Freelance Union

JULY 23, 2024

Answer our survey about how A.I. has impacted your freelancing here: [link] As artificial intelligence rapidly transforms industries across the globe, freelancers, who make up a significant portion of the modern workforce, are at the forefront of a seismic shift in the labor market. While AI continues to advance, it is crucial to understand its impact on freelance work, address the concerns freelancers have, and advocate for necessary regulations to protect your rights and livelihoods.

Freelance 112

Freelance Freelance Copywriting Utilities Copywriter 112

ContentWriters

JULY 24, 2024

To drive site performance, you need high-quality content that boosts site authority, offers an optimal user experience, and is efficient to manage. Topic clusters are an excellent strategy that can help you achieve that and more. This article explores how your brand can leverage this strategy. What Are Topic Clusters? At a high level, topic clustering connects related pieces of content using overlapping themes, expanding a brand’s digital real estate while maintaining a strong, SEO-friendl

SEO 104

SEO Content Search Engine Optimization Keywords 104

Grammarly

JULY 25, 2024

In the digital age, customer communication preferences are always evolving, and marketing teams need to remain agile to keep up. Understanding marketing trends is crucial to helping brands evolve their marketing communication strategy to meet customer expectations and stay ahead of the competition. Below, we’ll go over seven marketing communication trends every marketer should know about.

Communication 85

Communication Marketing Storytelling Social Media 85

Make a Living Writing

JULY 22, 2024

Want to get paid to write poetry? If that sounds like a far-fetched idea, you aren’t completely off base. After all, you’re not going to get paid to write poetry for most magazines, trade pubs, businesses, or blogs. However, it’s not impossible to land poetry jobs, get paid for your prose, and even get a byline for publishing poetry.

Freelance 99

Freelance Writer Writing Marketing 99

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

Communication

CopyBlogger

JULY 25, 2024

Service businesses are excellent for generating cash flow, but they can be difficult to scale and require extensive client communication. Continue Reading The post What Are Productized Services? Strategy And Examples appeared first on Copyblogger.

Communication 89

Communication Post 89

David Meerman Scott

JULY 22, 2024

Seeing my favorite band at the most technologically advanced music venue in the world was an exhilarating, fascinating, exciting, and just a little frustrating experience. Bobby Weir and Mickey Hart are cementing their legacy by continuing to innovate while performing a Grateful Dead songbook that was mostly written over 50 years ago.

Marketing 98

Marketing 98

Make a Living Writing

JULY 22, 2024

Want to make money from home as a freelance writer? That’s the goal, right? Work in your pajamas. Be your own boss. Make your own schedule. Being a freelance writer is a great career and lifestyle, but it’s also hard work. And scammers know it. If you have a writer website or social presence as a freelance writer, prospects aren’t the only people checking you out.

Freelance 93

Freelance Recruitment Banking Writing 93

Ahrefs

JULY 22, 2024

In my experience, it’s one of the best ways to meet like-minded people and provides a more relaxed, informal setting than a bustling SEO conference. Who knows—you could make new friends at a meetup or even land new SEO clients.

SEO 91

SEO 91

Content Marketing Institute

JULY 22, 2024

Stop treating GA4 reports and ChatGPT prompts as separate processes. Combine the two with these step-by-step instructions and identify falling search traffic, learn how to improve rankings, and deliver more effective newsletters.

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Freelance Union

JULY 23, 2024

Freelance writing is freeing because you can work from anywhere and set your own schedule. However, great opportunity also brings great responsibility. Your favorite Netflix series may tempt you to tune in, your phone just pinged and those household tasks aren’t going to do themselves. You must overcome these distractions and productivity roadblocks to achieve the satisfaction of a job well done by the end of the day.

Freelance 82

Freelance Social Media Creativity Writer 82

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Writing

Jane Friedman

JULY 24, 2024

AI-generated image (ChatGPT): depict a woman standing on the other side of a round dining table, looking out of a window, historic and romantic aesthetic. Today’s post is by author and book coach Susanne Dunlap. One aspect of writing that writers have the most trouble with (and, ahem, so do I) is simply the physical presence and movement of characters—in both fiction and memoir—in imaginary spaces: indoors or out, public or private.

Writer 79

Writer Management Writing Post 79

Ahrefs

JULY 22, 2024

In fact, you should combine them for greater effectiveness in your marketing. Two main reasons: 1.

Content Marketing 112

Content Marketing SEO Marketing Content 112

Content Marketing Institute

JULY 26, 2024

Google made a major announcement this week. After four years of talk (and a few moves) to end third-party cookies, it’s reversed course. What does it mean for marketers? Will tracking really remain a thing in the future? Let’s talk.

Marketing 71

Marketing IT 71

Write Out Loud

JULY 20, 2024

Plus, POV examples from literature Continue reading on Write Out Loud »

Writing 100

Writing Storytelling 100

Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o

Marketing

Jane Friedman

JULY 23, 2024

Photo by Dollar Gill on Unsplash Today’s post is by developmental editor and book coach Hannah Kate Kelley. What is a magic system? A magic system is a map establishing where magic comes from and how it works. It contains a structured set of rules and principles of magical powers in a work of fiction. Like geography, historical era, and social customs, a magic system is another element of world building.

Writer 78

Writer Government Publisher Publishing 78

Freelance Union

JULY 26, 2024

This post is provided by our partner, Opolis. Get employment tools normally reserved for traditional “employees” like legitimately premium health coverage, high-quality retirement plans, semi-monthly paystubs, annual W2s, tax compliance, and more with Opolis:  [link] As a freelancer, managing your own finances and taxes can be a daunting task.

