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People Round-Up, Mid-November 2022

Publishing Trends

At Macmillan , SVP, Communications and Events Erin Coffey is leaving the company on December 1. Victor Galloway joins as Senior Recruiter, Human Resources. At Wonderwell , Eva Avery joins as Editorial Director. In agency news… Ann Rose , formerly of Prospect Agency , joins The Tobias Agency as Literary Agent.

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People Round-Up, Mid November 2023

Publishing Trends

Marc Dauphin has joined as recruiter, HR. Becks Perez has joined as assistant recruiter, HR. At Ten Speed Press , Ginee Seo has joined in the newly created position of VP, editorial director of children’s publishing, reporting to publisher Aaron Wehner. She was formerly the editorial director at Princeton Architectural Press.

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How Tom’s of Maine Found Success in Micro-Influencer Marketing

Content Marketing Institute

Our agency team came up with the idea of creating what we call a Goodness Circle. CCO: How does the community influencer program work? Burns: Mavrck hosts the community and members log in through their Facebook page. Burns: We’ve worked to recruit community members who have a genuine interest in the products we offer.

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What’s Your Answer? 25 Questions from Content Marketing Experts

Content Marketing Institute

Is my point of view unique so I don’t sound like every other agency (or company)? Drew McLellan , CEO, Agency Management Institute. What are the editorial and commercial benefits of creating interactive content? Can we get beyond thinking we are the best answer and bring in others from our community?

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Where To Find A Legal Content Writer

BKA Content

Recruit your sister’s friend’s niece who is between jobs and did fairly well in English class. Bar Rules: The American Bar Association has strict rules regarding what lawyers can and cannot say in their communications. Plagiarism: What is the writer’s/agency’s stance on plagiarism? The good news is that there is a better way.

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How to Answer 25 FAQs on Content Marketing

Content Marketing Institute

Here’s a simple way to track your content marketing program and, more importantly, how to communicate this to your team and management. Mariya Bentz , MBM Agency. Is my point of view unique so I don’t sound like every other agency (or company)? Drew McLellan , CEO, Agency Management Institute. Does #contentmarketing work?

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41 Incredible Benefits of Blogging in 2024

Bramework

What is an Editorial Content Strategy and Why Do You Need it for YOUR Blog? How to Create a Business Email Address for Your Digital Marketing Agency 21 – Keeps You up to Date Writing content forces you to stay in the now. 32 – Builds a Reputation Blogging is a form of communication. Want to get it on a weekly basis?”

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