Contently

JANUARY 3, 2023

This brings several ethical questions to the forefront, including: Who owns the copyright to AI-generated content? How will we judge human creation vs. machine creation? What ethical standards should be present to ensure responsible content creation? Sometimes an editorial process won’t be enough.

Content Creation 124

Content Creation Government Electronics Content 124

Neil Patel

JUNE 22, 2021

Content marketing is powerful, but it’s also hugely competitive. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different.

Content Marketing 145

Content Marketing Marketing Landing Page Content 145

Content Marketing Institute

NOVEMBER 12, 2017

How much will the evolving landscape of AI impact content creation? I knew the AI landscape was evolving in the industry: But just how much would it really affect content creation? I knew the AI landscape was evolving in the industry: But just how much would it really affect content creation?

Content Creation 107

Content Creation Content Editorial Team Storytelling 107

Content Marketing Institute

JANUARY 3, 2018

One person who can speak to these questions is Victor Gao, vice president of digital and managing director at Arrow Media Group at Arrow Electronics. He did just that at Content Marketing World in his talk, How the Enterprise Marketing Department Can Build and Scale Media. Let journalists be journalists.

Management 72

Management Electronics Media Architecture 72

Content Marketing Institute

APRIL 17, 2018

This inconsistent brand experience is more common as an organization grows and is often exacerbated as external entities such as freelancers and agencies get thrown into the brand’s content creation mix. A brand voice, though, isn’t about the creation of a non-human voice. Gather a representative sample of your content.

Brand 111

Brand Content Creator Electronics Editorial 111

Content Marketing Institute

OCTOBER 29, 2018

This is a perfect metaphor for where content marketing is in 2018. Some companies only see it as a more efficient way to do classic, direct marketing. And content marketing is neither of those things. Successful #contentmarketing integrates changes to make content function as a business model.

Content Marketing 104

Content Marketing Marketing Content Electronics 104

Content Marketing Institute

OCTOBER 29, 2018

So, as an editorial team, we have changed the headline and image accordingly to hopefully better reflect our aim with the post. Our aim is to highlight new, optimal internal business models for content marketing and use the innovations of the moving assembly line as a metaphor for that. Robert_Rose Click To Tweet.

Content Marketing 73

Content Marketing Marketing Content Editorial 73