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See how Emma uses both AI and EI to write an ad for eco-friendly skincare products.

Nick Ursborne

All that said, let’s see what it came up with… The prompt I wrote: Describe a scenario where a copywriter is tasked with creating ad copy for a new line of eco-friendly skincare products. Step 2: Generating a Basic Framework Utilizing the AI’s capabilities, Emma requests a series of basic ad copy drafts that align with her findings.

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6 Elements of Writing Conversion-Focused Social Ad Copy (in Less Time)

Ashleyn Writes

Social ads on platforms like Facebook and Instagram might be on your radar! Of course, we know that social ads can be expensive, so how do you set yourself up for success as much as possible? With social media ad copy that designed to convert. Not sure if you should run ads, or what your budget should be? Hey friend!

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Adding the “Old School” to Your Autobiography or Memoir — Universal Letter Writing Week

Melanie Saxton

Universal Letter Writing Week spans from January 8-14, 2023, and reminds us all that handwritten missives capture sentiments and style that should never be lost to time. In an age of digital communication, it’s good to know that Universal Letter Writing Week encourages long-form, pen-to-paper letter writing.

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How to Write PPC Ad Copy Using AI

Neil Patel

How can you increase the chances of the right people clicking on your ads? You need to learn how to write ad copy that converts. AI tools can help you write ad copy that produces results. 6 Ways AI Can Help You Write Good PPC Ad Copy. Many tools can help you write ad copy.

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A 3-Step Path to Adding Emotional Intelligence to Your AI-Generated Copy and Content.

Nick Ursborne

Companies find it hard to resist the math of using AI to write at least some of their copy and content. And sometimes, when writing informational content, optimized for SEO, and published in bulk, with some light human editing AI can come close to being “good enough”. First, I write a prompt for an AI tool like ChatGPT.

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How Much Do Google Ads Cost?

BKA Content

How Much Do Google Ads Cost? They are often effective for driving organic traffic to your website, but Google ads are ideal for promoting items for transactional searches. How much do Google ads cost, and how can you leverage them for transactional web searches? How Much Does It Cost To Put an Ad on Google?

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15 Top Tips On How To Create A Good Radio Ad

Caroline Gibson

Wondering how to create a good radio ad? It isn’t just about writing a great script – it’s also about the thinking that goes into everything before and during the studio session. I asked two award-winning ad industry experts to share their top tips on making an ear-catching radio commercial.

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