Remove Brand Awareness Remove Digital Marketing Remove Marketing Copy Remove Retail
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Top 10 Types of Copywriting to Make Money in 2023 (& Beyond)

Smart Blogger

Unlike retail consumers who may have different reasons for buying something, the motivations for business customers often boil down to saving or making more money. Brand Copywriting Brand copywriting is unlike any other form of copywriting. Brand copywriting focuses on raising brand awareness, not immediate, measurable returns.

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B2B Marketing: A Basic Guide (& Strategies) for Small Businesses

Smart Blogger

The company has no retail customers, so its entire life cycle takes place in the B2B space. Refine and Position Your Brand Once you have a good sense of your competition, it’s time to fine-tune your own B2B brand by creating a brand book (aka brand guide). Need more details?