Remove Communication Remove Creative Director Remove Digital Marketing Remove Management
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People Round-Up, Mid November 2023

Publishing Trends

At Frankfurter Buchmesse , Christian Ebert will join as director of strategic marketing and sales, as of Jan 1st, 2024. At Macmillan , Casey Sears has joined as senior production manager. Oliver Munday has returned to Doubleday , from Knopf , as creative director. Marc Dauphin has joined as recruiter, HR.

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People Round-Up, Mid-November 2022

Publishing Trends

Jordan Bishop joins Random House Children’s Books as Digital Marketing Associate. At Macmillan , SVP, Communications and Events Erin Coffey is leaving the company on December 1. Francesca Oddo-Budinoff joins as Director, Marketing Strategy she was previously Senior Global Marketing Manager at Edelman.

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How to Humanize PPC Ads

Neil Patel

As marketers and brands, many of you use PPC ads to drive traffic to your brand or a client’s website. You can reach new customers, track your results, and manage your budget. It can help your ads build connections and trust with your market and ultimately increase your business. There’s nothing wrong with that approach.

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The Copywriter’s Journey: Charting a Successful Copywriting Career Path

Copywriter Collective

You see, copywriters play a critical role in the marketing department. It is because of them that brands can put words into their communication. They must also have a creative streak to churn out a good copy. They must, for instance, know how best to communicate with their target audiences. But not just any words.

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10 Best LinkedIn Profile Tips to Amplify Your Presence in 2023

Smart Blogger

Harness the Power of Your LinkedIn Headline A compelling LinkedIn headline acts as your digital handshake, initiating your introduction to the virtual professional world. The headline is more than just a statement; it’s your opportunity to quickly communicate your professional identity and peak interest.

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People Round-Up, Mid-December 2022

Publishing Trends

He was previously Director of Financial Analysis at Penguin Random House. Coffey , SVP of Communications and Events, has left the company. Maya Battle , previously Associate Director of Audience Development and Category Specialist at Random House , joins as Director of Marketing Intelligence.

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People Round-Up, Early March 2023

Publishing Trends

At Longleaf Services , Chris Granville joins as Director of Editorial, Design, and Production Services. He was formerly Production Manager at Duke University Press. At Humanoids , Holly Aitchison , previously Consumer Marketing Manager at Oni Press , joins as Director of Sales. At Macmillan , Ben Allen joins St.