Content Marketing Institute

JULY 24, 2018

They’d be a hybrid of live in-person and webinar. Do a hybrid of live in-person & webinar events to present on top topics, says @crestodina. Promote successful team members into strategic roles & pay them well, says @KarlSakas #CMWorld Click To Tweet. I’d fly in top speakers to present on top topics.

Content Marketing 106

Content Marketing Marketing Content Content Creation 106

Content Marketing Institute

SEPTEMBER 21, 2018

Guest spots on webinars with other influencers. Regardless, they improve brand awareness and make your future marketing efforts more impactful. HANDPICKED RELATED CONTENT: How to Know If Your Content Impacts Brand Awareness [Tools]. Speaking opportunities at conferences in your industry.

Promotion 108

Promotion Brand Awareness Editorial Team Content Creation 108

Content Marketing Institute

OCTOBER 8, 2017

They’re literally saying, “If (brand) does it, it must be worth trying.” The brand gets external links , a huge trust boost, and an increased brand awareness it probably doesn’t need (but never hurts). My headings were the strategies I was exposed to (from SEO to content upgrade and a webinar campaign).

Content Creator 104

Content Creator Audience Script Content 104

Content Marketing Institute

SEPTEMBER 7, 2018

Editor’s note: Given the never-ending need for metrics to prove the value of your content, we wanted to bring back this article published last year about how to measure brand awareness. Before you create content to boost brand awareness, it’s important to consider whether you’re creating the right type of content.

Brand Awareness 111

Brand Awareness Brand Content Editorial Team 111