Jane Friedman

APRIL 16, 2025

Photo by Pavel Danilyuk Todays post is excerpted from From Pitch to Print: The Nonfiction Writers 10-Step Plan to Getting Published by Dr. Jennifer Dorsey. Bookshop Amazon Many authors I work with are often surprised to find that marketing for their book actually begins well in advance of finding a publishing path. Its certainly natural to assume that marketing doesnt happen until the book is produced and published, but thats not the case.

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Rachelle Gardner

APRIL 15, 2025

Happy release day to author Becca Kinzer on the release of FIRST LOVE, SECOND DRAFT. If you’re in the mood for a second-chance rom-com with a little bit of baseball thrown in, this is your summer read! Congratulations, Becca!! The post New Release Spotlight: Becca Kinzer appeared first on Rachelle Gardner.

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Jane Friedman

APRIL 1, 2025

Todays post is by author Teri Case. I was editing my third novel, Finding Imogene , on August 7, 2023, when the news broke that publishing-industry guru and nonfiction author Jane Friedmans name had been stolen and plastered across AI-generated books on Amazon and Goodreads. To add insult to injury, Amazon wouldnt take the shoddy books down because Jane Friedman was not a registered US trademark.

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Nick Ursborne

APRIL 7, 2025

We live in uncertain times. Political discourse seems more divisive than ever. Many world economies are in a state of turmoil. And the rise of AI threatens the careers of knowledge workers everywhere. Its little wonder so many freelancers feel concerned about their future. How can you grow and thrive in the face of so much uncertainty? First, lets diagnose the underlying cause We feel anxious because we have no control over the world around us.

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Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

Sales

Backlinko

MARCH 31, 2025

This guide will show you how to use ChatGPT the right way. Brand new to using it? Ill help you skip the rookie mistakes that leave most beginners frustrated. Tried it before and had an average experience? No problem. You’ll learn how to refine your approach to get useful, high-quality responses (finally). Because heres the thing: ChatGPT IS a powerful tool.

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Freelance Writing Jobs

MARCH 28, 2025

And.Not.Stress.Out Lets be real, one of the toughest parts of being a freelance writer isnt the writing itself. Its the money rollercoaster. One month youre drowning in projects, the next youre refreshing your inbox like it owes you rent. Sound familiar? If the unpredictable nature of freelance income has you feeling stressed (or straight-up panicked), dont worry, youre not alone.

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Nick Ursborne

APRIL 14, 2025

The power dynamic between a freelancer and client generally leans towards the client. Its the client who decides whether or not to give you the project, and they also get to determine the budget. Granted, if youre a triple-A writer or designer, youll weald a little more power. But for the rest of us? A lot of it comes down to mindset. If you think you have to bend to every whim of your clients, you do.

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Backlinko

APRIL 7, 2025

Like it or not, were all at the mercy of Googles ranking systems. Systems that reward some sites with high rankings. And wipe others off the SERPs overnight. But its not all doom and gloom. Google provides fairly detailed guidelines about the type of content its looking for: helpful content. We follow these guidelines here at Backlinko. For example, our SEO strategy guide dominates the search results.

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Grammarly

APRIL 7, 2025

About Western Governors University Western Governors University (WGU) is a nonprofit, fully online university dedicated to providing accessible, high-quality education to a diverse student population. Focusing on competency-based learning, WGU enables students to progress through their programs based on demonstrated mastery of skills and knowledge rather than time spent in class.

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Freelance Writing Jobs

APRIL 13, 2025

As a freelance writer, how comfortable are you with editing your own work? A certain amount of self-editing is part of preparing an assignment for submission to a client. Even if your client has editors who will review your work prior to it being published in whatever medium it will be used, you want to be sure that you are sending in something that shows your best work.

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Writer Freelance Copy Text 61

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

Marketing

Jane Friedman

APRIL 9, 2025

While concerned about AI's impact on publishing economics and discoverability, Keith Riegert remains optimistic about the enduring value of human-created content in an increasingly digital world. This premium article is available to paid subscribers of Jane's newsletter. Login below, or learn more and subscribe. Wondering why some content isn't free?

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ContentWriters

APRIL 9, 2025

Technical writing transforms complexity into clarity. It takes intricate topicslike how an API works or the results of a software implementationand makes them accessible to a broader, often less technical audience. Of course, simplifying complexity isn’t always straightforward. But when done right, technical writing builds trust , positions your brand as a thought leader, and moves your audience to take action.

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Copywriter Collective

APRIL 11, 2025

In the age of attention deficits, the social media app, TikTok has emerged as the ultimate battleground for capturing the population. With over 1.5 billion monthly active users globally, the short-form video platform is no longer just a playground for Gen Z dances. Its a serious marketing channel. Brands, creators, and agencies are scrambling to master TikToks unique tone and format, and with that comes a growing demand for TikTok scriptwriters.

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Grammarly

MARCH 28, 2025

Key takeaways ChatGPT produces humanlike text, making detection challenging. AI detection tools can assess the likelihood that content was AI-generated, but they cant confirm it with certainty. For the best results, combine AI detection with proper citation practices and additional tools like Grammarly Authorship and plagiarism detection. ChatGPT, an AI chatbot that can engage in humanlike conversations and produce written content, has made AI-generated writing more common than ever.

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Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

Communication

Contently

APRIL 1, 2025

I’ve been running a little experiment over the past few monthstyping the exact same queries into Google and ChatGPT to compare the results. The results prove to me that search has changed forever. When I asked “what’s the best approach for financial content marketing,” Google served up its familiar lineup of blue links (many from the usual suspects).

