Elna Cain

FEBRUARY 27, 2024

As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. Content for these businesses is what helps drive their brand and sales. And many SaaS brands will spend tens of thousands a month on content creation.

Content Writer 237

Content Writer Writer Content Writing 237

ContentWriters

DECEMBER 13, 2023

In general, copy moves people down the sales funnel. Examples of marketing pieces a copywriter would produce: Digital and Social Media Ads Website Product Pages Landing Pages Emails A good copywriter will provide the punchy copy that grabs the attention of prospects, eliciting an immediate and emotionally driven response.

Copywriter 111

Copywriter Copywriting Writer Writing 111

Neil Patel

MAY 14, 2021

If you need bulk content, such as product descriptions , AI copywriting handles these jobs for you, so you’re free to focus on more demanding marketing tasks like lead generation and KPI tracking. Whether you need help brainstorming ideas or generating some content, an AI tool can help you get going again.

Copywriter 143

Copywriter Copywriting Writing Script 143

The Hoth

AUGUST 1, 2023

Stage one is to attract prospects to your website through keyword research and quality content. Next, you need to convert these visitors into leads through newsletter sign-ups, CTAs (calls-to-action), and highly optimized landing pages. These calls to action direct audience members to your lead magnets.

Landing Page 52

Landing Page Marketing Brand Awareness Keywords 52

Buffer

NOVEMBER 8, 2023

Different content marketing analytics tools will have slightly different naming conventions for the important metrics that fall under this bucket. In other words, how many people express more interest in your business thanks to your content efforts. It’s important to note that this tracks multiple visits from the same person.

Content Marketing 128

Content Marketing Marketing Social Media Search Engine Optimization 128

Shorthand Content Marketing

JANUARY 5, 2023

With most business books, you get the central concept by the end of the first chapter. In the current world of content creation, the mindset is all about volume. Many content writers and marketing agencies believe that the more content created, the better. In his second book, Content Inc.

Content Marketing 98

Content Marketing Marketing Content Social Media 98

Buffer

NOVEMBER 8, 2023

Different content marketing analytics tools will have slightly different naming conventions for the important metrics that fall under this bucket. In other words, how many people express more interest in your business thanks to your content efforts. It’s important to note that this tracks multiple visits from the same person.

Content Marketing 52

Content Marketing Marketing Social Media Search Engine Optimization 52