Elna Cain

FEBRUARY 27, 2024

I’ve been a content writer for SaaS for almost a decade now… well, I mean, a freelancer, not just a writer. This was my first and only niche as a writer, and I must love it since I’ve stuck with it for all these years. Content for these businesses is what helps drive their brand and sales.

Content Writer 237

Content Writer Writer Content Writing 237

ContentWriters

DECEMBER 13, 2023

Whether to prioritize copywriting vs content writing is a question many B2B CEOs and marketing managers debate when considering who they need to hire. Both copywriters and content writers solve a need for the reader. In general, copy moves people down the sales funnel. Its function is transactional.

Copywriter 111

Copywriter Copywriting Writer Writing 111

ContentWriters

MARCH 6, 2024

An SEO content brief is a roadmap outlining content aimed explicitly at ranking well in search engine results. It is a helpful communication tool between your content strategist and the content writer. What Should a Content Brief Include?

SEO 98

SEO Writing Content Brand Awareness 98

Credible Content

SEPTEMBER 22, 2022

Your conversion rate depends a lot on where a person is in your sales funnel. A typical buyer journey may involve anywhere between 6-12 (or more) stages, and for multiple stages, different types of content are needed, and conversion rate manifests in different ways. Downloading your white paper or case study.

Copywriter 130

Copywriter Copywriting Text Copy 130

BKA Content

MAY 31, 2023

Perhaps you simply don’t feel comfortable writing professional content for your insurance website. Despite these reservations, there are solutions to creating content that raises your google rankings and encourages insurance lead generation. This comes from understanding what brings insurance lead generation.

Insurance 84

Insurance Content Marketing Marketing Content 84

BKA Content

FEBRUARY 18, 2023

Content Marketing Life Hack: Using a Content Writing Company Content Marketing is the driving life force behind keyword targeting, content creation, and online lead generation. How Often Should You Engage in Content Writing? These different types of content come in all shapes and sizes.

Content Marketing 97

Content Marketing Content Writing Marketing 97

The Hoth

NOVEMBER 30, 2022

If you have content on your websites, such as blog posts (with CTAs ), email lists , and product pages, you have a marketing funnel (also called sales funnel or conversion funnel ). . You want to avoid going for the hard sale right off the bat, so focus on highlighting what makes your business unique and special. .

Marketing 105

Marketing Education Construction Landing Page 105