Neil Patel

APRIL 28, 2021

As marketers and brands, many of you use PPC ads to drive traffic to your brand or a client’s website. Aside from those I’ve already listed, there are a few other essential reasons to humanize your PPC ads and your brand in general. Humanizing your brand can give you a competitive edge and improve customer retention.

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Ads Creative Director Storytelling Advertising 81

Publishing Trends

OCTOBER 20, 2022

She was most recently SVP, Group Sales Director for Knopf Doubleday. Previously she was VP of Brand Development and Marketing at Warner Bros. On the advertising and promotion team for S&S imprint, Regula Hofmann , Ryan Raphael , and Mary Zadroga have joined as Designers; Zadroga supports the children’s division. PROMOTIONS.

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Creative Director Agency Editorial Digital Media 40

Publishing Trends

NOVEMBER 20, 2023

Oliver Munday has returned to Doubleday , from Knopf , as creative director. Kelly Blair has been named senior art director for the Knopf Cooks line. The company will also be changing its name back to “Business Insider” as they look to improve the brand positioning of the business and tech news publication.

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Art Director Editorial Recruitment Architecture 68

Publishing Trends

APRIL 6, 2023

In agency news… Jana Hanson , formerly Agent at Metamorphosis Literary Agency , joins D4EO Literary Agency as Agent. Allison Devereux joins Trellis Literary Management as Agent; she was previously Agent and Foreign Rights Director at the Cheney Agency. Sweeney will join as Partner and Associate Publisher on May 1.

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Art Director Entertainment Agency Finance 61

Copywriter Collective

JANUARY 24, 2023

It is because of them that brands can put words into their communication. If the brand uses complex sell language, it can turn off customers. The seven-line advert he crafted had the intention of promoting a handbook for priests. Collaborate with marketing, product, and creative departments to develop the right messaging.

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Copywriter Copywriting Creative Director Portfolio 52

Publishing Trends

MARCH 10, 2023

PEOPLE Nina von Moltke , President and Director of Strategic Development at Penguin Random House , is leaving the company in May. At Random House Children’s , Isabelle Snyder joins as Junior Designer, Brand and Licensed. At Orbit , Stephanie Lippitt Clark , lately Brand Manager, Books for Riot Games , joins as Editor.

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Art Director Editorial Management Agency 44

Publishing Trends

JUNE 14, 2023

VP, creative director at Harper Children’s Barbara Fitzsimmons is retiring on June 30. Jennifer Weis has launched The Weis Agency , based in New York City. Weis was a senior agent at Ross Yoon Agency , which was recently acquired by WME , and previously executive editor at St. She was at Olswanger Literary Agency.

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Art Director Creative Director Editorial Agency 67

Neil Patel

JULY 9, 2021

Search engine optimization takes months to drive any measurable traffic, PPC costs tons of money and is often difficult for the average marketer to run without hiring an agency. In fact, influencer marketing is a tactic I’ve used countless times to build my brands and companies. Promoting when you have no followers for growth is tough.

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Storytelling Creative Director Social Media Search Engine Optimization 145

Moz

JUNE 16, 2020

Owners, staff, in-house SEOs, agencies, creative directors, webmasters, project managers, and consultants may all be contributing to promoting just one local company. Now is the time for innovative marketing agencies to put in the work researching the best possible solutions for clients for the long haul.

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SEO Creative Director Consulting Agency 88

Moz

JUNE 16, 2020

Owners, staff, in-house SEOs, agencies, creative directors, webmasters, project managers, and consultants may all be contributing to promoting just one local company. Now is the time for innovative marketing agencies to put in the work researching the best possible solutions for clients for the long haul.

SEO 76

SEO Creative Director Consulting Agency 76