April, 2024

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42 Social Media Post Ideas To Boost Your Brand (+ Examples)

Adam Connell

Looking for social media post ideas? I’ve got you covered. It’s important for brands to stay active on social, but I know how tough it can be to keep coming up with fresh post ideas to fill out your content calendar. To help give you some inspiration, I’ve put together this huge list of tried-and-tested.

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Be the Human In The Loop… And why this is so important when using AI writing tools.

Nick Ursborne

You have a lot of choices when using AI to write content. First, you can choose between the major Large Language Models, like ChatGPT, Gemini, Claude3 and others. Then you have dozens, if not hundreds of new AI-writing platforms, most of which are using these models as the engines that drives them. It’s little wonder the web is being flooded with new AI content, most of it sounding like it was written by a well-meaning robot.

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The Job Interview Process Is Getting Out of Hand – Freelancing is The Way to Go

Elna Cain

Have you been on LinkedIn lately? I’ve been hearing a lot of stories about ultra-long job interview process steps, multiple people involved, and at the end of all the hoops candidates go through, they are told they didn’t get the job. Wh-what? I find this crazy. I mean, I haven’t had a traditional job for about eleven years, but still, I don’t recall a job interview going like that.

Freelance 220
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How to Stay Competitive in a Saturated Freelance Market

Freelance Writing Jobs

I’m probably preaching to the choir, but landing a gig these days is no walk in the park. And the reason is quite simple. Over 1.57 billion of the total 3.38 billion global workforce are freelancers. Even worse is that this figure keeps increasing every minute and adds to the already saturated freelance market. That means you have to put in more effort to compete with dozens or even hundreds of other freelancers for a spot.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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The (flexible) formula I use to market my freelance business

Freelance Magic

“We’re taking content in-house”. It’s a perfectly plausible thing for a brand to do, but it was a kick in the teeth for me. I’d kept my diary light for the next month to accommodate a huge new contract I’d picked up, but the client decided not to renew and to take their content in-house instead. It happens, but it still sucks, however many times it’s happened.

Freelance 130
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50 Euphemism Examples + Why You Should Use It

Make a Living Writing

In the realm of language and literature, euphemism serves as a linguistic tool that softens the impact of potentially harsh or sensitive words or phrases. It involves substituting a mild or indirect expression for one that might be considered too blunt, offensive, or uncomfortable in certain contexts. In this article, we will be exploring various ways to use euphemisms in your writing and give some euphemism examples.

IT 109

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15 Exceptional WordPress AI Plugins to Grow Your Business

Neal Schaffer

You already know that WordPress is the biggest, most popular content management system in the world. You should also know that there are many tools that exist specifically to increase its basic functionality that we call plugins. What you might not know is that there has been an explosion in the number and functionality of […] 15 Exceptional WordPress AI Plugins to Grow Your Business appeared first on NealSchaffer.

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Should Your Brand Shout Its AI and Marketing Plan to the World?

Content Marketing Institute

To use AI or not — it's the question on every marketer's mind. But there's a more practical follow-up: Whether to share the answer. Dove and Brandtech Group tried that approach. Was it the right choice?

Brand 101
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In Conclusion: The Growing AI Content Pollution Problem

David Meerman Scott

Artificial Intelligence tools like ChatGPT makes content creation super easy. However, garbage web content has quickly become a huge and growing problem. Let’s call it what it is: AI Pollution.

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How to Explain Your Ideas Clearly: The Zoom-In-Zoom-Out Technique

Enchanting Marketing

How good are you at explaining your ideas? Do readers jump up to implement your advice? Let’s be honest, writing a good explanation is tougher than it seems. Explanations often turn out to be a tad dry and uninspiring—and when we fail to captivate our readers, we fail to communicate our ideas, too. So, what can you do to explain with clarity and zing?

Concept 235
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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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36 Best Blog Niches That Actually Make Money

Blogging Wizard

Are you in need of a few blog niche ideas for your next online business venture? Blogging is one of the most effective forms of content marketing. It allows you.

Blog 239
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How to be more collaborative when working with AI.

Nick Ursborne

Much of the time, we use tools like ChatGPT to answer questions. Search engines like Google have trained us for decades to interact with the internet in this question-and-answer format. “Where can I find the best price for an all-inclusive vacation in Cancun?” “How do I make coffee with a percolator?” We bring those same habits to models like ChatGPT, or hybrid tools like Perplexity.ca.

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9 REAL Challenges of Being a Freelance Writer (& How to Overcome Them)

Elna Cain

Every year, more and more companies are seeing the benefits of hiring freelancers over employees. In fact, up to 62% of companies are already hiring freelancers and aren’t stopping. With saving costs, faster deliverables, and a larger pool of talent to find specialized workers, it’s no wonder freelancing seems like the life to live. Or is it?

Freelance 205
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New Release Spotlight: Cara Putman

Rachelle Gardner

Happy release day to author Cara Putman! In this suspenseful novel, Janae Simmons left the small town of Kedgewick, Virginia, ten years ago to pursue her legal career and never looked back –until a professional mistake leads her to her grandmother’s historic carriage house and to the town where her past threatens to find her. Carter Montgomery, director of the local art museum, is embroiled in a scandal involving stolen paintings.

Post 173
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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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A Simple Website Checklist For Web Design, Build And Content

Caroline Gibson

Thinking of getting a new website? Sorted out a domain name and branding? Great! But hang on – there’s a lot more to having a website designed and built than just thinking about the pages you need and the navigation. Here’s my simple website checklist to help. This website checklist hopefully covers all the key questions to ask your web provider and points to consider in order to get a detailed and accurate estimate and save time and headaches.

