2024

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Be the Human In The Loop… And why this is so important when using AI writing tools.

Nick Ursborne

You have a lot of choices when using AI to write content. First, you can choose between the major Large Language Models, like ChatGPT, Gemini, Claude3 and others. Then you have dozens, if not hundreds of new AI-writing platforms, most of which are using these models as the engines that drives them. It’s little wonder the web is being flooded with new AI content, most of it sounding like it was written by a well-meaning robot.

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10 Insider Tips for Freelance Writers from Those Who Hire Them

Elna Cain

Want to know EXACTLY what you need to gain a writing job from the people that ACTUALLY hire writers? These freelance writing tips are invaluable information for you. If you’re a new freelance writer and struggling to find clients, find writing gigs, and impress clients so that they give you glowing testimonials, then learn these tips. These are insider tips from the mouths of content marketers, directors of content, communication leaders, VPs of marketing, and more.

Freelance 246
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How to Make Money Online: 70+ Monetization Programs for 2024

Kristi Hines

Do you want to learn how to make money online in 2024? It all starts with content. Creator Monetization In A Nutshell If you create any form of content – audio files, apps, articles, images, photos, podcasts, videos, or websites – you can monetize it. Repurpose that content into multiple formats (ex. podcast > transcript > quote images > blog posts), and you can monetize it on more platforms.

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A Feast of Salt Beef or Pork, Peas, Bread and Rice (Historical Microfiction)

Tina Dubinsky

What follows is a free historical microfiction. It was created for a writing competition in 2022. I have since made some small edits to improve the story based on the feedback. Dry stone walls divide and protect the paddocks on the hills. A thin layer of snow dusts the landscape, rare even for this time. Read more The post A Feast of Salt Beef or Pork, Peas, Bread and Rice (Historical Microfiction) appeared first on Tina Dubinsky Freelance Writer.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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How to Start Freelancing (With No Experience)

Freelance Magic

W ritten by Rochi Zalani. You’re tired of working for someone else, and you want to start freelancing — maybe as a side hustle on the weekends or because you want to wave goodbye to your day job. The good news? You’re in luck: 62% of companies already hire freelancers, while 66% plan to hire more freelancers in the next few years. What’s even better is you don’t need any experience to begin freelancing (wondering what a freelance writer does ?

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Building and Engaging with Communities – An AIIP 2024 Symposium Preview

AIIP

By Chris Cochran Our journey as infopreneurs relies on building and engaging with our communities. They are sources of information and assistance, and we need them – our trusted advisors, our family and friends, and of course our most critical community, our clients – to do business. Success depends on engaging effectively with these communities… Read More » The post Building and Engaging with Communities – An AIIP 2024 Symposium Preview appeared first on AIIP Connections Blog.

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The Ultimate Guide To Email Marketing

CopyBlogger

Email marketing is one of the most popular marketing channels because it’s relatively easy to use, highly effective, and cheap. Continue Reading The post The Ultimate Guide To Email Marketing appeared first on Copyblogger.

Marketing 124
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AI Content Is Short-Term Arbitrage, Not Long-Term Strategy

Ahrefs

But beyond the short-term dopamine hit of publishing a thousand articles at once, for most businesses, the negatives of AI content will very quickly outweigh the positives.

Content 129
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23 Best Giveaway Ideas For Small Businesses

Adam Connell

Looking for business giveaway ideas? I’ve got you covered. Running giveaways can be a great way to generate leads/sales, drive website traffic, boost brand awareness, or grow your email list/social media followers. In this post, you’ll uncover 23 of the best giveaway ideas for small businesses (with real-world examples). Note: You’ll need a social media.

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Jargon Phrases to Avoid in Business Writing

Grammarly

You’re writing a note to a colleague asking to have a “quick sync” to make a “game-time decision” on a “rock star” candidate you’re sure will “give 110 percent” to the job. Few things are as potentially confusing (or grating) as jargon in business writing. It’s true that jargon can sometimes be a convenient shorthand when you’re communicating quickly to someone you’re pretty sure will understand you.

Writing 113
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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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50 Euphemism Examples + Why You Should Use It

Make a Living Writing

In the realm of language and literature, euphemism serves as a linguistic tool that softens the impact of potentially harsh or sensitive words or phrases. It involves substituting a mild or indirect expression for one that might be considered too blunt, offensive, or uncomfortable in certain contexts. In this article, we will be exploring various ways to use euphemisms in your writing and give some euphemism examples.

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How To Get Unstuck With Generative AI in Your Content and Marketing

Content Marketing Institute

Generative AI isn’t serving marketers well. All the options make it easy to apply, but all the options make it more difficult to decide what to do. To help, use this categorization chart that looks at capabilities and efficiencies.

Marketing 115
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New Legislation Introduced to Expand Freelance Protections to California State

Freelance Union

We have some exciting news! Just last week California State Senator Scott Wiener introduced Senate Bill 988 (SB 988) or as we like to call it, the Freelance isn’t Free Act. As in other parts of the country, where we have been successful in implementing similar laws, it aims to ensure fundamental protections for freelance workers, enforced by the State Labor Commissioner and the Attorney General.

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What is Good B2B Content? Content Leaders on 9 Must-Haves for Standing Out From the B2B Crowd

Buffer

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. According to one study, it also costs over $50 billion annually due to wasted resources alone. But what makes B2B content good ? Tough question. With Google promising to prioritize "helpful content" going into 2024 and studies showing that as little as 5 percent of all content assets generate 90 percent of customer engagement

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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Writing Hasn’t Won Me Fame or Fortune, But It’s Brought Me Friendship

Jane Friedman

Photo by Daniel Richard Today’s post is by author Liz Alterman. While querying agents and surviving submission, one thing that may keep you going is visualizing your story out in the world, hopefully, loved by the masses. Along with that, you may imagine hosting a reading before a packed house or even a small crowd of well-wishers huddled inside your favorite bookstore.

