article thumbnail

7 Best Ad Copy Generators [2023 Update]

Jasper

An ad copy generator can help you get out of a creative rut and enable you to write original copy with the help of AI in half the time. Here are the best tools

Ad Copy 78
article thumbnail

How to Write PPC Ad Copy Using AI

Neil Patel

How can you increase the chances of the right people clicking on your ads? You need to learn how to write ad copy that converts. AI tools can help you write ad copy that produces results. 6 Ways AI Can Help You Write Good PPC Ad Copy. Paid Ads

Ad Copy 114
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Facebook Ad Copy Templates To Help You Drive Conversions

Jasper

Here are 5 Facebook ad copy templates you can use to get a better ROI from your campaigns. And see how you can generate effective ad copy quickly with AI

Ad Copy 52
article thumbnail

Ad Copy Examples Created Using AI That Increases Clicks

Jasper

Looking to create compelling ad copy that converts? Check out ad copy examples created with the help of AI software for inspiration

Ad Copy 52
article thumbnail

12 Ad Copy Strategies That’ll Double Your CTR and Increase Your ROI

Neil Patel

Most ads are a waste of money. I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward. Ready to craft magnetic copy for your ads?

Ad Copy 110
article thumbnail

8 Tips for Creating a Google Ads Template That Drives Click-Throughs

Jasper

Get to the top of the search results with pre-made Google ads templates. Generate powerful ad copy in seconds with these tips and real-life examples

Ad Copy 82
article thumbnail

How Online Copywriting Jobs From Home Can Boost Your Freelance Writing Career

BKA Content

Writing ads may not seem like creative work, especially if you’re used to fiction writing. Ad copy. Who creates ad copy to entice consumers? How Online Copywriting Jobs From Home Can Boost Your Freelance Writing Career.

article thumbnail

7 steps to writing great copy according to Joseph Sugarman

Credible Content

Step-by-step guide to writing better copy. Joseph Sugarman is one of the greatest direct marketing copywriters who started his mail-order business JS&A and sold multiple revolutionary products by publishing long ad copies that converted like crazy. Step 5: Edit your copy.

Copy 130
article thumbnail

Search Engine Marketing Starter Guide: Learn the Basics

Quick Sprout

To do search engine marketing well, you must set a specific goal and create paid ads aimed at meeting that goal. This means pay-per-click advertising (PPC), when companies must pay a fee to Google whenever somebody clicks on an ad. How to Set Up Google Ads .

article thumbnail

What are the differences between Copywriting and Content writing?

Content Writing

In terms of attracting readers’ attention to content writing (electronic medium of copies), the last few decades have been phenomenal. It is about writing ad copy and providing “CAPTIONS” that resonate with the brand voice. PPC ads. Website Sales Copy.

article thumbnail

How to Level up Your Writing Skills for Irresistible PPC Ads

Neil Patel

Marketers and business owners alike know the inherent value of PPC ads. of consumers interacting with Google ads when online shopping, it’s no wonder PPC ad creation is growing exponentially. The Importance of Good Writing Skills for PPC Ad Copy. Paid Ads

Ads 103
article thumbnail

AI-Powered Writing Tools & Implications for Freelance Writers

Kayleigh Moore

Today, many AI-powered writing tools deploy GPT-3 to help users create ad copy, article titles, social media copy, blog posts, job descriptions, and more. They’re well-suited for short pieces of copy, headlines, and very rough drafts.

Freelance 130
article thumbnail

The Ultimate Guide to Choosing a Freelance Niche

Freelance Magic

For example, “I write ad copy for ed-tech brands.”. For example, let’s say you want to shift from copywriting to running Facebook ads. In this case, you will have to create a new portfolio to showcase your skills in running Facebook ads.

Freelance 130
article thumbnail

How to Adapt Your Writing Style for Different Content Formats

Freelance Writing Jobs

For products or services like this that require a consultative sales process, it’s prudent to try and answer any questions the user might have within your copy. Be sure to have your primary keyword in the headline and the ad copy to help Google match your ad with people’s search queries.

article thumbnail

My 2023 Creative and Business Goals With Joanna Penn

The Creative Penn

If your goals are simpler — like finishing your book, or publishing for the first time, or selling 1000 copies, then fantastic! Happy New Year 2023! I am more excited than ever this year about the books I want to write and publish. I've had a difficult few years (haven't we all?!)

article thumbnail

The Copywriter’s Journey: Charting a Successful Copywriting Career Path

Copywriter Collective

Whatever copy they come up with must be persuasive, educative, and interest-generating. The copy should persuade, tell a story, and sway audiences to take a specific action. They can make a pretty standard ad copy sound so exciting.

article thumbnail

Meta ads strategy. Ideas to use in your 2023 campaigns.

