Content Marketing Institute

DECEMBER 11, 2017

The MainStreet editorial team was a fun, scrappy group, which was good because we were functioning as a startup within the company. Now I’ve started my own company helping businesses of all types develop editorial and content strategies that make sense. Content syndication shouldn’t be all about link building.

Editorial Team 85

Editorial Team Editorial Content Creator Content 85

Smart Blogger

NOVEMBER 15, 2022

Unless you want to spend your freelance writing career slumming through content mill after content, and getting paid peanuts, you need to level up your content creation skills. Because those high-paying freelance content jobs you lay awake dreaming about? Could you help them target certain keywords with their content?

Freelance 126

Freelance Writing Portfolio Proofreader 126

Content Marketing Institute

OCTOBER 8, 2017

I thought “being different” was crucial in driving content marketing success. Why are some of the best content creators publishing the same type of article over and over? Being different with your content isn’t always the best model, advises @JDScherer. As a result, a table of contents will help readers navigate.

Content Creator 100

Content Creator Audience Script Content 100

ProBlogger

MAY 29, 2017

In today’s episode, we’re going to take a deep dive into a tool we’ve been using on ProBlogger for the last 18 months that has been incredibly useful for our team both as an editorial calendar tool but also to help us with our social media promotion of content. The tool is one that you may have heard of – CoSchedule.

Promotion 50

Promotion Editorial Content Social Media 50

Content Marketing Institute

DECEMBER 29, 2017

You’ve almost certainly heard this quote: “Good artists copy. William Faulkner – “Immature artists copy, great artists steal.”. This second idea stolen from Paul comes with a great payoff: Use the oft-derided pop-up to offer content suggestions rather than to gather email addresses.@HealthCatalyst Great artists steal.”

Content Marketing 98

Content Marketing Marketing Editorial Content 98

Content Marketing Institute

JANUARY 29, 2018

To ensure that we’re on the same page, here’s my content curation definition: To meet your audience’s information needs, content curation is the assembly, selection, categorization, commentary, and presentation of the most relevant quality information. You add your human editorial perspective while integrating your 360-degree brand.

Editorial 110

Editorial Editorial Team Content Social Media 110