2002 Advertising Audience Sales 
Neil Patel
MARCH 17, 2021
Because the oldest Gen Zers are reaching an age where they can make their own purchasing decisions, you have a whole new audience you can target with your paid ads. Generation Z isn’t the best target audience for every brand. With that in mind, here’s a word of warning: advertising to Generation Z is a double-edged sword.
ProBlogger
APRIL 23, 2020
product sales (ebooks, presets, course and printables) – 31%. I started blogging in late 2002. That helped me rank in Google, which brought me a small audience. And in that same year I learned how to communicate and engage with that audience. AdSense – 8%. sponsorship – 6%. ProBlogger job board – 5%. miscellaneous – 1%.
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ProBlogger
SEPTEMBER 22, 2016
November 2002 – I get an email from a friend that says, check out this blog. Direct ad sales – Advertisers were targeted my site. I knew Google took a cut, so I reached out directly to advertisers. $20 Added other advertising networks. Let’s walk back in time to 2002. 20 a month on first one.
ProBlogger
MAY 22, 2018
In the podcast episode on 3 Key Things Bloggers Do to Grow Their Blogs into Businesses , I talked about how blog homepages have evolved over the years – from the long list of full posts that was standard when I started in 2002, to the portal-like static homepages that are becoming increasingly common today. Absolutely.
ProBlogger
SEPTEMBER 5, 2016
We have our 12 days of Christmas sale and our mid year/summer sale. On dPS we offer sponsorships to advertisers who want to work directly with our audience. There was just almost no comprehension back in 2002 what a blog was, at least here in Australia. Number two category is product sales. Sponsorships .
ProBlogger
SEPTEMBER 22, 2016
November 2002 – I get an email from a friend that says, check out this blog. Direct ad sales – Advertisers were targeted my site. I knew Google took a cut, so I reached out directly to advertisers. $20 Added other advertising networks. Let’s walk back in time to 2002. 20 a month on first one.
Neil Patel
FEBRUARY 11, 2021
Today, we understand advertising is the lifeblood of all the big social networks. Just look at Facebook’s audience growth since late 2008. As social networks focus more and more on increasing ad revenues, it’s become ever harder to grow an audience organically. On Facebook, advertisers achieve average conversion rates of 9.21
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