Copyhackers

Idea 3: Merge content marketing with Meta ads to learn what your audience wants to see and hear from your brand. Idea 4: Add video to your ads to help boost engagement and conversions. Do you have a Facebook ads strategy? What about Facebook ads make them so daunting?

Ads 52
article thumbnail

What is the Difference between Paid Search and Organic SEO?

ContentWriters

In other words, without having to deploy paid advertising or paid search ads to generate traffic. Unlike paid search ads, organic search engine optimization does not incur a cost when someone clicks on your web page or landing page. When to Use Paid Search Ads.

SEO 77
article thumbnail

5 Real Media Pitch Examples (w/ Tips) to Help Your PR Strategy

Ashleyn Writes

The first copy I include when I write a media pitch (even before the hook). The difference in PR and marketing, + multiple media pitch examples so you can swipe copy for your own email pitch template—which you can craft by the end of this post.

Writing 141
article thumbnail

Why Versatility is a Copywriter’s Greatest Strength

Copywriter Collective

Copywriters are versatile and capable of writing copies competently in various niches. They can craft copy for any niche. As a copywriter, you should be able to write beautiful copies for various niches. Your copy should suit the context of the brief given to you by your client.

article thumbnail

These Tactical Black Friday Ad Campaign Tips Can Increase Your Revenue 200%

Neil Patel

Black Friday ad campaigns are one of the quickest way to drive revenue. Do Black Friday Ad Campaigns Make a Difference? You can leverage this audience interest to improve your revenue by using effective Black Friday ad campaigns. Top 8 Black Friday Ad Campaign Tips.

Ads 103
article thumbnail

A/B Testing Best Practices: 7 Tips to Follow

ContentWriters

A/B testing can be used to test anything – from the color of a button to the copy on a landing page. Ad campaigns. You can test different ad copy, call-to-action buttons, images, and more to see what drives the best results.

article thumbnail

SEO vs. PPC: Where Should CMOs Invest in a Recession?

Intergrowth

After cutting back on TV ads, billboards, social media, and other long-term brand awareness campaigns, SEO vs. PPC will be the primary investment question for many of you. Anticipate a 30-60 day ramp-up period with paid search ads. We’re in the midst of a recession.

SEO 87
article thumbnail

Copywriting Vs. Content Writing: Why You Need to Know the Difference

Copywriter Collective

But there’s a bit more to producing copy for marketing than plain old writing. Typically, copywriting is short and punchy.You’ll usually find it in things like: Google Ads copy. Social media paid ads. Traditional marketing (TV ads, billboards, etc.).

article thumbnail

The Ultimate Guide to Google Ads Campaign Management

Neil Patel

We’ve all seen Google Ads. Whether you call it Google AdSense, AdWords, or Ads, they’re the ads displayed in the search results on Google. In this guide, we’re pulling back the curtain and looking at what steps you’ll want to take after you have the ad set up. Bad Ad Copy.

Ads 114
article thumbnail

20 Buzzword Ideas for Your PPC Campaigns

Neil Patel

Buzzwords are one way to reach these goals in the brief amount of time someone may spend looking at an ad. No matter how many features you use or Google Ad extensions you add, the best ads will always be the ones with the most powerful ad copy. Paid Ads

Ad Copy 111
article thumbnail

5 PPC Business Ethics Examples and Best Practices

Neil Patel

That’s why as a digital marketer, you must always prioritize business ethics in all you do, including in your PPC ads. That’s why today, I want to focus on the topic from a PPC ads perspective. The Importance of Business Ethics in PPC Ads. Only Include Honest Links in Ads.

article thumbnail

Local PPC: How to Optimize Your Ads So the People Come to You

The Hoth

If you’ve ever looked for a local restaurant on a search engine and clicked on one of the ads at the top of the page, you’ve seen a local PPC campaign in action. It differs from traditional PPC in that you’re targeting a specific location with your ads instead of going international.

Ads 52
article thumbnail

5 Awesome Brand Voice Examples (+ Free Worksheet to Create Your Own Brand Style & Tone Guidelines)

Content Hacker

You’ll use it to find direction for everything, including topics, copy, social media posts, and visuals of the content you create. Don’t forget: Grab your copy of our FREE brand voice worksheet.

