Remove Communication Remove Long Form Content Remove Persuasion Remove Storytelling
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Copywriting vs. Content Writing: How To Hire the Writer You Are Looking For

ContentWriters

They are typically adept advertisers whose skills include: Ability to write headlines Aptitude for catchy and concise short-form writing Capacity to simplify complex concepts for the consumer Persuasive mindset focusing on the last part of a buyer’s journey Content Writer Skills Content writers are educators at heart.

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B2B Copywriting: How To Amplify Conversions and Engagement

ContentWriters

When you have a B2B business model, you need to communicate in a way that resonates with other businesses. B2B copywriters typically work as part of a company’s marketing team to understand the stories, language, and voice that best communicate value to their specific business audience. So what types of B2B content should you create?

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10+ Essential Copywriting Skills (& Tips) to Help You Flourish

Smart Blogger

To enhance your storytelling skills, practice writing short stories or personal anecdotes in your free time. So, to enhance this skill, research and study the psychology of persuasion and apply techniques like social proof , scarcity, and reciprocity in your writing. But no one likes to read convoluted text.

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24 Inbound Marketing Strategies Your Startup Needs to Start Using Today

Neil Patel

Instead of writing short posts, you should be doing extensive research and producing in-depth content. According to research by Curata , long-form content generates eight times more page views, nine times more leads, and three times more social media shares than short-form content. It creates brand recall.

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