors need to be considered, such as your audience, how much you know about the subject, how competitive your topic area is.

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Identifying & Understanding Your Target Readers

Top Content Consulting

Identifying and understanding your Target Readers is one of the most important things you can do as a writer. It’s not enough to write for yourself or even for an audience that shares your interests.

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8 “First Step” SEO Tips for Bloggers

ProBlogger

“What are the first steps to optimizing my blog for searches?” Much has been written on the topic of search engine optimization for bloggers – but let me give you a few basic first steps: 1. Anticipate What People Will be Searching For.

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10 Top Tips to Increase Your Blog Post SEO

Neal Schaffer

We write our blog posts for people, not for search engines. However, if you do not consider SEO optimization, are you sure that people will find your useful content?

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8 “First Step” SEO Tips for Bloggers

ProBlogger

“What are the first steps to optimizing my blog for searches?” Much has been written on the topic of search engine optimization for bloggers – but let me give you a few basic first steps: 1. Anticipate What People Will be Searching For.

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SEO for Bloggers: A Basic Explanation

ProBlogger

Search Engine Optimisation. Use these pieces to learn the cornerstones of search engine optimisation and you’ll be better able to use SEO to improve your blog. Search engine optimisation, or SEO, is a way of crafting your blog that focuses on growing your search engine results organically. It’s the best way to create your pages to deliver a great user experience, both to your readers and to search engines.

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How To Structure Your Blog Content For Great Rankings

ProBlogger

This makes your blog more visible to readers searching for your topic, and more likely to show up near the top of the page when they search for your niche. Search engine optimisation, or SEO, is simply a way of organising the content on your site so that it’s more likely that Google will understand it. Search Engine Optimisation Fundamentals. Usually it will be shown in search results, so make it something that people want to click.

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5 Ridiculous SEO Myths Every Blogger Should Ignore

ProBlogger

In fact, most of my clients get the majority of their traffic from search because they understand how to play the game. Check how competitive the top 10 in Google are before you target a specific keyword term (just do a search and see who ranks). Every time Google makes a change to their search engine, it’s the people who do the “wrong” thing that suffer. Search engines still need to be given some hints to truly understand what your post is about.

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How to Increase Site Speed and Improve Your SEO Ranking

ProBlogger

The way most of your visitors will find your blog is by searching on Google and finding it high in the search rankings. Finding your base numbers, or benchmark, is easy to do using the Google Search Console. If you’ve never used it before, log on to the Search Console and add your site by clicking onto the “Add Property” box. Do a search for WordPress plugins to find one that compresses images for your blog. General Search Engine Optimization

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How SEO Can Help Your Blog Rank Well

ProBlogger

Ranking well in the major search engines means added visibility for your blog. The major search engines, led by Google, generate somewhere in the neighbourhood of 90% of all web traffic on the Internet. Learning the nuances of how SEO helps the search engines rank pages can be incredibly helpful for SEO noobs. The major search engines are always looking to provide the most relevant results to its audience. Search Engine Optimization

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Should You Move Your Blogging Site To HTTPS?

ProBlogger

If you’ve done any configuration in the HTTP Search Console profile, you’ll need to mirror the information for the HTTPS Search Console profile. Old backlinks won’t cause you any trouble, but new ones will speed up the new search results. Search Engine OptimizationBy ProBlogger SEO expert Jim Stewart of StewArt Media.

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On-page SEO Tips: Three Things You Can Do Right Now

ProBlogger

There are a number of aspects of a given web page that influence search engine rankings. And by optimizing these aspects (namely, on-page SEO), you will get higher rankings on search engines. Some of these factors which comprise on-page optimization include: writing great content which fills a need, and making it linkable. using your image alt text to help search engines understand your content better. Get mobile-optimized.

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Which is the Best Permalink Structure For Your Blog?

ProBlogger

Even the search engines and other websites use permalinks to link to your website – so, you can understand how important they are. It may not differentiate between a post permalink and a page permalink but still it may convey the search engines and the users what topic your post is related to. These are the most important tags that will guarantee you unique identifiers and greater visibility on the search results. Search Engine Optimization

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The Complete Guide to HTTP Codes and Redirects

ProBlogger

Sitemaps that contain bad URLs are called “dirty sitemaps”, and they can lead to the engines losing trust in those sitemaps,” according to Search Engine Watch. Understanding HTTP codes and redirects will allow you to avoid status code errors, dirty sitemaps, and Google penalties , allowing you to optimize your search engine results and ranking. Marcela De Vivo, CEO of Gryffin Media , is a search veteran who has been in the industry since 1999.

