Remove Agency Remove Digital Marketing Remove Marketing Copy Remove Persuasion
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From Clicks to Customers: Mastering Copy Optimization for Digital Marketing

Copywriter Collective

How’s your digital marketing strategy? If it is, you and your marketing team deserve to be congratulated for a job well done. But if it isn’t, you might need to look into your marketing copy. It’s all about mastering copy optimization for digital marketing. Is it still working?

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How to Develop a Winning Digital Marketing Strategy in 4 Easy Steps

Neil Patel

According to Smart Insights , 45 percent of companies don’t have a clearly defined digital marketing strategy; 17 percent of companies have a digital marketing strategy in place, but it’s separate from their marketing plan. Why You Need a Digital Marketing Strategy.

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Content Writing Vs. Copywriting: What’s the Difference?

Shorthand Content Marketing

Persuasive writing is at the core of all good marketing copy. Price is always a secondary consideration on the Apple website, which is an excellent rule of thumb for all sales copy. Every blog post that is added to their site adds to their digital marketing footprint. What Makes a Good Copywriter?

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Everything You Want to Know About Becoming a Freelance Copywriter

Susan Greene

Copywriters write advertising and marketing copy, such as websites, brochures, ads, blog posts and more. The words we write (our “copy”) sell products and services, convince people to take an action, or persuade them to think of a company or brand in a certain light. My first job after college was with an advertising agency.