Digital Marketing Marketing Copy Persuasion Prose 
Smart Blogger
MAY 11, 2023
The term “content writing” covers everything that goes into planning, writing, editing, and publishing written digital marketing content. Let’s contrast: A copywriter focuses on producing persuasive writing (copywriting) that aims to sell. Persuade with powerful prose. For example: It’s not about how smart you are.
Susan Greene
DECEMBER 30, 2020
Copywriters write advertising and marketing copy, such as websites, brochures, ads, blog posts and more. The words we write (our “copy”) sell products and services, convince people to take an action, or persuade them to think of a company or brand in a certain light. Susan Greene. January 1, 2021. What does a copywriter do?
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