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Using User Personas to Boost Performance

Neil Patel

Knowing your persona’s digital habits helps them choose the right channels and write more compelling ad copy. But what’s the proper way to use them? Let’s say your paid media team is building a campaign. Or maybe your UX team is redesigning a landing page. Personas bring focus to every touchpoint.

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Ad Hijacking: The Hidden Threat to Your Paid Ad Campaigns

Neil Patel

Other times, ad hijacking is done by mistake due to dynamic keyword insertion – when a competitor bids on your branded terms and has the ad platform dynamically insert headlines. This could end up pulling your branded name into ad copy unintentionally. How Does Ad Hijacking Work?? Why do they do it?

Ads 71
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Comedy Writing Jobs: 15 Legit Places to Submit Your Humor Writing

Make a Living Writing

Final tips on how to get a comedy writing job You’ve seen where to send comedy writing, but money doesn’t only come from pitching humor pieces. Many writers build careers through less traditional paths.

Writing 97
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English Copywriter for Global Businesses

Susan Greene

Among the services I offer are: Website pages Landing pages Product descriptions Brochures Flyers Company Overviews/Profiles Ad Copy Email campaigns White Papers Case Studies Ebooks Don’t see what you need? No job is too big or too small. Why Choose Me? Hundreds of Clients Served Worldwide U.S.

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The AI Copywriter’s Toolkit: 5 Go-to ChatGPT Prompts for Supercharged Copywriting

Ashleyn Writes

Use it for landing pages, headline ideas, or even ad copy. An explanation of how this specific value prop positions my offer == This prompt is perfect for crafting those snappy one-liners that perfectly encapsulate your offer. Why it works: It helps you craft those snappy one-liners that sum up your offers value.

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The 7 Best PPC Tools for Your Goals, Budget, and Workflow

Backlinko

See What Ads Your Competitors Are Running Theres no need to guess what copy your competitors are using to get clicks. Go to the Ads Copies tab under Advertising Research. Youll see years of PPC history, including the keywords that triggered each ad, estimated CPC, and the exact ad copy. Free delivery?

Ad Copy 91
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When Should You Use AI to Create Blog Content?

Intergrowth

There’s a reason for the flood of interest in using AI writing tools for everything from papers to articles to social media content, landing pages, and even ad copy. But first, let’s set the stage. AI can brainstorm ideas, summarize, rewrite, and even automate entire pieces of content—sometimes in seconds.

Content 59