Freelance 62

Freelance Finance Banking Management 62

Content Marketing Institute

JULY 24, 2024

Original research presents unique benefits for your content marketing strategy. But not just anyone or any AI tool can do it well. Before you get started, read through — and answer — these eight questions.

Projects 79

Projects Content Marketing Content Marketing 79

Grammarly

JULY 26, 2024

Does your vocabulary need a boost? After losing a game or two of Scrabble, you may find yourself wishing your linguistic library had more flavor. Fortunately, it’s pretty simple to expand your vocabulary by focusing on words you already know and learning their opposites! Opposite words, or antonyms , are complementary threads that add depth, contrast, and nuance to our words and ideas.

Concept 59

Concept Communication Storytelling Education 59

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

Buffer

JULY 23, 2024

When my sister and I started Vinat to make buying wine online more accessible, I thought that any kind of PR was going to be prohibitively expensive for our small brand. Previously, I had worked in corporate finance, so I knew exactly how much the companies I worked for spent on engagements with PR firms. And then we attended a webinar where we learned about platforms that help businesses write and publish press releases that get picked up by major news outlets like The Associated Press.

Editorial Team 65

Editorial Team IT Marketing Finance 65

Blogtrepreneur

JULY 24, 2024

Real estate investment can be a lucrative venture if done right. However, it often requires significant upfront capital, and not everyone readily has that kind of financial resources. In such cases, investment loans become a valuable tool for real estate investors looking to leverage their assets and maximize their return on investment. Understanding Investment Loans: An investment loan is a type of financing specifically designed for individuals or entities interested in investing in real estat

Finance 62

Finance Banking Utilities Portfolio 62

Content Marketing Institute

JULY 25, 2024

Securing a new role in content marketing is challenging. To make it easier, follow the advice of these hiring marketers to craft compelling resumes, ace interviews, and make your application shine.

Management 74

Management Marketing Content Content Marketing 74

Ben Settle

JULY 26, 2024

One of my favorite “marketing” books is called: “Mail-Order Mysteries” The author, pop-culture historian Kirk Demarais, goes through some 150 products he bought from direct response comicbook ads back in the 60s, 70’s, and 80’s. Everything from authentic laser-gun plans, x-ray specs, and even 7-foot-tall monsters with glow-in-the-dark eyes… to 100 Toy Soldiers in a Footlocker… to Count Dante’s World’s Deadliest Fighting Secrets… to Hypno-Coins, Life-Size Monsters, Sea Monkeys, Soil From Dracula’

Engagement 52

Engagement Copy Ads Sales 52

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing

Copywriter Collective

JULY 26, 2024

Now that summer is in full swing and we’re taking a step back from the grind. This is a great opportunity to sharpen up on your copywriting skills and become a better copywriter. So, why not relax on the beach and listen to some top copywriting podcasts? 1. Hot Copy “Tune in for copywriting tips, shortcuts, writing resources, interviews and laughs. All focused on helping you become a better copywriter.

Copywriter 52

Copywriter Copywriting Freelance Copywriting Freelance 52

Blogtrepreneur

JULY 24, 2024

The vaunted company car – or just a car for getting around. Saving on overheads is a must for business, no matter what you do or how you do it. Is buying an electric vehicle (EV) one of those ways to save? Though EVs (as of 2024) have a higher sticker price than their internal combustion engine (ICE) counterparts, there are many advantages to going green than ever before – and that’s saving your cash and capital for something else.

Government 62

Government Engineering Website IT 62

Content Marketing Institute

JULY 23, 2024

Human creativity isn’t a “problem” that generative AI can solve. The best it can offer is sophisticated mediocrity. Yet hyperbolic statements from gen AI companies may convince your organization’s leadership otherwise. Don’t fall for it.

Creativity 78

Creativity IT 78

Verblio

JULY 25, 2024

Search engine optimization (SEO) research is a non-negotiable part of what I do as a freelance writer in 2024. That’s because my clients increasingly understand the importance of visible , high-quality content. My SEO research process has been tweaked and refined over the course of several years of in-house and freelance work, and it consistently helps me rank helpful, original blog articles.

Freelance 52

Freelance Writer SEO Medical 52

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration

Express Writers

JULY 22, 2024

Most B2B marketers use generative AI, even many of our clients. That’s right – our clients use generative AI and still hire a content writing agency. Generative AI has more uses than generating entire blog posts. Most B2B marketers don’t even use generative AI for writing final drafts of blog posts. Learn six ways B2B marketers can benefit from generative AI for marketing to their high-value clients.

Marketing 52

Marketing Medical Proofreader Content Creation 52

Blogtrepreneur

JULY 21, 2024

An organization should be a supportive workplace for workers with diverse abilities and should encourage inclusivity and productivity. Sensitive strategies and tools should be in place to ensure that support and accommodations are provided to each employee for their success. Here are a few strategies to help create an environment where every employee is assisted according to their needs.

Medical 62

Medical Collaboration Communication Education 62

Ahrefs

JULY 22, 2024

Ups and downs, peaks and troughs.

SEO 102

SEO Blog Blogging 102

The Creative Penn

JULY 22, 2024

Why is writing emotion so important in our books, whatever the genre? How can we create an emotional connection between our readers and our characters? Roz Morris gives her tips in this episode. In the intro, how to get your indie book into schools [ Self-Publishing Advice ]; Did my bestselling book turn out to be a financial failure? [ Tiago Forte ]; How to Build a World Class Substack ; Why did The Atlantic sign a licensing deal with OpenAI?

Writing 52

Writing Education Writer Creativity 52

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

Digital Marketing