Landing Page Marketing Copy Web Content White Paper 
Smart Blogger
MAY 8, 2023
The variety and amount of sales copy needed in B2B is staggering: white papers , case studies, press releases, ebooks , a blog post , sell sheets, etc. On one project you might be writing a white paper on small business trends for Salesforce. Here is an example of a landing page from Morning Brew.
Shorthand Content Marketing
OCTOBER 7, 2022
Persuasive writing is at the core of all good marketing copy. Price is always a secondary consideration on the Apple website, which is an excellent rule of thumb for all sales copy. For those who are interested in the Apple brand and upcoming products, it is valuable content. A Definition of Copywriting.
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