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What are the differences between Copywriting and Content writing?

Content Writing

It is about writing ad copy and providing “CAPTIONS” that resonate with the brand voice. Perhaps it is the most succinct form of creative writing that requires specific writing style. This is all about persuading readers to take sales-related action. Popular examples of Copywriting: PPC Landing Pages.

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What is Copywriting: A Basic Guide to Compelling Copy (+ Types)

Smart Blogger

An SEO copywriter might use keywords like “best eco-friendly yoga mats,” “sustainable yoga gear,” or “green yoga products” in blog posts, product descriptions, and landing page content. SEO optimizes your website, social media amplifies your reach, and your website copy seals the deal.