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What to do With an English Degree Besides Teach: 7 Unconventional Suggestions

Make a Living Writing

As a copywriter, you get to put your English degree to good use by crafting compelling and persuasive written content to engage target audiences. Good copy is stirs up emotions and ultimately steers audiences toward taking desired actions, such as making a purchase, signing up for an email list, or engaging with a brand.

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What Is CTR? And How You Can Improve It

Backlinko

Ad Copy Testing (A/B Testing): A/B testing involves comparing two versions of your ad copy to see which one performs better. Paid CTR Factors that influence paid CTR include: Ad copy quality: The text used in an ad should be concise and compelling to encourage users to click through. Or the page takes too long to load.

IT 109
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B2B Marketing with Print Materials

Susan Greene

But materials published in hard copy form or formats we typically associate with hard copy, such as brochures and catalogs, still have value. Unlike ads, press releases get published for free, and because they appear to the reader as editorial copy, not ads, they are more likely to be read and believed. Presentations.

Marketing 130
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11 Insightful Content Marketing Books From 2017 for Newcomers and Seasoned Pros

Content Marketing Institute

It’s an international best-seller, with over 350,000 copies in print in over 25 languages. Think of the book as a constantly evolving encyclopedia of content marketing, social media, influencer, and public relations options. Each edition of The New Rules of Marketing and PR is noticeably better than its predecessor.