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A Novel Approach to the Challenges of Our Profession

Copywriter Collective

Having spent 16 years as an agency copywriter/creative director, 13 as a freelancer, and 10 as a copywriting professor, many of my personal experiences turn up in the career of the boomer character, Ted Canby. Assessment of a creative concept is subjective and often depends on the performance of the person presenting the concept.

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People Round Up, Early March, 2024

Publishing Trends

Sally Poulson will lead both imprints, Priddy Books and Neon Squid as managing director. Joanne Clark will become creative director and Fiona Macdonald will take on the role of publishing director. Shelly Romero has joined Chooseco as senior editor, she was formerly at Scholastic and Cake Creative.

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People Round-Up, Mid November 2023

Publishing Trends

Oliver Munday has returned to Doubleday , from Knopf , as creative director. Kelly Blair has been named senior art director for the Knopf Cooks line. In Agency news : Former founder of Brotherstone Creative Management , Charlie Brotherstone , has joined Aevitas Creative Management UK as VP and senior agent.

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People Round Up, Early April, 2024

Publishing Trends

Jen Schwabinger , VP and director, sales development is departing after 40 years with the company. Alison Martin is named SVP of customer solutions, analytics, projects, and strategy, and Jeanie Wood will report to her. In Agency News… At WME , Eve Attermann has been promoted to partner in the books department.

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People Round-Up, Mid-August 2023

Publishing Trends

David Adams has been appointed reviews director. Andrew Albanese has been promoted to executive editor. Current director for columns and special projects Rachel Deahl has been named director of branded content. At Doubleday , Director of interior design Maria Carella will retire. McElderry Books.

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People Round Up, Mid January, 2024

Publishing Trends

In Agency News… Anna Llewellyn has joined as project coordinator at Brockaman, Inc. KO Media Management has promoted Kate Rogers to associate agent and will continue in her role as licensing coordinator. Hoover and Christie Megill have been promoted to agent. Rebecca Vitkus has been promoted to senior managing editor.

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How to Create an Editorial Calendar That Will Streamline Your Content Strategy

Neil Patel

An editorial calendar enables content publishers to plan, create, publish, and promote their content in an organized manner. In many ways, an editorial calendar is a lifesaver for creatives and business owners. Helping with promotional activities. Reaching new leads and making fresh conversions. Getting more newsletter sign-ups.

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