Brand 75
article thumbnail

Review Of My 2022 Creative Business Goals

The Creative Penn

Another year ends, and once more, it's time to reflect on our creative goals. I hope you will take the time to review your goals, and leave a comment below about how the year went. Did you achieve everything you wanted to? You can read my 2022 goals here and I reflect on what I achieved below.

article thumbnail

How to Create Stellar Niche Paid Ad Campaigns

Neil Patel

If you’ve been creating paid ad campaigns for a while, you’ve likely noticed how competitive online advertising has become. Businesses are spending more and more money on paid ad campaigns to attract a growing number of online users. Choose Your Ad Platform. Paid Ad

Ads 104
article thumbnail

How To Use Paid Advertising As Part Of Your Book Marketing With Mark Dawson

The Creative Penn

Mark Dawson is the award-winning USA Today best-selling author of the John Milton series and other thrillers, with over 6 million copies sold. Different ways to monetize your brand to make ads profitable. The effect of Apple's privacy rules on Facebook ads.

article thumbnail

How Using AI to Write Content Actually Helps its Quality 

The Hoth

That way, you can take the AI-generated ad copy and pair it with your expertise, creativity, and insights. . From marketing copy to business emails, applications like Jasper AI (formerly Jarvis ) and Copymatic can handle them all with ease. .

article thumbnail

Things To Know Before Buying PPC

The Hoth

Many businesses wander down the road of paid ads. The ad is displayed prominently in a Google search so more people are likely to see it when searching for specific products or services. Certain risks do come along with PPC like ad placement or a competitive keyword. Display ads.

Ads 83
article thumbnail

How to Set Up Twitter Advertising: Tips, Tricks, and Complete Walk-Through

Neil Patel

To run a Twitter ad campaign, you must set objectives. In other words, Twitter shoulders some of the risks involved in running paid ads on their platform. Twitter Ads Are Dirt Cheap. However, there’s even more incentive: Twitter ads are dirt cheap.

article thumbnail

How to Target Generation X Through Paid Ads

Neil Patel

Why should you customize ads for a Generation X target market? We’ll take a look at who these consumers are, what experiences might influence how they respond to advertising, and a few best practices to make sure you hit the mark with your ads. Examples of Paid Ads for Generation X.

Ads 104
article thumbnail

How To Use Local Search Marketing to Attract More Customers

Neil Patel

Paid ads are just one example of local search marketing being used, but most users ignore paid ads and skip to the first organic search result anyway. When you introduce local paid ads to your strategy, you’re taking that a step further.

Ad Copy 107
article thumbnail

7 Tips for Creating International PPC Ads

Neil Patel

Have you ever thought a struggling ad campaign would perform better outside of the country? Here are seven top tips for running international PPC ads to give you the knowledge necessary to succeed anywhere on the planet. International PPC Ad Strategies. Paid Ads

Ads 79
article thumbnail

Jasper AI Review: Pricing, Examples, and Impressions

Verblio

It also just raised $125M , so expect to see even more ads for it everywhere. Jasper is a tool that uses GPT-3 to generate content, including social media posts, ad copy, blog posts, emails, and more. (If Jasper is probably the most well-known AI writing tool on the market.

article thumbnail

10 Clever Sales Promotions for Paid Campaigns

Neil Patel

Sales promotions can make your ads jump off the page, boost engagement, and grow your sales. What Are Attractive Sales Promotions for Paid Ads? Sales promotions and paid campaigns go hand-in-hand, which is why you likely see them all the time on paid ads. Paid Ads

Promotion 107
article thumbnail

How to Create the Best Responsive Search Ads

Neil Patel

There are more ways than ever before to leverage digital AI for marketing funnel optimization, including responsive ads. These days, there’s no need to waste your time testing ad copy manually. What Are Responsive Search Ads? How Big Are Responsive Search Ads?

Ads 111
article thumbnail

What is PPC Management and How You Can Take Advantage Of It To Maximize Revenue

Neil Patel

Ad spending is projected to grow 7.61 You could manage your PPC ads yourself or consider using PPC management software for some areas. Leads to more conversions: You can considerably increase conversion rates when you optimize your ads. Test each ad for one element at a time.

article thumbnail

The Key to Successful Amazon Ads

Neil Patel

Chances are, Amazon ads spurred some of those sales. Amazon ads allow companies to pop to the top of search results. Amazon, in return, makes a profit on ad sales (to the tune of $3 billion in some years). Why Your Business Should Use Amazon Ads. Other Amazon Ad Types.

Ads 99