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Proximity Third: A Deeper Dive into a Local Ranking Factors Surprise

Moz

By 2017 and in subsequent editions, proximity had hit #1. It’s fascinating to see that, on average, agency workers rated Google My Business elements as having the most influence on local pack rankings. So, next, I asked myself what these agency workers could be seeing that would make them rank proximity lower than two other factors.

Agency 56
article thumbnail

Proximity Third: A Deeper Dive into a Local Ranking Factors Surprise

Moz

By 2017 and in subsequent editions, proximity had hit #1. It’s fascinating to see that, on average, agency workers rated Google My Business elements as having the most influence on local pack rankings. So, next, I asked myself what these agency workers could be seeing that would make them rank proximity lower than two other factors.

Agency 56