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White Paper vs. eBook: Examining Content Marketing Strategies

ContentWriters

Read on as we discuss each type of content and how to decide between a white paper vs. eBook in your marketing strategy. The word “eBook” (also spelled “ebook” or “e-book”) is just what its name suggests: a digital “book” that’s published electronically for lead generation, knowledge sharing, and building through leadership.

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5 Steps to Find Your Brand Voice

Content Marketing Institute

In the same room as the whiteboard (or with the board visible to all in a virtual environment ) work with your key content creators and owners of the brand identity. Again, cast a wide net and invite content creators throughout your organization including teams from PR, sales enablement, customer success, etc.

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GPT-3.5: The Robots Are Here to Take Over Your Writing, or Are They? Exploring Copywriting AI

Content Hacker

3 Key Downsides of AI for Long-Form Content. The AI-generated copy is full of fluff. To contrast, Alyssa’s content is engaging, readable, and interesting – to the point, effective, and unique. At least five listeners of ours input the same question into ChatGPT, “what is the future for content creators and AI?”

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How To Write Articles That Rank High On Google In 2024

Income Diary

You can buy clothes, groceries, bicycles, electronics, get your hair cut, have your eyes inspected, and get your car’s oil changed – all in one place. A few images go a long way to break up the text and attract the attention of people who may just be skimming through. It’s a welcome break from paragraphs of text.

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Buyer’s Guide to the Best Content Marketing Books of 2018

Content Marketing Institute

The design and simple graphics are especially appropriate at communicating context without overwhelming adjacent text. Content marketing should be more challenging and more fun. Content creators should push themselves to higher levels of accomplishment, serving as role models for newcomers. You’ll enjoy Jay’s wordplay.