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BKA Content

APRIL 7, 2025

Understanding how to boost site traffic and keyword rankings can be simplified down to one powerful strategy: regularly feeding Google’s algorithm with strategic, keyword-focused content. SEO can be overwhelming, especially if you’re not seeing results or havent even started optimizing yet. So, lets start by understanding why this strategy works and how to properly implement it.

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ContentWriters

MARCH 28, 2025

To thrive as a freelance writer in 2025, mastering SEO content writing is essential. Clients expect content that ranks, attracts the right audience, and enhances user experience. These skills play an important role in achieving marketing goals and preparing businesses for the future of AI search. This guide covers key SEO content writing tips to help you craft optimized, high-ranking content.

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Grammarly

APRIL 9, 2025

Key takeaways: AI-generated text often follows predictable patterns, such as a steady tone, repetitive phrasing, and structured transitions. Certain phrases, like delve into and at its core, are common telltale signs and can make AI writing sound polished but stiff. Using AI responsibly means including human oversight in the workflows, adding transparency to the work, and properly citing sources and AI involvement.

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Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Writing

Grammar Underground

MARCH 31, 2025

Perhaps you remember this 2003 commercial : Shaquille O'Neal corrects actor Percy Daggs III when Daggs pronounces the ingredient in a new variety of Nestle Crunch as carmel. Its caramel, Shaq says, hitting all three syllables. Car-a-mel. Cant you spell? Id been pronouncing it carmel all my life. Its how the people around me pronounced it. Its all I knew.

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The Hoth

APRIL 17, 2025

Each week, approximately 400 million users interact with ChatGPT, and many are now using it to discover new brands. The same is true for other popular AI tools like Perplexity and Claude. Users are flocking to these tools because they provide crystal clear answers to complex, conversational-style queries. Because of this, many brands are now asking themselves How do we show up in ChatGPT and other AI tools?

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Verblio

APRIL 1, 2025

Have you ever seen a digital marketing strategy without search engine optimization? Have you ever seen a search optimization strategy without a focus on SEO content? If you have, it probably wasn’t successful. That’s because in today’s environment, an SEO strategy is absolutely critical to getting your audience’s attention. But that doesn’t mean it’s easy.

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SEO Search Engine Optimization Content Content Creation 52

Jane Friedman

APRIL 16, 2025

These subscription services have built a meaningful fanbase and may understand and serve specific readerships better than some publishers. This premium article is available to paid subscribers of Jane's newsletter. Login below, or learn more and subscribe. Wondering why some content isn't free? Did something change? Here's an explanation.

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Advertiser: ZoomInfo

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

Marketing

Grammarly

APRIL 9, 2025

Key takeaways ChatGPT generates text based on the data it was trained on, raising concerns about plagiarism. AI-generated content is not inherently plagiarism, but improper use can lead to ethical and academic issues. AI detection tools can help assess content originality, but theyre not always accurate. Best practices for maintaining integrity while using AI include citing AI assistance , verifying sources , and using tools like Grammarly Authorship for transparency.

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Grammar Underground

MARCH 31, 2025

If someone sneaks into your house and steals something while no one's home, can you say someone robbed you? Technically, yes, if you're writing outside the legal profession and don't mind loose usage. But if you like words to be as precise as possible, use "burglarize." Here's why. The post Rob vs. Burglarize first appeared on Grammar Underground with June Casagrande.

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The Hoth

APRIL 8, 2025

If youre trying to improve your rankings on Google, its a no-brainer that youll need to build a strong backlink profile. Google uses backlinks to judge the quality and trustworthiness of a site, which is why link-building is such a major aspect of traditional SEO. But in the emerging generative search world ( ChatGPT , Perplexity , AI Overviews ), do backlinks still carry the same weight?

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Editorial Social Media Brand Awareness SEO 59

Verblio

APRIL 14, 2025

It can feel impossible to find the balance between the ongoing demands of content marketing, ambitious company growth goals, and limited resources and team capacities. If you had unlimited money to throw at the problem, it wouldnt be such a problem. But were as aware as anyone that things are tight, the economy is uncertain, and content marketing is in a state of flux.

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Advertiser: ZoomInfo

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

Sales

Jane Friedman

APRIL 16, 2025

Publishing industry professionals disagree on the definition of "women's fiction" but acknowledge its marketing value for readers. This premium article is available to paid subscribers of Jane's newsletter. Login below, or learn more and subscribe. Wondering why some content isn't free? Did something change? Here's an explanation.

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Grammarly

APRIL 7, 2025

Key takeaways AI detectors analyze writing patterns to estimate if content was AI-generated. AI detection isnt foolprooffalse positives and negatives are possible. For reliable results, combine AI detection with tools like Grammarly Authorship and plagiarism detection. With AI-generated content becoming more and more common, you might wonder how to determine if something was written by a human or AI.

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Ahrefs

APRIL 17, 2025

We analyzed 300,000 keywords and found that the presence of an AI Overview in the search results correlated with a 34.5% lower average clickthrough rate (CTR) for the top-ranking page, compared to similar informational keywords without an AI Overview.

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Blogtrepreneur

APRIL 17, 2025

Our law firms online presence is one of our most valuable assets, directly shaping how potential clients perceive us and decide whether to reach out. Developing professional website content allows us to demonstrate our expertise, build trust, and clearly communicate the legal services we offer. This targeted approach helps us stand out in a crowded market, making it easier for people to find and choose our law firm.

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Advertiser: ZoomInfo

In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.

Sales