Remove Digital Marketing Remove Hospitality Remove Landing Page Remove SEO
article thumbnail

Grow Your Medical Practice with Help from a Healthcare Copywriter

Susan Greene

Use your About Us page to forge a connection. Add landing pages to target specific niches. Optimize your content for search engines (SEO). You must be actively marketing. Today’s healthcare market has an ever-increasing number of players. Surgical centers compete with hospitals. Surgical Centers.

article thumbnail

10 Small Business Examples of the Best Instagram Bios

Neil Patel

After all, a Linktree link isn’t just a content-sharing opportunity: You can walk people directly to your landing pages via Instagram , cutting through the noise so they can more easily buy from you. By improving its Instagram SEO with relevant keywords , the brand increases its chances of being found. Pura Vida Bracelets.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Google Search Quality Guidelines: What You Need to Know

The Hoth

You may be wondering if this means a complete overhaul of your digital marketing strategy. . Keep scrolling for our point of view on the most important takeaways : Determining Page Quality . Page Quality Rating or PQ is the grade determined by Google’s ratings. has good page loading speed. is https secure.

Medical 98
article thumbnail

Supporting Small Business Saturday with 2020-Conscious Marketing

Moz

In 2020, it’s time to turn up the local SEO industry’s dial on conscious spending. Today, I’m urging every business owner and marketer to consider dedicating space to a concerted educational campaign on the topic on their websites, social profiles, local business listings, reviews, and real-world interfaces. Twitter followers.

article thumbnail

Everything You Want to Know About Becoming a Freelance Copywriter

Susan Greene

If you plan on doing copywriting for websites, you’ll want to learn about search engine optimization (SEO), which is critical to ranking on Google. You’ll also want to understand what is meant by the user experience , which online marketer Neil Patel describes as “how someone interacts with and uses your website.

article thumbnail

B2B Local Search Marketing: A Guide to Hidden Opportunity

Moz

Is a local business you’re marketing missing out on a host of B2B opportunities? Do B2B brands even qualify for local SEO? If I say “B2B” and you think “tech,” then you’re having the same problem I was finding reliable information about local search marketing for business-to-business models. Posted by MiriamEllis.