Remove 2001 Remove Advertising Remove Engagement Remove Storytelling
article thumbnail

Writing Tips: The Anatomy Of Genres With John Truby

The Creative Penn

Amazon Subcategories How to transcend genre How to successfully write cross-genre stories Tips for editing and rewriting The importance of advanced theme and complex plot The future of storytelling as an immersive experience. Rule number one is the storytelling business buys and sells genres. How can you effectively write cross genre?

Writing 98
article thumbnail

What It Means to Get Branded Content Right

Content Marketing Institute

The 2001 series consisted of eight online episodes, each featuring Clive Owen as “The Driver” – a mysterious man who fully commits to completing his assigned mission at all costs, taking viewers along for the ride. of communication professionals rely on branded content. Click To Tweet. Content that’s outstanding in its field.

Brand 95
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The 3 Best Analytics Companies of 2020

Neil Patel

Experience with your channels – It’s no use to you if the analytics company you want to work with specializes in advertising analytics and you have a content-focused strategy. Social media, for instance, has metrics such as engagement and likes, whereas email marketing focuses more on open rates and click-throughs.

Agency 134
article thumbnail

GPT-3.5: The Robots Are Here to Take Over Your Writing, or Are They? Exploring Copywriting AI

Content Hacker

To contrast, Alyssa’s content is engaging, readable, and interesting – to the point, effective, and unique. He began using the term “content marketing” back in 2001, and that industry is now the fastest growing internet marketing industry– Joe was a big part of that. 3 Key Downsides of AI for Long-Form Content. It Writes Fluff.

article thumbnail

How NASCAR Drives Better Storytelling With a Unified Team

Content Marketing Institute

The mission was daunting: to engage NASCAR’s fan base beyond the racetrack and win new fans among a generation that seems to watch any screen but television. Partner engagement , which involves helping partners tell stories on their channels, as well as creating content for advertisers and partners on NASCAR-owned channels.