Writing 115
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Why Your Business Should Invest in Digital Marketing

Blogtrepreneur

As technology has grown over the years, so has the importance of digital marketing. In fact, it’s almost impossible for businesses to survive without a strong online presence. While traditional marketing has its place, it’s important that you consider the potential of digital media. With so many great advantages, it’s become the ideal way to connect directly with your target audience.

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7 WordPress AI Website Builders to Experiment With

Neal Schaffer

If you’re looking to create a new business website, or even if you want to update your current WordPress one, you should definitely consider using a WordPress AI website builder. These programs utilize artificial intelligence and machine learning to hasten various processes in developing a high quality website without losing any quality. What’s even better, […] 7 WordPress AI Website Builders to Experiment With appeared first on NealSchaffer.

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10 Email Marketing Tips That Drive 80% of Email Revenue

CopyBlogger

Mastering email marketing takes years, but focusing on just a few key tips can significantly improve your ROI. This post. Continue Reading The post 10 Email Marketing Tips That Drive 80% of Email Revenue appeared first on Copyblogger.

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Let's Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

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100 Blog Post Ideas to Get Traffic

Ahrefs

You need to write about topics with traffic potential. The proverb goes, “Give a man a fish, and you feed him for a day; teach a man to fish, and you feed him for a lifetime.

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22 Leading Social Media Platforms For 2024 (Ranked By Monthly Active Users)

Adam Connell

Want to know what the leading social media platforms are? I’ve got you covered. In this post, I’ll be sharing the 22 most popular social media platforms in the world. Ranked according to the number of monthly active users. I’ll tell you everything you need to know about each of them and share some interesting.

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11 Ways to Say “Thank You” Over Email, and 3 “Thank You” Mistakes to Avoid

Grammarly

“Thank you”: It’s a phrase most people say every day, but that doesn’t mean it should be reflexive. Depending on the situation, putting a little thought into it can make a big difference. Here’s what you need to know about expressing gratitude in a professional email, including when and how to use it, and common missteps to avoid. Work smarter with Grammarly The AI writing partner for anyone who has work to do Get Grammarly What is a “thank you” email?

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How to Create a Website and Make Money Blogging in 2024

Income Diary

Can you still make money blogging? Even in 2024? Since their inception, millions of blogs have appeared and collectively made billions of dollars. (perhaps even Trillions!) While some have enjoyed huge success, the truth is most have faded into the internet abyss! This website is a blog. And if you’re reading this, you’re probably wondering […] The post How to Create a Website and Make Money Blogging in 2024 appeared first on How To Make Money Online.

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Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

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Why Marketers Should Care About Google’s Potential HubSpot Acquisition

Content Marketing Institute

Google’s may buy HubSpot. But how likely is it the deal will get done? Why would Google want HubSpot? What would it mean for HubSpot customers? Understand the possibilities and take away the one reality for every marketer.

Marketing 112
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Help Pass Freelance Isn’t Free in California State!

Freelance Union

This past February, California State Senator Scott Wiener introduced Senate Bill 988 (SB 988) or as we like to call it, the Freelance isn’t Free Act. As in other parts of the country, where we have been successful in implementing similar laws, it aims to ensure fundamental protections for freelance workers, enforced by the State Labor Commissioner and the Attorney General.

Freelance 109
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120+ Best Blog Topics to Write About in 2024

Content Hacker

You’ve got a blog, but you’re stuck on what to write about. Sound familiar? Coming up with fresh, engaging blog topics can feel like pulling teeth sometimes. But it doesn’t have to be that way. What if I told you there’s a treasure trove of blog post ideas just waiting to be uncovered? Ideas that your audience will love, share, and keep coming back for more?

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Substack Is Both Great and Terrible for Authors

Jane Friedman

I have been trying to convince writers of the value of a consistent email newsletter for more than a decade. Recently I dug up a 2014 presentation I gave at the James River Writers Conference, where the first slide says, “Email is not dead.” After that slide, I quoted novelist Dana Stabenow, who gave an inspirational talk where she couldn’t resist offering a practical tip at the end: “Remember this if you remember nothing else from my speech tonight.

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Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

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Making Your Money Work: Simple Strategies for Financial Growth

Blogtrepreneur

Achieving financial growth requires more than just earning; it involves smart and strategic money management. By adopting simple yet effective strategies, individuals can make their money work for them, paving the way for a secure financial future. Let’s explore these straightforward approaches to financial growth. Create a Realistic Budget: The Foundation of Financial Success A realistic budget serves as the foundation for financial success.

Finance 111
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25+ Miracle Cures for Writer’s Block (& 4 Bonus Tips)

Smart Blogger

Let me guess… You’re staring at a blank page. Your brain is fried. And you can feel a headache coming on. You know you should be writing, but… You can’t do this anymore. Your muse is gone. Your well of inspiration is empty. Finished. Stone-dry. You’re not just bored or tired. No, no. This is far worse: Writer’s block. You try to stop your mind from wandering off.

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How To Optimize Your Website For Local Search in 2024

CopyBlogger

Most local business owners have tried a few local SEO tips, but it’s easy to get lost in the weeds. Continue Reading The post How To Optimize Your Website For Local Search in 2024 appeared first on Copyblogger.

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How to Visualize Ahrefs Data with ChatGPT

Ahrefs

We’ve already launched some AI-enhanced features like search intent, but we made it even better by adding the traffic share for each intent. Check out this write-up from Si Quan for some more things we might add.

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Brain Fog HQ: Memory Enhancement Techniques for Professional Development

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha