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In a world of AI-generated marketing, where’s the Creative Director?

Nick Ursborne

As a budding young copywriter in the early 1980s, I worked with an art director as my partner, and our work was overseen by the agency’s creative director. Creative directors were at the top of the pile in Creative Departments. They shaped the overall creative output of the agency. Volume isn’t enough.

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People Round Up, Early April, 2024

Publishing Trends

Podium Audio has named Kate Runde head of acquisitions and Shannon Frost has been named director, growth marketing. She has been an independent publicist since 2011 and was previously deputy director of publicity at Scribner. At Astra Publishing , Emily Bell will join as editorial director of Astra House on April 15.

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People Round Up, Mid March, 2024

Publishing Trends

At Putnam , Regina Andreoni has joined as marketing manager. Sofie Parker has joined Putnam as marketing assistant. At IPG , Julia Dillman has joined as administrative assistant, Kenneth Duncan has joined as digital marketing coordinator, and Megan Trank has joined as client manager for financial statements.

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People Round-Up, Early November 2023

Publishing Trends

PEOPLE At Penguin Random House , Roseanne Serra , VP and director of art and design and Paul Buckley , senior VP and executive creative designer have left Penguin Publishing Group. Sabrina Papas has joined Penguin Random House Canada as marketing and publicity coordinator. At William B.

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People Round Up, Early February, 2024

Publishing Trends

Macmillan president, sales & marketing, Jennifer Gonzalez , has been named SVP publisher of Sourebooks children’s books. Wendy Ceballos has joined HarperCollins in the newly created role of director of retail marketing. Amanda Woods has joined Zondervan as publicity director. Andrea Brown Literary Agency , Sally M.

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People Round-Up, Mid-November 2022

Publishing Trends

McAveney has been working as Chief Revenue Officer and Chief Marketing Officer at Open Road Integrated Media. At Open Road, Peter McCarthy has become Chief Marketing Officer, succeeding Mary McAveney. He was most recently Director of Consumer Insights at Ingram Content Group. Lucy Ricketts joins Peachtree as Designer.

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People Round Up, Early March, 2024

Publishing Trends

In addition Robin Desser has been named Editorial Advisor, Carly Gorga is Chief Marketing Officer and Andrea Bachofen has the role of COO. And Felicia Quon , previously VP of marketing and communications at Simon & Schuster Canada , has joined Page Two as sales director. Previously he was a litigator at Torys LLP.