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Has Google’s ‘Fred’ Update Left Your Rankings Dead?

ProBlogger

Recently, Google’s ‘Fred’ ranking update hit the search pages. Check Google Search Console HTML suggestions and look for Google complaining about duplication or missing titles. Then, check out your Google Search Analytics in Search Console and do a date comparison before and after March 8 to get an idea of the keyword groups that dropped. Search Engine OptimizationWhile Google hasn’t confirmed the update, it’s certainly live.

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Don’t Kill Your SEO Chances Before Your Blog Has Even Begun

ProBlogger

It’s a tried and tested truism that to be truly successful when it comes to attracting organic traffic from search engines like Google, you have to be willing to stick at it. If your site struggles to deliver on what it promises visitors from search engines, they’ll inevitably return to their search, informing the engine at the same time that they’ve bounced back. Your CMS, or content management system, is essentially the engine that powers your blog.

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Podcast SEO: How to Improve Your iTunes Ranking

ProBlogger

iTunes is a search engine. The first step to understanding podcast optimisation is realising that iTunes is yet another search engine. Put simply, iTunes SEO will help people who use the search box in the top right of the iTunes screen. So the first step is to think about what search term you’d like to be found for. What would your audience (current and potential) type into the search box to find your podcast? Search Engine Optimisation.

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The Site Speed and SEO Connection

ProBlogger

You can also use Google Search Console’s Crawl Stats report. That said, few come close to the power of hosting your WordPress site with WP Engine. WP Engine is built on EverCache, an architecture that creates reliable, scalable sites. All WP Engine users benefit from the enterprise-grade software capable of continuously improving a website. WP Engine is also designed for completely scalable WordPress hosting. Blog Promotion Search Engine Optimization

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5 Ridiculous SEO Myths Every Blogger Should Ignore

ProBlogger

In fact, most of my clients get the majority of their traffic from search because they understand how to play the game. Check how competitive the top 10 in Google are before you target a specific keyword term (just do a search and see who ranks). Every time Google makes a change to their search engine, it’s the people who do the “wrong” thing that suffer. Search engines still need to be given some hints to truly understand what your post is about.

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5 Things to Pay Attention to When Considering Local SEO and Your Blog

ProBlogger

Local SEO is essentially a sub-segment of search engine optimization that focuses on enhancing local visibility within a specific geographical market. While you may want to hire an SEO company that’s skilled at local search engine optimization, there are some important things worth knowing if you’re considering local SEO for your blog. The strength of your blog – in the eyes of the search engines – directly impacts local and organic rankings.

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Using Google Analytics to Unlock the Secrets of your Blog’s Audience

ProBlogger

You can of course make use of the Site Content reports, but if you offer a search function on your blog you can use Google Analytics to understand what people are actively looking for on your blog. Unfortunately the Site Search reports are not automatic – you do need to configure Google Analytics to use them, but in most cases this is pretty straightforward. The best option is to perform a search on your blog and look at the URL in your browser.

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3 Content Tweaks to Increase Your Blog Traffic without Spending a Penny

ProBlogger

In this post, I’ll share three changes you can make to your existing and future blog content, without spending tons of money, to immediately start getting more traffic from search engines and social media websites. You must’ve seen bloggers who aggressively advocate the concept of “writing for humans” not search engines. You can’t stuff your articles and blog posts with keywords, create unnatural backlinks and expect to rank higher in search results.

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Five Essential Steps to Removing a Google Manual Penalty

ProBlogger

The search giant currently sends over 400,000 messages a month to webmasters, warning them that their site performance could be at risk due to a manual Google penalty. General Search Engine OptimizationThis is a guest contribution from Nick Chowdrey. Google takes webspam very seriously. But what exactly are these manual penalties, and what can you do should you receive one of these notifications? Number of manual penalties issued per month. Via Google.com.

