Proximity Third: A Deeper Dive into a Local Ranking Factors Surprise
Moz
JULY 21, 2020
I know my own eyebrows leapt skyward when the data first came in from the Moz State of the Local SEO Industry 2020 Survey and I saw that, in a break with tradition, participants had placed user-to-business proximity at a lowly third place in terms of influencing Google local pack rankings. But this year, something changed….
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