2 Simple-to-Implement Checklists to Use in Your Influencer Marketing Planning
Content Marketing Institute
MARCH 27, 2018
It’s simple in concept: Feature the thoughts of several industry influencers in a blog post or some other form of content to drive earned media traffic and brand awareness. In addition, such authors can bring prestige and credibility to the brand’s content. Recruit from conferences, networking events, and your customer base.
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