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Michael Lewis (Once Again) Tells the Biggest Story in Finance

Jane Friedman

Michael Lewis hit the story of a lifetime when he published his bestselling book, The Big Short , about the 2008 subprime mortgage crisis. Before writing The Big Short , Lewis was already regarded as a world-class storyteller. It was the ultimate setup. Plus, he had the advantage of coming from a career in finance.

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Education as a Marketing Strategy: 8 Brands Doing Online Classes and More

Content Marketing Institute

The show, Brand New , was produced with the help of Mabus Agency, and aired its first episode in June 2017 on MPB, the Mississippi PBS affiliate. It helped that those involved in the project and the marketing for the show came up with a well-thought-out multifaceted concept, explains Oxford. “We dawnpapandrea Click To Tweet.

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Thoughts On Writing And Creative Business. Interview With Joanna Penn

The Creative Penn

We're three friends, three writers, (Michelle, Gabby, and Julia) sharing not only our writing journeys, but a window into our conversations around the art of storytelling in the various formats like books, films, and video games, and also selective topics that make us ponder or generally p**s us off. Here's one from 2008!

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Thoughts On Writing And Creative Business. Interview With Joanna Penn

The Creative Penn

We're three friends, three writers, (Michelle, Gabby, and Julia) sharing not only our writing journeys, but a window into our conversations around the art of storytelling in the various formats like books, films, and video games, and also selective topics that make us ponder or generally p**s us off. Here's one from 2008!

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The Empowerment Of Selling Books Direct To Your Readers With Steve Pieper

The Creative Penn

I say allegedly, because these other projects keep coming up. If everything is dependent on one company and something goes wrong , like many people, I was laid off in the global financial crisis back in 2008, and that shaped my own indie author journey. So tell us where you are now. How many thriller books do you have out there?

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Brands Often Overlook This Superhero of Storytelling

Content Marketing Institute

Darren Sanchez, editor and project manager for Marvel Custom Solutions, agrees. DarrenSanch #storytelling Click To Tweet. But they’re missing the point, which is: There is a richness to this type of visual storytelling that transcends cultures and time and can really get that call to action that you’re looking for.”.