Website 147
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How to Find Your Flow

Enchanting Marketing

Henrietta reads her blog post once more. She changes a word here and there. Corrects a typo. And then strengthens her final two sentences. It’s done. And it feels good. Oh, she thinks, if only writing could always be this way. The feeling of being fully present and at ease in her skin. The quietness. The focus. The flow. How come her inner critic falls asleep when she’s so focused?

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31 Best Affiliate Products To Promote All Year Round

Blogging Wizard

Affiliate marketers can make a lot of money selling products online. But there’s growing competition. So if you want to join them, it’s not enough that you find the right.

Promotion 196
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How to Try ChatGPT for Free Without an Account or Login

Kristi Hines

OpenAI announced a new way for you to try ChatGPT, the top AI chatbot, for free without an account or login. Simply visit chat.openai.com and start a conversation with ChatGPT-3.5. Although OpenAI published this announcement on April Fool’s Day, it is not a joke. OpenAI also noted that ChatGPT has over 100 million people in 185 countries using the AI chat to learn something new, find inspiration, and get answers to burning questions.

Publisher 148
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Let's Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

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25 Must-Have Freelance Writing Newsletters to Gain a Job

Elna Cain

One of the hardest things new freelance writers face is the uphill battle of trying to find a dang writing job. It can be challenging if you don’t know where to look or all you see from freelance platforms like Upwork are low-paying writing jobs. Over the years, I’ve posted articles on finding writing gigs and even created videos about best places to find gigs for writers.

Freelance 180
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Beyond the Podium: Recapturing the Invisible College

AIIP

By Mary Ellen Bates I am writing this on my way home from the AIIP 2024 Symposium, held in St. Louis April 18-21. The conference sessions, including thought-provoking keynotes and local and AIIP speakers, offered fresh insights and new perspectives – even for someone like me who has attended 30+ AIIP annual conferences. I was… Read More » The post Beyond the Podium: Recapturing the Invisible College appeared first on AIIP Connections Blog.

Writing 158
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New Release Spotlight: Kristy Cambron

Rachelle Gardner

Happy release day to author Kristy Cambron! In her latest release, The British Booksellers, You’ve Got Mail meets Downton Abbey for rival booksellers who get a second-chance romance they never expected. In this historical novel of the Forgotten Blitz, a found family of booksellers must set aside their differences and fight to save their community and each other during England’s single most devastating event of WWII.

Post 130
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22 Leading Social Media Platforms For 2024 (Ranked By Monthly Active Users)

Adam Connell

Want to know what the leading social media platforms are? I’ve got you covered. In this post, I’ll be sharing the 22 most popular social media platforms in the world. Ranked according to the number of monthly active users. I’ll tell you everything you need to know about each of them and share some interesting.

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Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

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The Ultimate Guide To Email Marketing

CopyBlogger

Email marketing is one of the most popular marketing channels because it’s relatively easy to use, highly effective, and cheap. Continue Reading The post The Ultimate Guide To Email Marketing appeared first on Copyblogger.

Marketing 126
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Combining Self-Portrait Photography with AI-Generated Image Backdrops

Kristi Hines

In a recent collection of images I created for social media, I experimented with combining self-portrait photography and AI-generated images created with ChatGPT/DALL-E3 as backdrops. Example 1: Waiting (Self-Portrait + AI-Generated Image Backdrop) Self-portrait photography combined with AI-generated image background, April 2024 The black and white image displays a monochromatic, classic library setting with a woman standing in the center.

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Turn Fact Into Fiction—Without Hurting Someone or Getting Sued

Jane Friedman

Photo by Antoni Shkraba Today’s post is by author Caroline Leavitt ( @carolineleavitt ). I’m sitting at a table talking to a friend when they tell me this astonishing, deeply compelling story about what happened to them when they were 15 and they had committed a murder, and yes, they did it, and yes, they served time. Early released, desperate to be forgiven, my friend then created a whole new identity and began to live a new life.

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The 12 Best SEO Services in 2024

Backlinko

As of 2023, there are more than 180k SEO service providers in the US itself. With so many options to choose from, finding the best fit for your business can be daunting. In this guide, we’ve put together a list of the 12 best SEO services in 2024. They all have proven track records and a strong reputation in the market. Don’t have time to read the full guide?

SEO 117
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Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

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New Release Spotlight: Becca Kinzer

Rachelle Gardner

Happy release day to author Becca Kinzer! Becca’s second novel “Love in Tandem” hits shelves today. In this rom-com, Charlotte is perfectly content leading a quiet life in her small hometown. Zach is an adventurer with unquenchable wanderlust. The two couldn’t be any more opposite if they tried. But a tandem bicycle and a 500-mile road trip just might change all that.

Content 130
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Don’t Follow Tesla’s Marketing Mistake

Content Marketing Institute

Tesla dismissed its marketing team this month. The layoffs come only a year after a mandate to “try advertising” that Elon Musk later said was “too generic.” But is marketing really to blame? Is there a takeaway for other companies?

Marketing 110
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How To Optimize Your Website For Local Search in 2024

CopyBlogger

Most local business owners have tried a few local SEO tips, but it’s easy to get lost in the weeds. Continue Reading The post How To Optimize Your Website For Local Search in 2024 appeared first on Copyblogger.

Website 115
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Jargon Phrases to Avoid in Business Writing

Grammarly

You’re writing a note to a colleague asking to have a “quick sync” to make a “game-time decision” on a “rock star” candidate you’re sure will “give 110 percent” to the job. Few things are as potentially confusing (or grating) as jargon in business writing. It’s true that jargon can sometimes be a convenient shorthand when you’re communicating quickly to someone you’re pretty sure will understand you.

Writing 111
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Brain Fog HQ: Memory Enhancement Techniques for Professional Development

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha