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Storyscaping in the Realm of Book Editing

Melanie Saxton

At the end of the day, all authors are storytellers. Available on Amazon I’ve always loved storytelling, from the time I repeated fairy tales to my siblings to the time I began writing magazine editorials and editing books. But what I didn’t expect was exposure to a concept called “storyscaping.”

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How NASCAR Drives Better Storytelling With a Unified Team

Content Marketing Institute

The 40-person team handles: Social media. Digital media (including all content for NASCAR.com). The project brought together multiple groups within the content team, from video production to editorial to social media. The team is now working on concepts for a potential second season. CMWorld Click To Tweet.