Remove 2023 Remove Content Creation Remove Digital Marketing Remove Web Content
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How to Create a Marketing Budget for 2023

The Hoth

While that’s certainly an extreme example, many marketers fall into the trap of not forming a budget plan for their content marketing efforts – which can cause their eyes to become bigger than their wallets. . It won’t take long before market budgets return to where they were before the pandemic, which was around 10.9%.

Marketing 101
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How the Content Marketing Landscape Has Changed With AI 

ContentWriters

In late 2022 and early 2023, the launch of tools like ChatGPT, Google Bard, Perplexity AI, and Claude sparked an explosion of interest in AI. They seemed poised to revolutionize the business landscape, especially in the creative, marketing, and tech industries. Would it sideline traditional methods of content generation?

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SEO vs. PPC: Which Will Yield the Best Results in 2024?

The Hoth

Digital marketers have been fiercely arguing for years now whether SEO or PPC is more effective, and the debate will continue into 2024. SEO stands for search engine optimization, and it’s the practice of modifying your web content to rank better for your most important keywords on search engines like Google.

SEO 98
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The Ultimate Guide to SEO Tracking

BKA Content

When you access this information, you’ll see several numbers: Overall percentage Total featured snippets Increases and decreases in organic rankings This data includes all of your digital marketing efforts. You can target these users at multiple points with varied keywords and web content.

SEO 73
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37 Beginner-Friendly Ways to Find Freelance Writing Jobs (2023)

Smart Blogger

Whether you’re a seasoned freelance writer or a new writer with no experience, freelance writing jobs that pay are still plentiful in 2022, 2023, and beyond — if: You know where to look… You know how to promote yourself… And you know how to differentiate yourself from your fellow writers. That’s where we come in.

Freelance 126
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Search Engine Rewind: What We Learned In 2022 and Where SEO Is Going in 2023

Neil Patel

With that in mind, here’s a look back at some big trends that made 2022 a wild year in search and the things that will make huge waves in 2023. Google continues to be the gold standard that drives priorities for digital marketing. Other priorities for this update included strong backlinks and non-invasive web content.