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Copywriting vs. Content Writing: How To Hire the Writer You Are Looking For

ContentWriters

Whether to prioritize copywriting vs content writing is a question many B2B CEOs and marketing managers debate when considering who they need to hire. Both copywriters and content writers solve a need for the reader. Here are some skills that differ when it comes to copywriting vs content writing.

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17 Freelance Writing Niches That Still Pay Big Bucks in 2023

Smart Blogger

A freelance writing niche is a specialization in either a topic or a content type. Examples include personal finance, digital marketing, and technology. You also have content type — the “how” you write about it, or the form your writing takes. Long-form content writing has a conversational and accessible writing style.

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18 Ultimate Copywriting Tips for Beginners

Article Writing

Ultimately, work toward focusing your efforts in one industry, such as healthcare, technology, retail, or finance. It serves as a convincing lede in long-form content, such as blog posts, and engages your audience quickly in ads, email copy, and social media posts. Angela Ash, Content Manager, Flow SEO.

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103 Marketing Buzzwords to Know in 2023 [+ Beyond]

Intergrowth

Long-Form and Short-Form Content Long-form content refers to posts and articles that are more than 1000 words (2000-3000 on average). Short-form content should have a target word count of 300–600 words. Or, you might keep it all online with social media and content marketing.