Remove 2012 Remove Concept Remove Marketing Copy Remove Sales
article thumbnail

Generative AI And The Indie Author Community With Michael Anderle And Dan Wood

The Creative Penn

I've used it for helping me write marketing copy because I hate writing, like doing marketing speak. You might choose not to do that, but you might want to think about using AI to help you with your marketing copy. So at that level, or even concepts, tropes, you cannot copyright tropes.

Retail 98
article thumbnail

The Mindset And Business Of Selling Books Direct With Russell Nohelty

The Creative Penn

How can you shift your mindset from catalog sales to selling direct? How can you reframe the direct author business model to take advantage of creative possibilities for different kinds of products and long-term marketing? Then I did another one, I think, in 2012. Russell Nohelty gives his tips in this interview. Russell: Sure.

Retail 98