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3 Tips for Accelerated Blog Growth & Online Visibility

ProBlogger

Step #1: Find competitor who ranks well in Google search: Step #2: Enter their home page URL into OSE. In about 40 seconds of searching, I managed to find: 7 Mobile Marketing Stats that Will Blow Your Mind , which has a heap of social shares, tweets and Facebook ‘likes’ to go with it… It’s popular! Buzzsumo is a tool which scans the web for content which has the highest number of social shares, based on keywords you type in to the search.

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Google Introducing ‘Mobile Friendly’ Tags in Search Results and Signal It Will Start Impacting Search Rankings

ProBlogger

They announced that they’ll be rolling out ‘tags’ in search results that mark sites as ‘mobile-friendly’ In the coming weeks when you search Google you’ll start seeing this next to those sites Googlebot considers to be fit for mobile consumption. Google Introducing ‘Mobile Friendly’ Tags in Search Results and Signal It Will Start Impacting Search Rankings. Search Engine Optimization

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SEO: The Must-Dos That You Just Can’t Miss

ProBlogger

While this week we’re exploring all the things you can do with a post after you hit “publish” , Rand is reminding is to take a second before we do and have a look at the things you can do to optimize your post before it even gets into the hands of your readers. That bias is understandable – a visit from a Google search doesn’t have a fancy embeddable counter you can show off. Don’t panic about choosing a term with only 10 or 20 searches/month.

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Blogging for Business – Why it Works

ProBlogger

But another contributor to this increasing traffic is the optimization of the SEO capability of the website. When you are making quality writers write content for the blog, they know how to write interesting articles while injecting the relevant keywords that is identifiable for your target audience and also let the search engines crawl your website with a greater degree of eagerness and direct a higher volume to the site. General Search Engine Optimization

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Got a HOT Post on Your Blog? Here’s What to Do To Find and Optimise It

ProBlogger

I look at this both to see what new posts have done well from newsletter traffic, social media etc – but also drill down further just to look at search engine traffic. Here’s a screenshot of last months search traffic to posts: This is golden information to be aware of as it identifies some key posts and pages in the archives that I should be spending time optimising (see how below). Optimise for Search.

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11 Ways I Diversified Traffic Sources for My Blogs to Become Less Reliant Upon Google [With a Surprising Twist]

ProBlogger

All of the above also contributed to a growth in search engine rankings. So in 2004, when I was getting decent traffic from Google and was making a decent income, rather than pushing to grow my blogs through every avenue available, I’d allowed myself to become reliant upon search traffic and stopped pushing as hard. My intent with engaging in the above strategies was to diversify the sources of traffic coming into my blog and become less reliant upon search engines.

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How Bloggers Can Benefit From Google’s Rich Answers

ProBlogger

If you’ve ever searched for a particular term, or have been seeking the answer to a particular question, you will have noticed that above the list of organic search results there is an information box. This information box contains a short answer to your search query and is Google’s way of attempting to answer your search without requiring you to click through to a website. Basic Snippets : These enhance regular search results. Search Engine Optimization

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Yoast: Your Complete WordPress SEO Toolkit

ProBlogger

Next, you’ll fill out the information on the Webmaster Tools (aka Google Search Console) tab. This allows you to verify your Google Search Console or other Webmaster tools you’re planning to use with your site. I’m surprised the amount of bloggers I speak to that have not submitted a sitemap to Google Search Console. Search Engine OptimizationBy ProBlogger SEO Expert Jim Stewart of StewArt Media.

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Why Blogs that Allow Guest Posts Will Be Penalized in 2013

ProBlogger

Because then the person’s picture appears in Google’s search results! Search Engine Optimization blog content Guest PostsThis guest post is by Jeff Foster of WebBizIdeas. Just as low-level article directories (ezinearticles, articlesbase, and others) got hurt by Google’s Panda Update in 2013, I predict that Google will hurt sites abusing guest blogging in 2013. I don’t feel guest blogging is bad, nor that all bloggers who do it will be penalized by Google.

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8 Ways to Find Trending Topics and Key Words

ProBlogger

You can check global trends or look for country specific trends as per your needs as you search the hashtags. You can search any topic here and check out the volume it is receiving. You can also make country-specific as well as sector-specific searches to make the results more targeted. You can directly search for subreddits based on your topic of interest here. It allows you to search for topics in a targeted manner.