Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. Driving customers—not just visitors—to your landing page is the best way to make sales. A great way to start is with a conversion-based Facebook ad campaign.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Content Writing

DECEMBER 20, 2022

The concept of “copywriting” is still misunderstood by many. It is about writing ad copy and providing “CAPTIONS” that resonate with the brand voice. Popular examples of Copywriting: PPC Landing Pages. Website Sales Copy. Cost-per-mills (CPM ads). Emails Newsletters . Case Studies.

Copywriter 94

Copywriter Copywriting Electronics Writing 94

Neil Patel

MAY 14, 2021

JPMorgan Chase used an AI copywriting tool to improve its CTAs and online ad copy for home equity lines of credit. While the “human” copy generated 25 home equity applications, the AI copy generated 47. It’s a simple enough concept. However, one of the standout features is the landing page generator.

Copywriter 143

Copywriter Copywriting Writing Script 143

ContentWriters

OCTOBER 27, 2022

In other words, without having to deploy paid advertising or paid search ads to generate traffic. Unlike paid search ads, organic search engine optimization does not incur a cost when someone clicks on your web page or landing page. You can also tweak ad copy, bids, and targeting at any time to test the impact.

SEO 105

SEO Search Engine Optimization Landing Page Engineering 105

Neil Patel

AUGUST 10, 2021

You’ve edited, edited, and edited some more—and may have even struggled through the complicated process of self-publishing. International self-publishing websites like Amazon have brutal algorithms that punish the unaware. It needs to be a part of your process from the very conception of your book. How to Market a Book.

Marketing 143

Marketing Social Media Sales Construction 143

Neil Patel

JANUARY 20, 2021

There are two major reasons Facebook organic reach continues to drop: More content: More content is being published than there is news feed space for it to be shown. There are other detailed data points that come into play: How recently the post was published. How frequently the publisher posts content. Let me explain.

Social Media 145

Social Media Persuasion Promotion Ads 145

Content Marketing Institute

NOVEMBER 7, 2017

This goes for working with publishers individually, as well as native advertising networks – where your content might show up on several publishers’ sites at once. Optimize your landing pages: Speaking of clicking, take care to ensure that once the users arrive on your site, they find it to be a worthwhile experience.

Promotion 102

Promotion Content Social Media Advertising 102