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How to Craft the Perfect Writing Sample in 2023 (+ Examples)

Smart Blogger

Writing Style and Tone All publications have a general writing style and tone. Publications with a more educated, professional audience — scientific publications, for example — may expect you to use complex terms and concepts relevant to their industry. Words like: authoritative, actionable, casual, practical, etc.

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3 Fundamentals of Copywriting: Mastering the Art of Persuasive Communication

Credible Content

Whether you’re writing for print, websites, social media, or video scripts, the fundamentals of copywriting remain consistent. By understanding the core principles, you can adapt your writing style to different platforms, audiences, and formats, ensuring your message is effectively communicated regardless of the medium.